Scotland’s CRO Agencies, From Glasgow to Aberdeen (2026)

Glasgow is Scotland’s largest council area, with 650,300 people at mid-2024, according to National Records of Scotland. In the year to March 2025, Edinburgh and Glasgow also added more registered businesses than anywhere else in the country.

Yet Scotland has very few CRO agencies with a local office. We checked four cities and confirmed seven, and only one of them does CRO and nothing else.

This guide covers all seven, city by city, with what each charges where prices are public.

Which Scottish CRO agency fits you?

The best CRO agencies in Scotland in 2026 are GoGoChimp, mtc., Equator, Deft Digital, Red Evolution, Velstar and Smarter Digital Marketing.

• A dedicated CRO specialist: GoGoChimp, Glasgow area
• Offices in three Scottish cities: mtc., Dundee, Edinburgh and Glasgow
• Large digital transformation programmes: Equator, Glasgow
• Shopify stores that want testing and ads together: Deft Digital, Glasgow
• B2B firms in technical industries: Red Evolution, Aberdeen and Edinburgh
• Growing Shopify Plus brands: Velstar, Edinburgh
• Local businesses buying SEO first: Smarter Digital Marketing, Glasgow

CRO agencies by city in Scotland

No Scottish city has enough verified agencies for a guide of its own yet, so each is covered here.

Glasgow

Glasgow has the most choice: Equator on Elliot Street, Deft Digital on Montrose Street, Smarter Digital Marketing at Technology House, and mtc. at Savoy Tower. GoGoChimp works from Newton Mearns, just south of the city.

Edinburgh

Edinburgh’s three are all branch offices: Velstar at The Melting Pot on Calton Road, Red Evolution on Dublin Street, and mtc. on Constitution Street.

Several large Edinburgh search agencies list CRO, but none we checked showed an address alongside it.

Aberdeen and Dundee

Red Evolution runs its Aberdeen office from The Capitol on Union Street. In Dundee, mtc. has its head office at City Quay.

Scottish CRO agencies compared

GoGoChimp is the only one of the seven to publish prices. The others quote after a call or audit.

The 7 CRO agencies we found in Scotland

Each profile starts with how the agency approaches CRO, then three quick tags and the situation it suits best.

1. GoGoChimp: Pure CRO

Founded in 2013 by Chris McCarron, GoGoChimp runs AI-assisted testing for DTC and SaaS brands and calls a winner only at 99% confidence, stricter than the usual 95%. It says its clients see 28 to 34% average lifts.

Office: Newton Mearns, south of GlasgowFocus: CRO onlyStart: Free 15-minute audit

Best when you want a specialist and a known price. Its address is a residential street, so expect most work to happen remotely.

2. mtc.: Scotland-Wide

mtc. starts with journeys and data rather than a backlog of A/B tests, using analytics, behaviour and sales data to find where customers leave. BrewDog, Peter Vardy and Whisky Hammer appear among its clients.

Offices: Dundee, Edinburgh, GlasgowFocus: Journeys and buildsStart: Enquiry

Best when you want one agency to fix, rebuild and test, with a team near any of Scotland’s main cities.

3. Equator: Transformation

Over a quarter of a century old, Equator treats CRO as part of wider growth work. It describes going beyond simple A/B tests to re-engineer whole experiences, using AI-assisted behavioural analytics.

Office: Elliot Street, GlasgowFocus: Digital transformationStart: Enquiry

Best when CRO is one strand of a bigger programme with budget to match.

4. Deft Digital: Shopify Testing

A Shopify Partner on Montrose Street, Deft Digital builds landing pages, maps journeys from ad click to checkout and runs A/B tests on key pages. Clients speak directly to an ecommerce specialist with 15+ years of experience.

Office: Montrose Street, GlasgowFocus: Shopify CRO and adsStart: Enquiry

Best when your Shopify store relies on paid traffic that is not converting.

5. Red Evolution: B2B CRO

Founded in 2003 by a chartered engineer, Red Evolution works with B2B firms in technical sectors, watching sessions in Hotjar and testing wording and layouts. It says 95% of its clients stay three years or more.

Offices: Aberdeen, EdinburghFocus: B2B and HubSpotStart: Enquiry

Best when you sell complex products to other businesses and need more qualified enquiries.

6. Velstar: Shopify Plus

The Liverpool Shopify agency Velstar runs its Scottish office from Edinburgh. Its optimisation service covers UX reviews, CRO, analytics, site speed and accessibility, aimed at stores that are scaling.

Office: Calton Road, EdinburghFocus: Shopify optimisationStart: Enquiry

Best when your Shopify Plus store has outgrown quick fixes and needs a structured programme.

7. Smarter Digital Marketing: SEO First

Smarter Digital Marketing is a Glasgow SEO agency that lists CRO among its services. Its published results include a Berkeley Clinic campaign that combined SEO, PPC and CRO.

Office: Technology House, GlasgowFocus: Local SEO plus CROStart: Free discovery call

Best when search is your main channel and you want conversion work handled by the same team.

One specialist, six all-rounders

Scotland’s CRO market is built differently from London’s. Most agencies here fold testing into a wider service.

• GoGoChimp is the exception. It sells CRO alone, with published plans and its own testing rules.
• Shopify builders test as they build. Deft Digital and Velstar run CRO inside their ecommerce work.
• B2B and transformation agencies treat CRO as one lever. Red Evolution, Equator and mtc. tie it to strategy, HubSpot or product work.
• SEO-first agencies add it on. Smarter Digital Marketing lists CRO next to local search, so check how much testing is included.

What CRO costs in Scotland

Only GoGoChimp shows its fees. Its published plans give a useful benchmark when other agencies quote.

• Sprint: £2,500 one-off for a two-week CRO audit, speed fixes and 10 copy tests.
• Growth: £2,500 a month on a three-month minimum, with 30+ experiments a quarter.
• Scale: £5,000 a month, which it pairs with a performance guarantee.
• Compare with England. Our CRO agencies in England guide lists two more published prices, one monthly and one per project.

WiserNotify publishes this guide. Pop-ups showing who just bought, or how many people are browsing right now, make an easy first test for any of these agencies.

Wrap Up

For pure testing, start with GoGoChimp. For CRO bundled with a rebuild, B2B marketing or Shopify work, ask mtc., Red Evolution, Deft Digital or Velstar for a first plan.

Searching further afield? Agencies in other countries appear in our worldwide CRO agency guide.

Looking at Wales too? CRO agencies in Wales covers Cardiff, Swansea and Newport.

Across the North Channel, CRO agencies in Northern Ireland covers Belfast, Derry and Lisburn.

See how Scotland fits the wider market in our UK CRO agencies guide.