Ever asked a customer for feedback, only for them to forget the moment they walk away?
It’s like planning a big event but realizing no one saved the date – frustrating, right? That’s exactly what happens when businesses don’t make it easy for customers to leave a review.
With 95% of consumers reading online reviews before purchasing, Google reviews are essential to build credibility, trust, and attract new customers.
Google review cards simplify the process by offering customers a quick, scannable way to instantly leave feedback. You need the right design, placement, and strategy to make the most of them.
In this guide, we’ll cover everything you need to know about Google Review Cards, including how they work, why they matter, and how to create one that drives results.
Let’s dive in!
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What is a Google Review Card & How Does It Work?
Google review cards are tangible cards that allow customers to leave reviews about their experiences with your business easily. They are powerful tools designed to help increase customer reviews and simplify the process for customers.
These cards might be physical or digital cards that employ QR code or NFC technology, so customers can just tap their phone on the card or scan the QR code that directs them to the company’s Google review page, where they can quickly leave their feedback.
Using Google review card creates a smooth experience for customers. Here’s how it works:
- Scan the QR Code: Customers scan it using their smartphone camera.
- Instant Access: They’re directed to your Google Business Profile review page.
- Leave a Review: They rate their experience and add feedback
- Boost Your Reputation: Reviews go live, improving credibility and Google rankings.
By making the review process quick and seamless, Google review cards encourage more positive customer reviews, helping businesses build trust, enhance visibility, and attract new customers.
Why Businesses Should Use Google Review Cards
A business card crafted to prompt clientele to evaluate your services on Google Maps is exactly what you require if you believe enhancing your online reputation would be advantageous and constructive. Here’s why every business should use them.
- Convenience for Customers: The Google review card makes it easy for customers to leave feedback. By simply tapping, they can leave a review in seconds without needing to search for your business Google page.
- Improve Customer Experience: Offering a smooth way for customers to leave reviews improves customer experience and increases loyalty by building strong customer relationships.
- Boost Google Rankings: More good reviews improve your Google Business profile visibility, improve search engines ranking, and increase your chances of appearing in local searches.
- Build Customer Trust: Customers are likelier to return when they feel heard and appreciated. Customers who leave a review through your Google review cards are more likely to return to a business that values their feedback.
Google Review Cards & Digital Feedback Trends
Product purchases increase by 15% when buyers read verified rather than anonymous reviews. The Google review card helps businesses improve customer reviews and influence customers’ purchase decisions.
Moreover, 68% of consumers have left a review for a local business after being asked to do so, and the Google review card makes leaving a review effortlessly. Customer trust is everything; when people feel valued and appreciated, they’re more likely to return and become loyal.
Other Digital Feedback Trends include,
Review response strategy: Businesses increasingly respond to positive and negative reviews to show customers they value their feedback and are actively working to improve.
AI-powered review analysis: The use of artificial intelligence to analyze reviews and pinpoint key themes, sentiment, and improvement areas is increasingly prevalent.
Review solicitation through email and SMS: This involves sending automated reminders to customers after a purchase or service to encourage them to leave a review.
Integration with social media: Sharing positive reviews on social media platforms to further amplify customer feedback.
Voice Search Optimization: 58% of consumers use voice search to find local businesses, so keyword-rich reviews rank higher on Google.
How to Create a Google Review Card
Google review cards boost online visibility for businesses. Creating Google review cards involves a few steps:
Step 1: Get Your Google Review Link
To create a Google Review Card, obtain your unique review link by signing in to your Google Business Profile and navigating to the “Get More Reviews” section. Copy the provided link; customers can easily access your review page and provide feedback without searching for your business.
Step 2: Create a QR Code for Easy Access
A QR code removes the need for customers to enter URLs, you can use generators like QRCodeChimp, Flowcode, or Scanova by pasting your Google review link.
Customize the QR code with brand colors, a logo, and a call to action for appeal. Then, A/B test it to ensure it directs customers to your review page.
Step 3: Design Your Google Review Card
Your Google Review Card design is vital for attracting customers. Keep it clean, professional, and aligned with your brand colors and logo.
To boost engagement, add a clear CTA like “Scan to Leave a Review!” Ensure the QR code is large and easily scannable in a minimalistic, eye-catching layout. A well-designed card enhances customer action.
Step 4: Print or Share Your Review Card
Once your Google Review Card is ready, choose how to distribute it. If you prefer a digital approach, share it via email, WhatsApp, social media, and your website. This ensures customers can leave reviews effortlessly from their devices.
Moreover, if you opt for print, place the card in high-traffic areas such as checkout counters, product packaging, tables, or waiting areas. The more accessible it is, the better the results.
Step 5: Ask for Reviews at the Right Time
Finally, ask for reviews at the right time. The best moment to ask for a review is immediately after a positive interaction or purchase, whether after a purchase, a successful service, or a resolved issue.
Use follow-up reminders through email, SMS, or in-person requests to encourage reviews when the customer’s experience is still fresh in their minds. Making the process easy, quick, and accessible can help businesses collect more genuine reviews, boost their Google rankings, and strengthen customer trust.
Build trust & FOMO
Highlight real-time activities like reviews, sales & sign-ups.
Choosing the Best Google Review Card
Selecting the best Google review card maximizes customer engagement and encourages positive feedback. A well-designed card should be easy to use, visually appealing, and focused on your brand.
Here’s what to consider when choosing the best one for your business.
