Leadpages is a go-to platform for building high-converting landing pages.
But when it comes to integrating customer reviews, it doesn’t offer much out of the box. This missing trust factor can weaken your campaign’s conversion potential.
That’s where WiserReviews helps. It allows you to collect and showcase powerful customer reviews—text, star ratings, or video—on any Leadpages page using simple embed codes that match your design and boost credibility instantly.
In this blog, Learn how to embed WiserReviews into your Leadpages site, where to place reviews for maximum impact, and which common mistakes to avoid.
Why Add Reviews on Leadpages?
Build Instant Trust on Landing Pages: Customer reviews validate your offer. Embedding reviews near CTAs and pricing sections reassures visitors and removes buying hesitation.
Customize Testimonials to Match Your Funnel: With WiserReviews tags, you can create page-specific widgets that reflect different services or personas. This improves alignment and clarity across your campaigns.
Boost A/B Testing with Social Proof Variables: Leadpages users run a lot of tests. WiserReviews widgets can be varied between versions, helping you analyze the impact of testimonials on conversions.
What Makes WiserReviews’ Reviews Special?
WiserReviews offers lightweight, fast-loading widgets built for conversion-focused platforms like Leadpages.
Its carousels, badges, and sliders are fully responsive and customizable to your branding.
Widgets support review filtering by tags, schema markup for SEO, and allow automation of review collection based on post-purchase, lead generation, or email capture events.
It’s the easiest way to build trust into every version of your funnel.
How to Add Reviews on Leadpages
Adding WiserReview widgets to your website or online store is quick and easy, and no coding is needed!
First, sign up for a WiserReview account here: https://app.wiserreview.com/
Then follow the steps below to show beautiful, high-converting reviews.
Step 1: Choose and Customize a Widget
Before adding a review widget to your website, make sure:
You’ve collected at least 2-3 reviews inside your WiserReview account (or manually added one).
Now go to the Widgets tab in your WiserReview dashboard and click Manage on the widget you want to use.
- Choose the layout (Carousel, Popup, Review Wall, etc.)
- Filter reviews by tags, ratings, or products
- Customize colors, fonts, and display options
Step 2: Copy the Embed Code
Once you’re happy with how the widget looks, click the Install or Embed option.
You’ll get a short HTML code snippet (or JavaScript code)
Copy the whole code provided
Step 3: Paste the Code into Your Website
Head to your specific platform’s editor and choose where to place the reviews.
Use an HTML block, a custom code section, or an embed element.
Paste the code you copied from WiserReview.
Save and publish your page.
That’s It! Your Reviews Are Now Live
Once you publish your page, your WiserReview widget will appear automatically and stay updated as new reviews come in.
Widgets are fully responsive and load fast on any device.
Once you’ve added the widget, you can do a lot more inside WiserReview to grow and manage your reviews:
Collect More Reviews (Automatically)
- Send review requests via email or WhatsApp.
- Trigger review flows using Shopify, Webhooks, or manual upload.
- Customize timing and branding to match your tone.
Manage & Organize Reviews
- Approve, reject, or edit reviews before they go live.
- Tag reviews by product, category, or topic.
- Filter by rating, keywords, or date
How to Embed Reviews on Leadpages
1. In Leadpages, edit the landing page where you want to show reviews.
2. Add an “HTML” widget to your layout.
3. Paste your code into the widget and save.
4. Preview and adjust spacing or positioning as needed.
Related Post: How to Add Reviews to Your Website in Minutes
Best Practices for Showcasing Reviews on Leadpages
Here are a few smart ways to show customer reviews that actually build trust and help boost sales.
Make sure they’re easy to see and feel real to your visitors.
1. Position Testimonials Near Action Buttons
Conversion happens near the CTA. Position reviews just above or below your sign-up or purchase buttons.
This placement ensures testimonials are seen at the precise moment users are considering their next step, reinforcing credibility and urgency.
2. Use Campaign-Specific Review Filters
WiserReviews allows tagging of testimonials based on service, audience type, or campaign.
