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facebook Reviews to wordpress

Want More Sales? Add Facebook Reviews to WordPress

If you’re using WordPress to power your website, you know it’s a flexible platform capable of creating stunning, high-performing websites.

But design and functionality alone aren’t enough to build customer confidence—social proof is essential. Embedding Facebook reviews into your WordPress site adds credibility, reassures potential customers, and boosts conversions.

This guide will walk you through why Facebook reviews are vital for WordPress sites, how to embed them seamlessly, and best practices for maximizing their impact.

Why Add Facebook Reviews to WordPress?

Adding Facebook reviews to your WordPress website offers several key benefits:

Build Trust and Credibility: 84% of consumers trust online reviews as much as personal recommendations​. Facebook reviews provide verifiable testimonials that enhance your brand’s reputation.

Boost Conversions: Displaying reviews near CTAs, such as “Sign Up” or “Buy Now,” can reduce hesitation and drive more actions.

Engage Visitors: Reviews encourage users to spend more time on your site, exploring your offerings and learning from others’ experiences.

Enhance SEO: Reviews often include keywords relevant to your business, helping improve your site’s search rankings.

Showcase Authenticity: Facebook reviews are public and verifiable, making them a credible source of social proof.

Build trust & FOMO

Highlight real-time activities like reviews, sales & sign-ups.

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How to Add Facebook Reviews to WordPress

Let’s dive into the essentials of adding Facebook reviews to your website or platform.With WiserNotify, this process is straightforward and user-friendly.

Here’s a step-by-step guide to help you seamlessly display Facebook reviews on your platform.

Step 1: Log Into Your WiserNotify Dashboard

Ensure you’ve installed the social proof pixels. You’ll find an “Add Notification” button on the dashboard. Clicking this will allow you to select “Customer Review.” From there, you can add notifications by entering your website name.

Adding facebook review notification step 1

Step 2: Customize Your Notifications

Navigate to the customization dashboard and select “Data Source” to add Facebook reviews. WiserNotify efficiently pulls data directly from Facebook, ensuring your reviews are up-to-date and authentic.

Add facebook reviews step 2

Step 3: Watch the Customization Tutorial

For detailed customization to align with your brand style, watch our full tutorial video here:

Expanding Your Options: Facebook Social Wall

In addition to individual reviews, WiserNotify offers a “Social Wall” feature, which you can access from the dashboard.

Facebook Social wall step 1

This feature provides two options: a Social Wall and a Review Wall, allowing you to tailor the content to meet your specific needs.

Visual Guide

Here’s what your Facebook Review Wall and Feed Wall could look like once set up.

Facebook review wall:

Here is how facebook review wall look like

Facebook social feed wall:

Here is how social feed look like on website

Remember, the integration of Facebook reviews is just the beginning. WiserNotify offers a range of social proof and FOMO notifications to build your website’s trust and credibility. Explore these options to find the perfect match for your online presence.

How to Embed Facebook Reviews on WordPress

Follow these steps to embed Facebook reviews into your WordPress site:

1. Generate a Facebook Reviews Widget

  • Use Wisernotify to create a dynamic Facebook reviews widget.
  • Customize the widget to match your site’s design, including fonts, colors, and layout.

2. Copy the Embed Code

  • After designing your widget, Wisernotify will generate an embed code for you.

3. Log into Your WordPress Dashboard

  • Access your WordPress admin panel.

4. Add the Embed Code to a Page or Post

Navigate to the page or post where you want to display the reviews.

  • Switch to the Block Editor (Gutenberg) or the Classic Editor:
  • Gutenberg Editor: Add a Custom HTML Block and paste the embed code.
  • Classic Editor: Switch to the Text tab and paste the embed code where you want the reviews to appear.

5. Add the Embed Code Using Widgets

To display reviews in your site’s sidebar or footer:

  • Go to Appearance > Widgets in your dashboard.
  • Add a Custom HTML Widget to your sidebar or footer and paste the embed code.

6. Save and Publish

  • Click Save or Update to make the changes live.

7. Preview Your Site

  • Check the reviews on your site to ensure they display correctly.

8. Test for Responsiveness

  • Verify that the reviews look great on desktop, tablet, and mobile devices.

Best Practices for Showcasing Facebook Reviews on WordPress

Strategic Placement

Add reviews to high-traffic areas like:

  • Homepage: To create a strong first impression.
  • Product or Service Pages: To address potential buyer concerns.
  • Checkout Pages: To reduce cart abandonment.
  • Footer: For consistent visibility across your site.

Highlight Relevant Testimonials

  • Showcase reviews that address common objections or emphasize your unique selling points.

Customize for Branding

  • Ensure the widget matches your WordPress theme’s colors, fonts, and overall design.

Use Dynamic Displays

  • Consider using sliders or carousels to display multiple reviews without overcrowding the page.

Keep Reviews Updated

  • Ensure the widget dynamically updates with your latest customer feedback to maintain credibility and relevance.

Common Mistakes to Avoid When Adding Facebook Reviews to WordPress

Cluttering Pages with Too Many Reviews

  • Focus on highlighting 3–5 impactful testimonials rather than displaying an overwhelming number.

Ignoring Mobile Optimization

  • Many WordPress visitors access sites via mobile devices. Ensure the reviews display perfectly on smaller screens.

Using Generic Feedback

  • Avoid vague reviews. Highlight specific testimonials that provide meaningful insights into your products or services.

Neglecting Page Speed

  • Use lightweight embed codes to prevent the reviews from slowing down your site.

Skipping Testing

  • Test your embedded reviews on multiple browsers and devices to ensure smooth functionality.

Wrap-Up

Embedding Facebook reviews into your WordPress site is a simple yet highly effective way to build trust, engage visitors, and increase conversions.

With tools like Wisernotify, you can seamlessly integrate dynamic, customizable review widgets that align perfectly with your site’s design.

Ready to elevate your WordPress site with the power of social proof? Start embedding Facebook reviews today and watch your engagement and conversions grow!

FAQ's

Yes, you can embed reviews on any page, post, or widget area using Wisernotify’s embed code.

 

Absolutely. Wisernotify widgets are fully responsive and optimized for all devices.

 

Include a “Leave a Review” CTA on your website, send follow-up emails, or offer small incentives like discounts for reviews.

 

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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