Kartra is known for its robust marketing and funnel-building capabilities, but its ability to showcase dynamic reviews is limited.
Without embedded, contextually placed testimonials, even high-performing Kartra funnels can lose potential conversions.
WiserReviews brings review automation and widget customization into Kartra’s funnel pages through easy-to-embed HTML.
Whether it’s a sales page, checkout form, or thank-you screen, you can place responsive, mobile-ready testimonials exactly where they matter most.
In this blog, Learn how to use WiserReviews with Kartra to enhance trust, drive conversions, and avoid review placement mistakes that weaken impact.
Why Add Reviews on Kartra?
Reinforce Trust at Critical Funnel Stages: Reviews positioned near CTAs, pricing tables, or checkout buttons help reduce hesitation and boost conversions within your Kartra flows.
Boost Search Visibility with Schema Markup: WiserReviews’ structured data enhances SEO, letting star ratings appear in search results to increase organic traffic.
Display Targeted Testimonials by Funnel Step: Use WiserReviews tags to serve unique reviews for opt-ins, webinars, upsells, and product-specific sales pages.
What Makes WiserReviews’ Reviews Special?
WiserReviews offers plug-and-play widget embedding for Kartra via custom HTML blocks. You can choose from floating badges, sliders, in-grid carousels, or popups.
Each widget is customizable, supports automatic review collection post-purchase, and aligns visually with your Kartra funnel’s design. Plus, it’s fully responsive and SEO-optimized.
How to Add Reviews on Kartra
Adding WiserReview widgets to your website or online store is quick and easy, and no coding is needed!
First, sign up for a WiserReview account here: https://app.wiserreview.com/
Then follow the steps below to show beautiful, high-converting reviews.
Step 1: Choose and Customize a Widget
Before adding a review widget to your website, make sure:
You’ve collected at least 2-3 reviews inside your WiserReview account (or manually added one).
Now go to the Widgets tab in your WiserReview dashboard and click Manage on the widget you want to use.

- Choose the layout (Carousel, Popup, Review Wall, etc.)
- Filter reviews by tags, ratings, or products
- Customize colors, fonts, and display options

Step 2: Copy the Embed Code
Once you’re happy with how the widget looks, click the Install or Embed option.
You’ll get a short HTML code snippet (or JavaScript code)
Copy the whole code provided

Step 3: Paste the Code into Your Website
Head to your specific platform’s editor and choose where to place the reviews.
Use an HTML block, a custom code section, or an embed element.
Paste the code you copied from WiserReview.
Save and publish your page.
That’s It! Your Reviews Are Now Live
Once you publish your page, your WiserReview widget will appear automatically and stay updated as new reviews come in.
Widgets are fully responsive and load fast on any device.
Once you’ve added the widget, you can do a lot more inside WiserReview to grow and manage your reviews:
Collect More Reviews (Automatically)
- Send review requests via email or WhatsApp.
- Trigger review flows using Shopify, Webhooks, or manual upload.
- Customize timing and branding to match your tone.

Manage & Organize Reviews
- Approve, reject, or edit reviews before they go live.
- Tag reviews by product, category, or topic.
- Filter by rating, keywords, or date

How to Embed Reviews on Kartra
1. Go to your Kartra Page Builder and open the funnel step where you want to place the review.
2. Add a “Custom HTML” block from the sidebar.
3. Paste the WiserReviews code into the block.
4. Save and preview the placement across devices.
Related Post: How to Add Reviews to Your Website in Minutes
Best Practices for Showcasing Reviews on Kartra
Learn where and how to place reviews so they support your product.
A small change in placement can make a big difference.
1. Position Reviews Near Conversion Triggers
Place your WiserReviews widgets close to where users are expected to take action—like just above pricing sections or right next to the signup or purchase button.
This reduces doubt in real-time and supports users with social proof when they need it most.
2. Segment Reviews by Funnel Objective
Avoid using the same review block throughout your funnel.
Instead, apply WiserReviews tags to filter testimonials by product, webinar, or upsell type. Doing so lets each stage in your funnel present specific, tailored trust signals to your visitors.
3. Keep Widgets Minimal and Mobile-First
Many Kartra users access funnels via mobile.
Choose clean, distraction-free widget formats like badges or carousels. Always preview your funnel pages on mobile and tablet devices to ensure that testimonials remain readable and non-intrusive.
Different Types of Review Examples
WiserReview gives you several ways to show reviews on your website.
Each style is designed for a different part of your site, whether it’s your homepage, product page, or landing page.
Here’s a look at all the different display types you can use:
Avatar & Floating Popup

