Building trust and credibility is essential for converting visitors into loyal customers, especially in the competitive world of e-commerce.
For BigCommerce users, integrating G2 reviews into your website can provide powerful social proof to boost engagement and drive conversions.
G2 reviews showcase authentic feedback from verified customers, helping you establish your brand’s reliability. With Wisernotify, embedding G2 reviews into your BigCommerce store is simple, customizable, and highly effective.
Why Add G2 Reviews to BigCommerce?
BigCommerce offers a robust platform for e-commerce businesses, but enhancing it with G2 reviews can elevate your site’s performance. Here are the main benefits:
Build Trust and Credibility: G2 reviews provide unbiased, verified feedback that reassures potential customers about the quality of your products or services. Studies show that 84% of buyers trust online reviews as much as personal recommendations.
Boost Conversion Rates: Displaying social proof reduces hesitation and encourages customers to make a purchase. Businesses leveraging G2 reviews report a 3% increase in conversion rates on average.
Enhance User Engagement: Dynamic elements like reviews encourage visitors to spend more time on your site, increasing their likelihood of converting.
Strengthen Brand Authority: Showcasing strong G2 ratings and testimonials positions your brand as a leader in your industry.
Improve SEO Performance: Embedding review widgets can improve user engagement metrics and provide keyword-rich content, boosting search engine rankings.
How to Add G2 Reviews to BigCommerce
Let me show you how to integrate G2 reviews into your website using WiserNotify, improving credibility and trust with honest user feedback. First things first, sign up for a WiserNotify account on our signup page. Once you’re set up, proceed to install the WiserNotify pixel on your website. This small piece of code is crucial as it powers the notifications and data gathering. Log into your WiserNotify dashboard. Here, you’ll navigate to the ‘Social Proof’ section where you can manage and add new notifications. Click the ‘Add’ button to start creating your notification. You’ll need to provide a unique name for your notification and specify the website it will be used on. After setting up the basics, it’s time to customize. Click on ‘Data Sources’, then ‘Add Integration’, and select ‘Reviews’. Here, you’ll integrate your G2 reviews. For a visual walkthrough on customizing your review notifications, check out our helpful video: From recent sales pop-ups to limited-time offer alerts, these tools are designed to encourage quicker customer actions. For more details on our social proof notifications and urgency widgets, visit: Feel free to explore these resources and start transforming visitor interactions into conversions today!
Step 1: Sign Up and InstallStep 2: Access the Dashboard
Step 3: Create Your Notification
Step 4: Customize Your NotificationReal-Life Example
Curious how it looks in action? Here’s a glimpse of G2 reviews displayed via WiserNotify on a live website:Expand Your Capabilities
This is just one way to use notifications. WiserNotify also offers a variety of social proof and urgency widgets to help improve conversion rates.
How to Embed G2 Reviews on BigCommerce
Follow these steps to integrate G2 reviews into your BigCommerce site seamlessly:
1. Generate Your G2 Review Widget Code
- Log in to your G2 account and navigate to the “Review Collection Widgets” section.
- Customize the widget’s design and content to match your store’s branding.
- Copy the embed code.
2. Access Your BigCommerce Admin Panel
- Log in to your BigCommerce dashboard.
- Navigate to “Storefront” > “Script Manager.”
3. Add a New Script
- Click on “Create a Script.”
- Give your script a name (e.g., “G2 Reviews Widget”) and select the pages where you want the reviews to appear.
- Choose “Footer” or “Head” as the placement, depending on your widget’s design.
- Paste the G2 widget embed code into the provided field.
4. Save and Preview
- Save the script and preview your store to ensure the widget displays correctly.
- Adjust placement or styling if needed for optimal integration.
5. Publish Your Changes
- Once satisfied, publish your changes and test the live site to confirm proper functionality.
Best Practices for Showcasing G2 Reviews on BigCommerce
Strategic Placement
Position G2 reviews in areas where they’ll have the most impact:
- Homepage
- Product pages
- Checkout pages
- Pricing sections
Design Consistency
- Customize the widget to match your store’s branding, ensuring fonts, colors, and layouts align seamlessly.
Highlight Key Testimonials
- Feature reviews that emphasize your unique selling points, such as exceptional customer service, ROI, or product quality.
Leverage Filters
- Use G2’s filtering options to display the most relevant and recent reviews for your audience.
Encourage New Reviews
- Include a CTA prompting customers to leave their own reviews on G2, enriching your feedback library over time.
Common Mistakes to Avoid When Adding G2 Reviews to BigCommerce
Neglecting Mobile Optimization
- Ensure the widget is fully responsive and displays correctly on all devices, especially mobile.
Overloading Pages with Reviews
- Avoid cluttering your site with too many reviews. Focus on showcasing the most impactful ones.
Ignoring Negative Feedback
- Displaying a mix of positive and constructive reviews adds authenticity and builds trust.
Failing to Update Reviews
- Regularly refresh your widget to display recent and relevant feedback.
Misaligned Design
- Ensure the review widget integrates seamlessly with your site layout to maintain a professional appearance.
Wrap-Up
Adding G2 reviews to your BigCommerce store is a powerful way to enhance trust, engagement, and conversions. Wisernotify simplifies the process, enabling you to embed and customize G2 reviews effortlessly.
By following the steps and best practices outlined in this guide, you can leverage social proof to take your BigCommerce site to the next level.
Ready to build trust and boost sales with G2 reviews? Try Wisernotify today and start turning visitors into loyal customers!