Kartra is a comprehensive platform for building, managing, and optimizing online businesses. Whether you’re managing a sales funnel, creating a membership site, or selling products, one challenge persists—visitors leaving your pages without taking action.
Abandoned carts, skipped forms, and missed sales opportunities can hinder your growth.
Exit intent popups provide a solution by detecting when a visitor is about to leave and delivering a targeted message to re-engage them.
For Kartra users, these popups are a powerful way to recover lost opportunities, boost conversions, and increase engagement.
This guide will explore the benefits of exit intent popups for Kartra, provide detailed integration steps, and share actionable strategies to maximize their effectiveness.
What and Why: Creating Exit Intent Popups on Kartra
Exit intent popups trigger when a visitor’s behavior suggests they’re about to leave your site or funnel. For Kartra users, these popups can significantly enhance conversions and engagement.
Why Exit Intent Popups Are Essential for Kartra
Recover Abandoned Carts: Offer discounts or incentives to encourage visitors to complete their purchases.
Capture More Leads: Use lead magnets like free resources, webinars, or exclusive content to grow your email list.
Promote Time-Sensitive Offers: Highlight limited-time discounts or flash sales to create urgency.
Reduce Funnel Drop-Offs: Redirect visitors to other steps in your sales funnel or additional resources.
Enhance Engagement: Provide live chat options or personalized assistance to address visitor concerns in real-time.
Stat Spotlight: Exit intent popups can recover up to 15% of abandoning visitors, making them a valuable tool for Kartra users.
How to Create the Exit Intent Popup for Kartra
Now That We Understand the Importance of Exit Intent Popups.
Exit intent popups are crucial for engaging website visitors right before they leave, potentially converting them from passive browsers into active leads or customers.
Let’s dive into how you can create an exit intent popup on your website using WiserNotify, simplifying the entire process.
Types of Popups and Notifications You Can Create
WiserNotify allows for a variety of popup notifications, which you can view in detail here:
These popups are designed to reduce bounce rates, increase user engagement, and capture more leads—essential for nurturing potential customers later.
If you’re looking for more types of notifications, check out this video for additional insights:
Setting Up an Exit Intent Popup
Log into your wisernotify dashboard and hit the ‘Add Notifications’ button. You can select the notification that best fits your needs by adding your website name.
Customization and Display Rules: A live preview of the notification will appear after adding your website. You can adjust many settings here, but for exit intent specifically, navigate to the ‘Timing Control’ section.
Within this section, find the ‘Display Rule’ option, select it, and activate your exit intent notification popup.
Customize to Match Your Brand: Customizing your exit intent popups to align with your brand’s style is essential. Make them persuasive, and don’t forget to A/B test different versions to see which performs best.
For more on A/B testing, you can view this video:
Interested in more? We highly recommend checking out this post for fresh ideas: 15 Fresh Exit Intent Popup Examples to Capture More Customers.
How to Embed Exit Intent Popups on Kartra
Step-by-Step Guide for Integration
1. Design Your Popup with Wisernotify
- Use Wisernotify to create a visually appealing popup tailored to your Kartra page’s branding and objectives.
2. Generate the Embed Code
- Wisernotify provides a JavaScript snippet once your popup design is finalized.
3. Access Your Kartra Dashboard
- Log in to your Kartra account and open the page builder for the desired page or funnel step.
4. Insert the Script
- Navigate to the Page Settings > Tracking Codes section.
- Paste the Wisernotify script into the Footer Tracking Code field to ensure it runs across your page.
5. Set Popup Triggers in Wisernotify
- Configure the popup to activate on exit intent. Customize additional rules such as targeting specific audience behaviors or pages.
6. Test and Preview
- Preview your Kartra page or funnel to ensure the popup triggers correctly when visitors attempt to leave.
7. Publish and Monitor
- Save your changes and track the popup’s performance using Wisernotify analytics. Refine the messaging and targeting based on visitor engagement data.
Exit Intent vs. Other Popups
Why Exit Intent Popups Excel on Kartra
Behavior-Driven Timing
- Exit Intent: Engages visitors when they’re about to leave, ensuring the interaction is timely and relevant.
- Standard Popups: Appear based on time or scrolling, which can interrupt the user experience.
Higher Conversion Rates
- Exit intent popups address visitor objections and hesitations, leading to better engagement and results.
Customizable Messaging
- Kartra users can design popups tailored to their funnel stages, products, and target audience.
Improved User Experience
- These popups feel helpful rather than intrusive, enhancing visitor satisfaction while boosting conversions.
Common Exit Popup Triggers: Words and Phrases
The messaging in your popup is crucial for its success. Here are some examples tailored for Kartra users:
Urgency: “Wait! Don’t miss your chance to save 20%—this offer expires today!”
FOMO (Fear of Missing Out): “This exclusive deal won’t last—claim it now before it’s gone!”
Lead Generation: “Subscribe today and get access to our free resource guide!”
Cart Recovery: “You left items in your cart—complete your purchase now and enjoy free shipping!”
Supportive Messaging: “Need help? Contact us before you go—we’re here to assist!”
Best Places to Show Exit Intent Popups on Kartra Pages
Strategic placement ensures your popups target the right audience at the right time. For Kartra, consider these high-conversion locations:
Sales Pages
- Highlight limited-time offers or additional benefits to close the sale.
Checkout Pages
- Recover abandoned carts by offering special discounts or bonuses.
Lead Capture Pages
- Re-engage visitors leaving without completing forms by offering a compelling lead magnet.
Upsell/Downsell Pages
- Promote complementary products or discounts to hesitant buyers.
Webinar Pages
- Encourage sign-ups with reminders of exclusive content or time-sensitive registration.
3 Exit Intent Popup Mistakes to Avoid on Kartra
Overusing Popups
- Too many popups can frustrate visitors. Use them sparingly and only at critical decision points.
Ignoring Mobile Optimization
- Ensure your popups are fully responsive and easy to interact with on mobile devices, as mobile traffic is significant.
Generic Messaging
- Tailor your popup content to match the visitor’s intent. For instance, a cart recovery popup won’t resonate with someone on a lead magnet page.
Wrap Up
Exit intent popups are a powerful tool for Kartra users, helping to recover lost visitors, boost sales, and capture valuable leads.
By integrating Wisernotify-powered popups, you can create visually engaging, high-performing notifications that align seamlessly with your Kartra campaigns.
Ready to elevate your Kartra conversions? Start building high-converting exit intent popups with Wisernotify today and turn abandoning visitors into loyal customers or engaged leads!
