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facebook Reviews to Shopify

The Easiest Way to Add Facebook Reviews to Shopify

As a Shopify store owner, building trust with potential customers is crucial to turning casual browsers into loyal buyers. One of the most effective ways to establish credibility is by showcasing Facebook reviews directly on your Shopify store.

Facebook reviews provide authentic testimonials that help reassure shoppers about the quality of your products and customer service.

In this guide, we’ll explore the benefits of embedding Facebook reviews, step-by-step instructions to add them to Shopify, and best practices for displaying them effectively.

Why Add Facebook Reviews to Shopify?

Embedding Facebook reviews on your Shopify store offers numerous advantages:

Boost Customer Trust: 84% of people trust online reviews as much as personal recommendations​. Featuring Facebook reviews builds confidence in your brand.

Increase Conversions: Reviews address buyer hesitations, especially when placed near CTAs, and help nudge them toward completing their purchase.

Enhance Store Credibility: Authentic reviews act as social proof, validating the quality of your products and service.

Improve SEO: Customer-generated content with relevant keywords can boost your Shopify store’s visibility in search results.

Engage Visitors Longer: Displaying testimonials keeps visitors on your site longer, increasing the chances of a conversion.

Build trust & FOMO

Highlight real-time activities like reviews, sales & sign-ups.

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How to Add Facebook Reviews to Shopify

Let’s dive into the essentials of adding Facebook reviews to your website or platform.With WiserNotify, this process is straightforward and user-friendly.

Here’s a step-by-step guide to help you seamlessly display Facebook reviews on your platform.

Step 1: Log Into Your WiserNotify Dashboard

Ensure you’ve installed the social proof pixels. You’ll find an “Add Notification” button on the dashboard. Clicking this will allow you to select “Customer Review.” From there, you can add notifications by entering your website name.

Adding facebook review notification step 1

Step 2: Customize Your Notifications

Navigate to the customization dashboard and select “Data Source” to add Facebook reviews. WiserNotify efficiently pulls data directly from Facebook, ensuring your reviews are up-to-date and authentic.

Add facebook reviews step 2

Step 3: Watch the Customization Tutorial

For detailed customization to align with your brand style, watch our full tutorial video here:

Expanding Your Options: Facebook Social Wall

In addition to individual reviews, WiserNotify offers a “Social Wall” feature, which you can access from the dashboard.

Facebook Social wall step 1

This feature provides two options: a Social Wall and a Review Wall, allowing you to tailor the content to meet your specific needs.

Visual Guide

Here’s what your Facebook Review Wall and Feed Wall could look like once set up.

Facebook review wall:

Here is how facebook review wall look like

Facebook social feed wall:

Here is how social feed look like on website

Remember, the integration of Facebook reviews is just the beginning. WiserNotify offers a range of social proof and FOMO notifications to build your website’s trust and credibility. Explore these options to find the perfect match for your online presence.

How to Embed Facebook Reviews on Shopify

Here’s a step-by-step guide to adding Facebook reviews to your Shopify store:

1. Generate a Facebook Reviews Widget

  • Use Wisernotify to create a widget that displays your Facebook reviews.
  • Customize the widget’s design to match your store’s theme.

2. Copy the Embed Code

  • After customizing your widget, Wisernotify will provide you with an embed code.

3. Log into Your Shopify Admin Panel

  • Access your Shopify dashboard.

4. Navigate to Themes

  • Go to Online Store > Themes.
  • Click Customize for your current theme.

5. Add a Custom HTML Section

  • In the theme editor, navigate to the section where you want to display the reviews.
  • Click Add Section and select Custom HTML.

6. Paste the Embed Code

  • Paste the Wisernotify embed code into the HTML field.

7. Save Changes

  • Click Save to apply the changes to your theme.

8. Preview Your Store

  • Visit your store to ensure the reviews are displaying correctly. Adjust the widget’s placement or size if necessary.

9. Test Responsiveness

  • Check how the reviews look on both desktop and mobile devices.

Best Practices for Showcasing Facebook Reviews on Shopify

Strategic Placement

Add reviews to key areas such as:

  • The homepage, to make a strong first impression.
  • Product pages, to reassure customers about specific products.
  • The checkout page, to reduce last-minute hesitations.
  • The footer, for site-wide visibility.

Highlight Relevant Reviews

  • Feature testimonials that mention specific benefits, such as product quality, fast shipping, or excellent customer service.

Ensure Visual Consistency

  • Customize the review widget to match your Shopify store’s fonts, colors, and overall aesthetic.

Optimize for Mobile

  • Mobile optimization is essential, as many Shopify visitors shop on their smartphones.

Use Interactive Displays

  • Use sliders or carousels to showcase multiple reviews without taking up too much space.

Update Regularly

  • Keep the reviews fresh by ensuring your widget dynamically updates with the latest feedback.

Common Mistakes to Avoid When Adding Facebook Reviews to Shopify

Cluttering the Page

  • Avoid overcrowding your pages with too many reviews. Highlight a curated selection of 3–5 impactful testimonials.

Ignoring Mobile Optimization

  • A significant portion of Shopify traffic comes from mobile users, so ensure the reviews look great on smaller screens.

Using Generic Testimonials

  • Choose reviews that address specific customer concerns or highlight unique selling points.

Neglecting Page Load Speed

  • Use lightweight widgets to prevent slowing down your Shopify store.

Skipping Testing

  • Always preview the reviews on multiple devices and browsers to ensure they display correctly.

Wrap-Up

Embedding Facebook reviews into your Shopify store is a simple yet highly effective way to build trust, boost engagement, and increase conversions.

With tools like Wisernotify, you can seamlessly integrate dynamic, eye-catching review widgets that match your store’s design.

Ready to enhance your Shopify store with the power of social proof? Start embedding Facebook reviews today and watch your sales grow!

FAQ's

Yes, you can create separate widgets for each product and embed them on the corresponding pages.

 

Absolutely. Wisernotify’s widgets are fully responsive and optimized for all devices.

 

You can include CTAs on your website, send follow-up emails, or offer incentives like discounts for reviews.

 

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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