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17 Landing Page Builder Software For Any Business in 2024

One of the most effective strategies to gather internet leads and interact with potential is to use landing pages.

Landing pages urge your site visitors to take action, collect potential new leads, grow your internet presence, and boost purchases.

In short, a business site can’t attract more potential customers or generate revenue that contributes to the bottom line without an eye-catching and well-designed landing page.

Well, it takes time, effort, and coding skills to create appealing landing pages. And not every business owner may have the coding skills & time to customize a landing page that fits their needs and goals.

However, creating an appealing landing page has become easier than ever with the help of landing page development tools.

The best thing about the landing page builders is they are so simple to use, and there is no need for coding skills.

The availability of additional alternatives in landing page builder software makes it more difficult to choose which software is suitable for your business.

To figure out the best option, we’ve derived a list of the 17 best landing page builders that can improve conversion rate.

What Characterizes a Fantastic Landing Page Builder?

Many resources are available to assist you in creating a landing page. Utilizing a landing page builder, on the other hand, is a quick and efficient approach to attain business growth & increase conversion rates.

The ideal landing page builder is simple to use and has the following fundamental qualities:

  • An excellent landing page builder makes it easy to develop a landing page with little or no technical knowledge. Thus, even unskilled users will find the tool useful.
  • Ensure that the landing page software is drag-and-drop capable and that creating pages is simple.
  • Verify to see whether there’s a wizard for A/B testing and optimizing numerous landing pages.
  • Ensure the availability of premade templates with the correct appearance and feel that can match your business and website are available.
  • Also, verify the easy integration feature to easily integrate your current website and application.
  • Make sure that your preferred page builders support the additional plugins that are essential to improve conversion rates. That plugin involves Speed booster plugins, SEO plugins, Social proof plugins, media player plugins, and many more.
  • Don’t forget to verify follow-up automation. It can convert landing pages into marketing funnels and start full-fledged campaigns.

17 Fantastic Landing Page Builders To Get More Leads & Improve Conversion Rates

There are a wide diversity of landing page builders available, and the ultimate aim of this piece is to guide you choose the best landing page builder for your needs.

We’ll take a glance at 17 of the best landing page builders available right now.

Others are general-purpose page builders that can be used to create landing pages as well.

Let’s Get started!

1. Unbounce



Unbounce Landing Page

Unbounce is the first name that comes to mind when it comes to landing page builders. Unbounce is not an introductory tool, but it is among the most complex ones.

You can design, develop, and optimize bespoke landing pages for every campaign with Unbounce’s drag-and-drop builder.

This drag-and-drop builder includes more than 100 pre-designed templates and a plethora of modification possibilities, allowing you to develop your landing pages precisely as you would like them.

When you’re creating your landing page, you can deploy it to your business’s custom domain or website.

This page builder tool is the best one if your primary goal is to improve conversion rates.

Varied pricing plans are available, which start from $80/month. Also, it has 14 days trial.

Related Post: 18 Best Conversion Rate Optimization Tools and Software

2. Instapage



Instapage Landing Page

Instapage is a speed-focused tool, as the name implies. With over 100 layouts to choose from, you will get landing pages up and running in no time.

It enables ease of modification and tweaking with its drag-and-drop functionality, so even the most inexperienced people can make a functional and visually beautiful Landing Page in a matter of minutes.

It also makes it easy to test and analyze your page’s effectiveness with inbuilt analytics.

Instapage’s versatility works perfectly for organizations. It only offers one price plan, which costs $199 per month or $149 per month if paid annually.

With inbuilt AMP support, this is among the strongest landing page builders for providing an exceptional mobile experience.

3. Landingi



Landingi Landing Page

Landingi is another non-programmer-friendly landing page builder. It provides all of the features you’d expect from a good landing page builder, including premade templates, quick A/B testing, and a drag-and-drop builder.

Develop, publish, optimize, and perform a/b tests on your landing pages. Landingi has made significant progress.

Get over 200 attractive landing page templates and customize them to meet your specific requirements. You may also utilize a squeeze page to increase traffic and generate traffic for your online campaigns.

For a nominal monthly cost, you may also white-label it for your clients. Landingi’s biggest feature is that it is entirely configurable and simple to utilize.

4. Leadpagesblog-Image


Leadpages Landing Page

Initially, Leadpages was exclusively used to create landing pages. Nevertheless, over time, the Leadpages team has expanded the functionality to the point where you can even use it to create whole websites.

It is a well-known software that provides its customers with fantastic templates and resources to grow potential business leads and improve conversion rates.

