How to Add Testimonials to Wix (Step-by-Step, 2026)

The quickest way to add testimonials to Wix is to install a review app, style a testimonial widget, and drop its code into an Embed HTML element.
Once that’s done, new testimonials show up on the page without you editing it again.
You can also type quotes into Wix text boxes by hand. That works for two or three lines, but the section never changes unless you change it.
Below you’ll find the full setup with screenshots, plus how to add video testimonials, where they fit on a Wix site, and what to check when a widget stays blank.
Ways to Add Testimonials to Wix
There are two routes, and the difference is where the quotes come from.
| Route | Where testimonials come from | New ones appear |
|---|---|---|
| Review app with an embedded widget | Collected from customers, including video, or imported | On their own |
| Wix text, repeater, or slideshow elements | Typed or pasted in by hand | Only when you edit the page |
A review app also asks customers for testimonials after a purchase or booking, so the section keeps growing.
How to Add Testimonials to Wix
These steps use WiserReview, which installs from the Wix App Market. The video walks through the same setup in about six minutes.
Step 1: Find the App in Wix

- In your Wix dashboard, go to Apps and open the Wix App Market.
- Search for WiserReview. The listing appears as WiserNotify Product Reviews.
- Click Add to Site.
Step 2: Approve the App

- Read the permissions screen.
- Tick the box to agree.
- Click Agree & Add and wait for the app to finish installing.
Step 3: Bring In Your Testimonials

- Inside WiserReview, go to Manage Reviews.
- Click Import to bring in a CSV or reviews from another platform.
- Turn on review requests so new customers get asked after each order or booking.
Step 4: Style a Testimonial Widget

- Go to Widgets and open a layout, such as Carousel or Wall of Love.
- Set colors and fonts to match your Wix theme.
- Click Install at the top.
Step 5: Copy the Widget Code

- Open the Custom tab in the embed window.
- Copy the first code box with the icon on its right.
Step 6: Open the Wix Editor

- In your Wix dashboard, open Website Overview.
- Click Edit Site.
- Go to the page where the testimonials belong and add a blank section.
Step 7: Add an Embed HTML Element

- Click Add Elements.
- Choose Embed Code, then Embed HTML.
- Drag the element into the blank section.
Step 8: Paste the Code and Publish

- In HTML Settings, keep the Code option selected.
- Paste the WiserReview code and click Apply.
- Resize the box so the whole widget fits, then click Publish.
Running a Wix store? Once the app is installed, WiserReview also puts star ratings and a reviews block on your product pages without any embed.
All your reviews in one place
Collect reviews, manage every response, and display them where they matter most.
Add Video Testimonials to Wix
Video testimonials work the same way as text ones. Customers record a short clip from the review request link, and the clip shows up in the same widget you embedded in step 8.
A few things make video land better on a Wix page:
- Keep it short: under a minute, with the main point in the first few seconds.
- Add a caption line: the customer’s name and what they bought or booked.
- Mix formats: one video next to a few text quotes reads better than a wall of clips.
Where to Show Testimonials on Wix
Put testimonials next to the decision they support. Because the Embed HTML element works in any section, you can reuse the same widget on several pages.
- Homepage, below the first screen: a carousel of short quotes before visitors scroll to your services.
- Service and product pages: quotes about that service, close to the price or booking button.
- Booking and contact pages: one or two lines about response time or the experience.
- Landing pages: a quote right under the headline and another near the final button.
- A testimonials page: a full wall, linked from the menu.
For layout ideas, see these testimonial examples from real sites.
Testimonials Not Showing on Wix?
Most blank widgets come down to one of these.
- Wrong Embed HTML mode: HTML Settings has Code and Website Address options. Pick Code before pasting.
- Box too small: the Embed HTML element has a fixed size. Drag its edges until the full widget shows.
- Hidden on mobile: Wix keeps a separate mobile layout. Open the mobile view and check the element is there.
- Site not published: changes in the editor only go live after you click Publish.
- Empty filter: if the widget loads with no quotes, widen its source or tag filter in WiserReview.
For every other review source on Wix, see how to add reviews to Wix.
Show Testimonials as Notifications
A testimonial section stays in one spot. A notification brings a fresh quote to wherever the visitor is, in a small card such as “Lena M. left a 5-star review.”
WiserNotify shows recent reviews and testimonials as notifications on Wix pages, each marked as verified. It suits booking and landing pages, where a full widget would push the form down.
Wrap Up
A Wix site with real customer voices on it feels less like a brochure and more like a business people already trust. One embedded widget gets you there, and it keeps filling up on its own.
Start with the page that gets the most visits, add the widget next to its main button, and check the mobile view before you publish.
Related guides
Frequently Asked Questions
Does Wix have a testimonials feature?
Wix has text, repeater, and slideshow elements you can fill by hand. A review app adds testimonials that collect and update on their own.
Can I add video testimonials to Wix?
Yes. A review app collects short videos from customers and shows them in the same widget as text testimonials.
Do I need coding skills to add testimonials to Wix?
No. You copy the widget code and paste it into an Embed HTML element in the Wix editor.
Why is my testimonial widget not showing on Wix?
Check that Embed HTML is set to Code, the box is big enough, and the site is published.
Can I show the same testimonials on several Wix pages?
Yes. Paste the same widget code into an Embed HTML element on each page.

Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.