Divi, a versatile WordPress theme and builder, empowers users to create stunning websites with its drag-and-drop interface and limitless customization.
However, even the most beautifully designed Divi websites face a common challenge—visitors leaving without taking meaningful action.
Whether it’s cart abandonment, incomplete signups, or missed engagement opportunities, these exits represent lost potential.
Exit intent popups offer an effective solution. These smart notifications detect when a visitor is about to leave your site and deliver a last-minute, targeted message to re-engage them.
For Divi users, integrating exit intent popups can reduce bounce rates, recover lost leads, and boost sales.
This guide will walk you through the benefits of exit intent popups, how to integrate them with Divi, and actionable strategies to maximize their impact.
What and Why: Creating Exit Intent Popups on Divi
Exit intent popups are triggered when a visitor’s behavior suggests they’re about to leave. For Divi users, these popups can help recover lost visitors, drive engagement, and increase conversions.
Why Exit Intent Popups Are Essential for Divi Websites
Recover Abandoned Actions: Re-engage users leaving a cart, form, or checkout page with enticing incentives.
Capture Leads: Grow your email list by offering exclusive content, discounts, or freebies.
Promote Time-Sensitive Offers: Highlight limited-time deals to create urgency and drive purchases.
Reduce Bounce Rates: Redirect visitors to other engaging pages or resources before they leave.
Seamlessly Integrate with Divi Design: Tailor popups to match your site’s style for a cohesive user experience.
Stat Spotlight: Exit intent popups can recover up to 15% of abandoning visitors, making them a vital tool for Divi-powered websites.
How to Create the Exit Intent Popup for Divi
Now That We Understand the Importance of Exit Intent Popups.
Exit intent popups are crucial for engaging website visitors right before they leave, potentially converting them from passive browsers into active leads or customers.
Let’s dive into how you can create an exit intent popup on your website using WiserNotify, simplifying the entire process.
Types of Popups and Notifications You Can Create
WiserNotify allows for a variety of popup notifications, which you can view in detail here:
These popups are designed to reduce bounce rates, increase user engagement, and capture more leads—essential for nurturing potential customers later.
If you’re looking for more types of notifications, check out this video for additional insights:
Setting Up an Exit Intent Popup
Log into your wisernotify dashboard and hit the ‘Add Notifications’ button. You can select the notification that best fits your needs by adding your website name.
Customization and Display Rules: A live preview of the notification will appear after adding your website. You can adjust many settings here, but for exit intent specifically, navigate to the ‘Timing Control’ section.
Within this section, find the ‘Display Rule’ option, select it, and activate your exit intent notification popup.
Customize to Match Your Brand: Customizing your exit intent popups to align with your brand’s style is essential. Make them persuasive, and don’t forget to A/B test different versions to see which performs best.
For more on A/B testing, you can view this video:
Interested in more? We highly recommend checking out this post for fresh ideas: 15 Fresh Exit Intent Popup Examples to Capture More Customers.
How to Embed Exit Intent Popups on Divi
Step-by-Step Guide for Divi Integration
1. Create Your Popup with Wisernotify
- Use Wisernotify to design a visually appealing and goal-oriented exit intent popup.
2. Generate the Embed Code
- Once your popup is finalized, Wisernotify provides a JavaScript snippet.
3. Access the Divi Theme Builder
- Log in to your WordPress admin dashboard and navigate to Divi > Theme Options.
4. Insert the Script
- Go to the Integration tab in the Divi Theme Options.
- Paste the Wisernotify script into the Add code to the <body> tag section. This ensures the popup loads on all pages.
5. Set Trigger Rules in Wisernotify
- Configure the popup to activate on exit intent. You can customize additional rules, such as targeting specific pages or visitor types.
6. Test Your Popup
- Preview your Divi site to ensure the popup triggers correctly when users attempt to leave.
7. Publish and Monitor
- Save your changes and use Wisernotify analytics to track popup performance and optimize for better results.
Exit Intent vs. Other Popups
Why Exit Intent Popups Work Best on Divi
Precise Timing
- Exit Intent: Targets visitors at the exact moment they’re about to leave, ensuring relevance and minimizing disruptions.
- Standard Popups: Appear at set intervals, which can interrupt the user’s journey.
Higher Conversion Rates
- By addressing visitor hesitations directly, exit intent popups achieve better engagement and conversion rates.
Seamless Integration
- Divi’s flexibility allows popups to align perfectly with your site’s design for a cohesive look.
Improved User Experience
- Exit intent popups feel timely and helpful, enhancing the visitor’s experience.
Common Exit Popup Triggers: Words and Phrases
The messaging in your popup is critical to its success. Here are some examples tailored for Divi users:
Urgency: “Wait! Complete your order now and get 15% off!”
FOMO (Fear of Missing Out): “Don’t miss out! This deal ends today!”
Lead Generation: “Subscribe now to receive exclusive tips and resources!”
Cart Recovery: “You left items in your cart! Finish your purchase now and enjoy free shipping.”
Supportive Messaging: “Need help deciding? Contact us before you go!”
Best Places to Show Exit Intent Popups on Divi Websites
Strategic placement ensures your popups reach the right audience at the right time. Here’s where exit intent popups work best for Divi sites:
Homepage
- Welcome first-time visitors with a special discount or lead magnet.
Product Pages
- Highlight benefits, reviews, or limited-time deals to encourage conversions.
Cart Pages
- Recover abandoned carts with incentives like free shipping or discounts.
Checkout Pages
- Address objections or remind visitors of their pending orders.
Blog Pages
- Convert readers into subscribers by offering content upgrades or newsletters.
404 Pages
- Redirect visitors to popular products or helpful resources.
3 Exit Intent Popup Mistakes to Avoid on Divi Websites
Overusing Popups
- Too many popups can frustrate visitors. Use them sparingly and only at key moments in the user journey.
Ignoring Mobile Optimization
- Ensure your popups are fully responsive and easy to interact with on smaller screens.
Generic Messaging
- Tailor your popup content to the visitor’s intent. A cart recovery popup on a blog page may confuse readers.
Wrap Up
Exit intent popups are a powerful tool for Divi users, helping to recover lost visitors, capture leads, and drive conversions.
By leveraging Wisernotify’s intuitive platform, you can create engaging and high-performing popups that align seamlessly with your Divi website’s design.
Ready to elevate your Divi site? Start creating high-converting exit intent popups with Wisernotify today and watch your engagement and sales soar!