This software has the advantage of allowing you to simply integrate popups, landing pages, websites, and much more.

The Leadpages tool has a lot of cool functionality.

You may test Leadpages for free for 14 days. For a specific website, the typical premium plans start at $37 per month.

Also read: How to Use Social Proof Notifications on Leadpages?

5. HubSpot


HubSpot Landing Page

HubSpot is a popular software platform that offers a variety of marketing services. Its sophisticated landing page tool has a lot of capabilities yet is still simple to use.

The HubSpot lead gen page builder makes it easy to create new pages rapidly. Ready-made landing page layouts could well be customized, multimedia material can be added, and the page can be fine-tuned in the editor.

HubSpot is a freemium marketing software that includes all of the tools you’ll need to launch a basic marketing campaign.

You receive a landing page builder, a form builder, email marketing, an ad management tool, and a CRM for free.

These tools enable you to obtain results if you’re a modest agency with limited capital.

Meanwhile, for more proficient users, this well-known landing page tool provides a diverse set of tools and technology, including comprehensive analytics tools, testing software, and so on.

6. GetResponse


GetResponse Landing Page

Another treasure is GetResponse.This tool allows you to create landing pages that convert traffic into leads and buyers.

GetResponse is the greatest software option if you want to improve your marketing automation.GetResponse’s advantage is that it allows you to gather emails from your viewers by providing them with specific incentives.

GetResponse might be a fantastic alternative if you’re searching for a simple set-up solution with more features than just landing pages. You may add up to 5 versions to the A/B Split testing tool.

Marketing automation and an autoresponder are two of GetResponse’s notable capabilities.

This page builder software includes 30 30-day free trial and different 4 plans for the distinct requirements.

7. ClickFunnels


ClickFunnels Landing Page

ClickFunnels is mostly used to create sales funnels. It allows you to build landing pages, text opt-ins, webinar funnels, and lead-generating funnels. It comes with a drag-and-drop editor that includes all of the necessary functionality.

ClickFunnels also improves conversions by directing visitors during the whole sales cycle. It also sends automated follow-up messages to your viewers.

Over 100 premade designs are included in the ClickFunnels landing page builder.

It has a vast selection of stock pictures and fonts to choose from. Widgets such as countdown clocks, CTA buttons, and movies can also be included.

The pricing of ClickFunnels is $97 per month. However, the original idea has been updated in two ways.

Related: Increase your Clickfunnel Conversions with social proof

8. Wishpond


Wishpond Landing Page

One of the products in Wishpond’s range of marketing solutions, the landing page builder, is stylish, quick, and effective.

You can use Wishpond’s specialized landing page platform to develop popups, forms, and landing pages.

This software is simple to use, even for non-coders. However, it does allow CSS and HTML coding. Simply choose a template and then drag & drop the content you would like to put on your webpage.

You could analyze your site’s visitor activities and split leads into categories, especially in real statistics. Furthermore, the technology aids in the optimization of sites for portable devices and browsers.

The cost is determined by the functionality and the number of leads you acquire each month. It begins at $49 per month it may go up to $2898 per month for the most expensive package.

9. Elementor


Elementor Landing Page

Elementor is a landing page builder for WordPress users who want to create landing pages. It’s a free WordPress plugin that allows you to quickly build a webpage. Furthermore, you have full authority over the appearance of your landing page.

Elementor is a drag-and-drop page builder for WordPress that allows you to drag and drop elements. It is immensely advised for individuals who have never coded before.

Elementor’s form builder is just what makes it unique.

With specialized 20 form fields, you can collect the data you need while customizing the form’s look and layout to properly complement your popup.

Everything takes place within your Elementor account. It includes a free plan that includes 30 basic widgets. Elementor also comes with three different price options.

10. Swipe Pages


Swipe Pages Landing Page

Swipe Pages is newer than the other landing page builders. Still, it is a strong landing page builder tool that allows you to build insanely fast, responsive landing pages.

Swipe Pages is also among the budget-friendly landing page builders available.

Its most basic subscription is $29 per month (paid yearly) and includes limitless landing pages and conversions.

Swipe Pages is dedicated to providing your users with the highest level of accuracy regardless of the device they are using.

This reduces bounce rates and enhances conversions on your website.

Furthermore, Swipe Pages are among the best landing page builders that don’t compromise on functionality or have you drive over barriers to get going, making it ideal for both marketers and businesses.

Also read: How to Use Social Proof Notifications on SwipePages?

11. Lander

Lander Landing Page

A further famous landing page option is Lander, which has over a million users, including major businesses including The New York Times and Cisco.