Filter and display only relevant reviews per landing page so the social proof directly matches the offer. This tactic increases engagement and message consistency.
3. Stick to Lightweight and Visual Layouts
Leadpages thrives on minimal design. Choose widgets that don’t clutter the page—like a single-line badge or a 2-3 review carousel. These visual formats look clean, load quickly, and keep user focus on your funnel goal.
Different Types of Review Examples
WiserReview gives you several ways to show reviews on your website.
Each style is designed for a different part of your site, whether it’s your homepage, product page, or landing page.
Here’s a look at all the different display types you can use:
Avatar & Floating Popup
What you can do:
- Show happy customer faces and ratings with the avatar strip
- Automatically display a popup with top reviews while someone is scrolling
- Looks good on both desktop and mobile
Good places to use:
- Avatars in your homepage or about section
- Floating popups on product pages, checkout, or landing pages
Carousel & Auto Slider
These are moving sliders that show several reviews one after another, perfect for saving space and keeping your page lively.
What you can do:
- Show 2–3 reviews at a time in a sliding layout
- Let it slide on its own (auto) or let users click to move
- Add review text, images, and star ratings
Good places to use:
- Testimonial sections on home or services pages
- Landing pages or blog posts to show customer feedback
Nudges & Trust Badge
These help build confidence when visitors are close to making a decision, like adding to cart or booking.
What you can do:
- Show quick review quotes right where people are deciding (nudges)
- Add a small badge that shows your overall rating and total reviews.
Good places to use:
- Near buy buttons or pricing tables
- Beside product names or in the page header.
Product Review Section & Star Rating
These are great for online stores. They show detailed feedback and give shoppers a quick look at how others rated a product.
What you can do:
- Show full customer reviews below product descriptions
- Show just the star rating near product titles or listings
- Works with images, videos, and verified buyers
Good places to use:
- Under each product page
- On category pages or product lists
Sidebar Snippet & Floating Badge
These stay visible as people scroll your site, so your reviews are always just a click away.
What you can do:
- Add a “Reviews” tab on the side of your site that opens a panel
- Show a floating badge with your star rating and review count
Good places to use:
- On long pages like blogs or service details
- On mobile or desktop to keep trust visible at all times
Wall of Love & Review Wall
What you can do:
- Show reviews for your brand, shop, or products in a big grid layout
- Add star ratings, images, and even filter reviews by tag
- Make it look clean and easy to browse
Good places to use:
- A full testimonial page
- Below your homepage or near “why choose us” sections
Common Mistakes to Avoid When Adding Reviews to Leadpages
Here are some common mistakes people make when adding reviews to Leadpages.
Fixing these can help you build more trust and keep visitors interested.
1. Embedding Reviews Below the Fold
One of the biggest missteps is hiding reviews at the bottom of the page. Many visitors never scroll that far. Instead, integrate your best review near the main CTA or offer introduction to maximize its influence.
2. Overloading Pages with Too Many Reviews
Trying to display every review you’ve collected can overwhelm users and slow down your landing page. Curate a handful of relevant, high-quality testimonials using WiserReviews’ filtering options to maintain clarity and focus.
3. Using Inconsistent Styles Across Pages
Your testimonials should blend into the design, not clash with it. Mismatched fonts or colors can make the reviews look unprofessional. Customize your WiserReviews widgets to align with the branding and visual tone of each Leadpages page.
Types of Reviews You Can Add on Leadpages
How to Add Google Reviews to Leadpages
How to Add Testimonials to Leadpages
How to Add Facebook Reviews to Leadpages
How to Add Capterra Reviews to Leadpages
How to Add Amazon Reviews to Leadpages
Wrap-Up
Adding reviews to Leadpages helps transform hesitant visitors into confident converters.
WiserReviews enables you to embed trust into every campaign variation without sacrificing speed or design.
Start building trust on every page. Add WiserReviews to your Leadpages campaigns and make your customer feedback the strongest part of your funnel.
