Leadpages makes it easy to launch landing pages fast, but design alone doesn’t build trust. If you want more conversions, you need proof—specifically Amazon reviews.
Amazon reviews offer recognizable social proof that validates your offer. With Wisernotify, you can embed these reviews in Leadpages without writing a single line of code.
Why Add Amazon Reviews on Leadpages?
Leadpages is great for lead capture and sales funnels, but it doesn’t have built-in support for external reviews. That’s where Amazon reviews fill the gap.
Build Trust With First-Time Visitors: Visitors are more likely to engage when they see third-party validation. Amazon reviews serve as instant credibility.
Increase Form Submissions and Purchases: Embedding Amazon reviews near CTAs improves conversion rates by giving users the final push to take action.
Reinforce Value Propositions: Use real customer feedback to mirror your sales copy. This builds trust and reinforces benefits in an authentic way.
Use Case Example
An author running a Leadpages campaign to promote a new course embeds Amazon reviews of their book on the landing page to increase sign-ups.
How to Add Amazon Reviews on Leadpages
Adding Amazon reviews to your website can help you build trust and get more customers. Here’s an easy guide to setting up a Amazon review widget on your site using WiserNotify.
Step 1: Sign Up for Free
First, sign up for WiserNotify. It’s free for the first 1,000 visitors, and you can choose a paid plan later if you need more.
Step 2: Set Up WiserNotify on Your Website
After signing up, you need to add a small piece of WiserNotify code to your website. This code lets WiserNotify show Amazon reviews on your site.
Step 3: Add Amazon Reviews
Go to your WiserNotify dashboard to add a Amazon review popup to your site. Here’s a simple guide on how to do it:

You can also watch this video to learn how to change how the reviews look:
This is what the review notification looks like on a website:

More Than Just Reviews
WiserNotify does more than show reviews. It helps over 11,000 businesses worldwide build trust and urgency, which can lead to more sales.
For a full guide on using WiserNotify:
How to Embed Amazon Reviews on Leadpages
Once your Wisernotify review widget is ready, follow these steps:
1. Log in to Leadpages and open the landing page editor.
2. Navigate to the section where you want reviews to appear.
3. Click Widgets > HTML, and drag the widget into place.
4. Paste your Wisernotify embed code into the field.
5. Click Save and Preview to test.
6. Publish when ready.
Your Amazon reviews will now be live on your Leadpages landing page.
Best Practices for Showcasing Amazon Reviews on Leadpages
Prioritize Placement for Conversions
- Place reviews near form opt-ins or purchase buttons
- Add to pricing tables or FAQ sections
- Position reviews mid-page to capture skimmers
Customize Wisernotify to Match Page Theme
- Use Leadpages color and font styles for brand consistency
- Match border radius and spacing for a clean look
- Stick to carousel layout to keep content compact
Use Reviews That Support Funnel Flow
Choose Amazon reviews that:
- Address buyer objections
- Highlight transformation or key benefits
- Reflect your target audience’s language
Add a Clear Section Header
Help users understand what they’re seeing with titles like:
- “What Amazon Customers Are Saying”
- “Rated 5 Stars by Real Buyers”
- “Why Readers Trust This Product”
Keep It Focused and Mobile-Friendly
- Use 3–5 curated reviews
- Test visibility and alignment on mobile screens
- Avoid cluttering high-value sections with too many widgets
Common Mistakes to Avoid When Adding Amazon Reviews to Leadpages
Skipping a Section Title
Always add a clear header so users understand the purpose of the review block.
Mismatched Styling
Use Wisernotify settings to align font size, colors, and layout with your Leadpages theme.
Poor Mobile Optimization
Review sections must be tested on different screen sizes. Adjust margin and padding if needed.
Placing Reviews Too Low
Don’t hide social proof at the bottom of the page. Keep it near your lead forms or action buttons.
Overloading With Too Many Reviews
Keep it simple. Use a carousel or grid layout with a few powerful testimonials.
Wrap-Up
Amazon reviews are one of the easiest ways to build trust on Leadpages. With Wisernotify, you can showcase real feedback from verified buyers right where it counts—on the pages built to convert.
Whether you’re collecting leads, selling digital products, or promoting affiliate offers, let your Amazon reviews seal the deal.