Lander is quite simple to use, although it lacks a wide range of functions that you would expect to be conventional. It provides a range of over 100 premade landing pages.

It also has a drag-and-drop builder and adaptive text substitution feature, which can help you improve your Adwords rating.

With its powerful features, Lander assists you in creating mobile-responsive landing pages.

The nicest part of Lander is that the code of its landing page layouts can be completely customized.

Every Lander bundle includes A/B testing as well as Facebook-specific landing pages. Lander also offers 14 14-day free trial to test all features.

12. Ucraft



Ucraft is a cutting-edge website builder that includes a drag-and-drop landing page creator.

Ucraft is another easy-to-use landing page builder with a drag-and-drop editor, logo creator, and other design tools.

This is accomplished by using an SSL certificate, which secures your website.

Third-party integrations are another area where Ucraft excels. It integrates with tools like iTunes and Eventbrite, making it even more tempting to creative industry professionals.

It includes a free plan that covers a few essential functions. Ucraft has three pricing options for advanced functionality.

13. Pagewiz



Pagewiz is a landing page creator focusing on conversion optimization and stylish appearance.

You just need to make a few modifications to match your brand and have a professional-looking design that stands out.

You will get 100+ templates, a drag-and-drop visual page builder, Lead management, A/B testing, and much more with just a single Pagewiz tool.

Pagewiz is a good alternative to explore if you’re searching for a solution to launch your upcoming marketing campaign with ease at a low cost.

It has four price plans: Basic ($29/month), Standard ($49/month), Plus ($99/month), and Pro ($199/month). However, you could save 15% if you want to be paid yearly.

14. ShortStack


ShortStack Landing Page

A short Stack is a software program that may be used to create landing pages for social media campaigns or email signups.

You don’t need coding ability to start; you can start designing landing pages immediately.

The editor is user-friendly and can track email marketing campaigns and conversions.

With the free tool, you may create as many pages as you like, and you can upgrade at any moment for more capabilities and functionality.

ShortStack also offers largely excellent customer evaluations on Google, hence give it a shot if you’re considering organizing competitions or giveaways.

15. EngageBay


EngageBay is a comprehensive landing page solution with a simple drag-and-drop editor that allows anybody to create stunning landing pages without tech skills and experience.

EngageBay is a simple landing page builder that may help you improve your conversion rate. This user-friendly landing page tool is used by over 46K clients.

All of the landing pages are SSL-enabled and performance-optimized. You have complete control over color, fonts, graphic elements, CTA buttons, and layout. CRM tools, marketing automation, help desk software, and live chat software are all available through EngageBay.

16. OptimizePress


OptimizePress Landing Page

OptimizePress is a WordPress-based landing page builder that includes hundreds of themes for lead-generating web pages, sales pages, and much more.

You’ll get a feature-rich drag-and-drop page builder. This includes all of the necessary choices to improve conversion rates. These lead-focused components feature opt-in forms, countdown clocks, testimonial blocks, call-to-action buttons, and so on.

It’s also useful for creating sales pages and marketing funnels. You may also receive payments and immediately provide downloads to your clients.

There are over 100 professionally designed layouts and sales pages available for usage. You select one and personalize it to meet your requirements.

17. LaunchRock


LaunchRock Landing Page

Launchrock is one of the best landing page builders that is developed to assist small businesses and individuals create a high-quality landing page.

It provides many customizable templates and marketing automation along with the features to create, optimize, and analyze the page.

You’ll be able to build 100% responsive websites that can easily improve conversion rates with these simple-to-use tools.

Launchrock is available for free usage for an unlimited period. However, you could switch to their $5/month subscription if you want access to all of their services.

Tips for Creating a Convertible Landing Page

  • Use landing page builders.
  • Focus on creating efficient CTA.
  • Concentrate on a concise message in your heading and content.
  • Make your forms as simple & short as possible, as people ignore the long forms.
  • Tailor Your Landing Pages for Individual Audiences.
  • Utilize social proof on the page to lessen the stress of your site visitors.
  • The wording used throughout the landing page material should meet the keywords and phrases used in the PPC advertising.
  • To improve conversion
    rates, run an A/B test.


So that’s all there is to it. The best landing page builders quickly create high-converting landing pages.

You’ll create successful landing pages if you want to expand your internet business.

These landing page builders are simple to use, yet they still have significant capabilities allowing you to rapidly create a content strategy.

Remember that experimentation is vital when it comes to landing page optimization. So, no matter what approaches you choose, consider doing A/B testing; you’ll have some excellent outcomes in such a way!

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.

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