➲ Clear & Compelling Call-to-Action (CTA)
A great Google Review Card should have a strong and direct CTA that prompts customers to take action.
Use phrases like “Scan to Leave a Review,” “Tell Us About Your Experience,” or “We Value Your Feedback” to make it clear what you want customers to do. The simpler the message, the more likely customers will respond.
➲ High-Quality QR Code
The QR code constitutes the most crucial element of your review card. Please ensure that it is:
Sufficiently large and easily scannable – Refrain from rendering it excessively small or positioning it in cluttered environments.
Tested across various devices – Verify its functionality on iPhones, Android devices, and diverse QR scanner applications.
Customizable to align with your brand – Utilize a QR code generator such as QRCodeChimp, Flowcode, or Scanova to incorporate colors, logos, and distinctive shapes.
➲ Professional & Brand-Aligned Design
Your Google Review Card should blend with your business branding to establish a cohesive customer experience.
Use your logo, brand colors, and a clean, modern design to enhance the card’s visual appeal and recognizability. Moreover, maintain simplicity while ensuring effectiveness, emphasizing the QR code as the primary focal point.
➲ Strategic Placement for Maximum Visibility
To maximize your Google Review Card’s effectiveness, you can print and place it where customers will engage: checkout counters, waiting areas, restaurant tables, hotel lobbies, and event booths.
For online businesses, use it digitally, include the card in order confirmation emails, thank-you pages, and customer support interactions to enhance visibility.
Best Places to Use & Display Your Google Review Card
The best places to display your Google review card are your business’s front counter, cash register area, store exit, receipts, employee wallets, delivery vehicles, product packaging, website, and marketing materials.
Here are some ways to display your Google review card:
➠ Physical Locations
Checkout Counters – Encourage customers to leave a review at checkout.
Store Entrances – Place Google Review Cards by the door for scanning.
Waiting Areas – Perfect for salons and service businesses to engage customers.
Restaurant Tables – Add QR codes for reviews on menus and receipts.
Event Booths – Display Google Review Cards at trade shows for instant feedback.
Hotel Rooms – Place on nightstands to prompt guest reviews.
➠ Digital Stores
Website & Landing Pages – Embed Google Review QR code on your homepage or testimonial page.
Email Signatures – Add Google Review Card link or QR code to business emails to encourage feedback.
Social Media – Share on Instagram, Facebook, LinkedIn, and Twitter to boost engagement.
WhatsApp & SMS – Send direct review requests via messaging apps for immediate responses.
Customer Support – Prompt satisfied customers to leave a review after positive interactions.
➠ Product Packaging and Print Materials
Receipts & Invoices – Customers tend to review after purchases, making receipts ideal for placement.
Thank You Cards – A personal message with a Google Review QR code adds a personal touch for feedback.
Shipping Boxes & Product Inserts – Useful for eCommerce to gain post-purchase reviews.
Business Cards & Flyers – A Google Review Card on business cards keeps customers engaged after they leave your store.
Strategically placing a digital Google review card effectively increases positive reviews and boosts your business’s online reputation.
Build trust & FOMO
Highlight real-time activities like reviews, sales & sign-ups.
How to Get More Reviews Using a Google Review Card
Using a Google Review Card strategically can significantly increase customer feedback. Here are the most effective ways to encourage more reviews:
1. Cards at the Point of Sale
Distributing a Google Review Card at checkout effectively collects feedback. After customers complete their purchase, give them the card and explain how to scan the QR code for a review. Their fresh experience increases the likelihood of positive feedback.
2. Personally Asking for a Review
A personal request is effective. After delivering a service or order, ask customers to share their experience on a review card. They are likelier to write a positive review after a satisfying interaction.
3. Place Cards in Busy Locations
Place the Google Review Card in high-traffic areas for easy access:
- Checkout Counter: Customers can scan while checking out.
- Tables: Restaurants and cafés can put cards on tables.
- Waiting Areas: Customers can read and scan in lounges or waiting rooms.
By strategically placing and promoting Google Review Cards, businesses can increase reviews, enhance credibility, and strengthen their online presence effortlessly!
Google’s Guidelines for Ethical Review Collection
Here are a few ways to get Google reviews without violating Google’s review policies:
Encourage Genuine Reviews
- Ask customers to leave reviews based on their personal experience, and avoid offering incentives in exchange for reviews.
Ask at the Right Time
- Timing is key, make sure to ask customers for the review they have made a purchase or had a positive experience with your business, by sending a follow-up message with a direct link to your review page.
Respond to All Reviews
- Responding to all reviews is crucial to show your customers that you value their feedback, and work on improving the experience.
Don’t Spam customers with review requests
- Requesting customer reviews can feel intrusive. Instead, use a polite, one-time request via Google Review Card, email, or in person for simplicity.
Don’t Post Fake or Misleading Reviews
- Avoid fake reviews and dishonest feedback. Google removes fraudulent reviews, damaging your reputation.
Conclusion
A Google review card is a game changer for business as it helps to collect more reviews effortlessly. By making the review process easier and seamless with using a dynamic QR code, customers can instantly access your business page and leave feedback without any app required.
Whether printed or shared digitally, a well-designed Google card enhances credibility, trust, and boosts local SEO ranking to make it easier for the customers to find your business.
Moreover, investing in a Google review card ensures that a satisfied customer can easily leave feedback, helping your business grow, attract new customers, and collect a lot more reviews.
Boost Conversion Instantly
Add Social Proof & Urgency to your website