What you can do:
- Show happy customer faces and ratings with the avatar strip
- Automatically display a popup with top reviews while someone is scrolling
- Looks good on both desktop and mobile
Good places to use:
- Avatars in your homepage or about section
- Floating popups on product pages, checkout, or landing pages
Carousel & Auto Slider

These are moving sliders that show several reviews one after another, perfect for saving space and keeping your page lively.
What you can do:
- Show 2–3 reviews at a time in a sliding layout
- Let it slide on its own (auto) or let users click to move
- Add review text, images, and star ratings
Good places to use:
- Testimonial sections on home or services pages
- Landing pages or blog posts to show customer feedback
Nudges & Trust Badge

These help build confidence when visitors are close to making a decision, like adding to cart or booking.
What you can do:
- Show quick review quotes right where people are deciding (nudges)
- Add a small badge that shows your overall rating and total reviews.
Good places to use:
- Near buy buttons or pricing tables
- Beside product names or in the page header.
Product Review Section & Star Rating

These are great for online stores. They show detailed feedback and give shoppers a quick look at how others rated a product.
What you can do:
- Show full customer reviews below product descriptions
- Show just the star rating near product titles or listings
- Works with images, videos, and verified buyers
Good places to use:
- Under each product page
- On category pages or product lists
Sidebar Snippet & Floating Badge

These stay visible as people scroll your site, so your reviews are always just a click away.
What you can do:
- Add a “Reviews” tab on the side of your site that opens a panel
- Show a floating badge with your star rating and review count
Good places to use:
- On long pages like blogs or service details
- On mobile or desktop to keep trust visible at all times
Wall of Love & Review Wall

What you can do:
- Show reviews for your brand, shop, or products in a big grid layout
- Add star ratings, images, and even filter reviews by tag
- Make it look clean and easy to browse
Good places to use:
- A full testimonial page
- Below your homepage or near “why choose us” sections
Common Mistakes to Avoid When Adding Reviews to Kartra
Here are the top mistakes people make with reviews on Kartra.
Avoid these to keep your site looking clean and trustworthy.
1. Placing Reviews in Unseen Sections
Testimonials at the bottom of the page or inside a hidden tab are often missed.
Instead, integrate one strong review block high on the page and another near the final CTA so visitors are reminded of credibility throughout the experience.
2. Using One Generic Widget for All Funnel Pages
Using the same testimonial set across different product and service funnels dilutes relevance.
Customize each WiserReviews widget with filtered tags that align with the page’s content and target audience for stronger impact.
3. Skipping Optimization for Mobile Devices
Kartra pages are heavily consumed on mobile, and non-responsive review widgets can clutter layouts or cause slow loading.
Always optimize your testimonial sections using lightweight designs, test across devices, and compress images or media as needed.
Types of Reviews You Can Add on Kartra
How to Add Google Review to Kartra
How to Add Testimonials to Kartra
How to Add Facebook Reviews to Kartra
How to Add Capterra Reviews to Kartra
How to Add Amazon Reviews to Kartra
Wrap-Up
WiserReviews equips Kartra users with powerful tools to embed, automate, and customize review displays throughout their funnels.
From opt-ins to checkout, testimonials help build trust and drive actions.
Add WiserReviews to Kartra today and convert more with customer credibility at every touchpoint.