Table of Contents

Easily Add Live Visitor Counter to BigCommerce Site

Adding a visitor counter to your BigCommerce store is a great way to showcase website activity, build trust, and encourage customers to take action. By displaying real-time or cumulative visitor counts, you can provide social proof, create urgency, and improve the shopping experience for your customers.

This guide walks you through the benefits of a visitor counter, steps to implement it on BigCommerce, and best practices for maximizing its impact.

Key Benefits of Adding a Visitor Counter to BigCommerce

1. Builds Trust

  • Show visitors that your store is active and popular, boosting their confidence in your brand.

2. Tracks Engagement

  • Monitor visitor activity on product pages or promotions to assess their popularity and effectiveness.

3. Creates Social Proof

  • Highlight the number of people currently viewing your store to make products more appealing.

4. Encourages Conversions

  • Display visitor activity to leverage FOMO (Fear of Missing Out), encouraging shoppers to act quickly.

5. Customizable for Branding

  • Adapt the counter to match your store’s design and style for a seamless integration.

Add Visitor Counter to BigCommerce

First, Install the WiserNotify App On BigCommerece

  • Follow the prompts to install Wisernotify and connect it to your BigCommerce store.
  • Use Wisernotify’s dashboard to set where the visitor counter appears (e.g., product pages, homepage, or landing pages).

Next, click on inline social proof – Explore

Two places where you can show the inline live visitor counter in store

  • Product detail page
  • Collection page.

Next lets create it for product detail page.

1. Copy the Installation code

  • Once the code is generated, click Copy Code for later use.

2. Add the Code to the Product Detail Page

  • Edit the product detail page template in your theme editor
  • Paste the code into the desired section (e.g., below product descriptions or near the CTA) & Save Changes

3. Create the notification- live, recent sales & sold counter by entering the website.

  • Choose the live visitor counter notification & click on customize to change the color, design & text.
  • Modify the notification to include relevant text like “100 Shoppers are checking” or “100 live shoppers”
  • Adjust colors, fonts, and styles to align with your website theme.
  • Use the preview option to see how the live visitor count notification will appear.
  • Use the display section to hide or show the live visitor counter on specific pages, by default it is set to appear on all product pages.
  • Publish it.

Similar way, you can create the live visitor counter for collection page as well.


Real example: live visitor counter at Product detail page


Real example: live visitor counter at Collection page

Here, is detail video about how wisernotify works.

Best Practices for Using a Visitor Counter on BigCommerce

➲ Display Accurate Visitor Data

  • Ensure the visitor counter reflects real-time data to maintain trust and credibility.

➲ Position Counters Strategically

  • Place counters on high-visibility pages, such as product detail pages, the homepage, or promotional pages.

➲ Highlight Popular Products

  • Show counters on trending or high-demand products to attract attention and boost urgency.

➲ Keep the Design Minimalistic

  • Ensure the counter complements your BigCommerce store’s design and does not overwhelm the user interface.

➲ Leverage Engaging Text

Use dynamic and engaging messages like “Hurry! 20 people are viewing this item!” to motivate customers to act.

➲ Combine with Other Features

  • Pair visitor counters with countdown timers, limited-time offers, or promotional banners for maximum impact.

➲ Optimize for Mobile Users

  • Ensure the counter is responsive and displays correctly on all devices, especially mobile.

➲ Monitor Analytics

  • Track performance metrics such as impressions, clicks, and conversions to evaluate the counter’s effectiveness. Adjust placement or messaging based on insights.

Avoid Overuse

  • Use counters selectively to highlight key products or campaigns and avoid cluttering your site.

Conclusion

Adding a visitor counter to your BigCommerce store is an effective way to build trust, showcase activity, and drive conversions. With Wisernotify, you can integrate a dynamic, customizable counter that aligns with your branding and encourages customers to engage with your store.

By following the steps and best practices outlined in this guide, you can enhance your BigCommerce store’s performance, create a compelling shopping experience, and motivate customers to act.

FAQ's

A tool that tracks and displays the number of visitors to your store, helping monitor traffic and build social proof.

Use a third-party app, embed an HTML/JavaScript widget, or integrate Google Analytics.

Yes, tools like StatCounter, Powr.io, and Free Visitor Counter offer free options.

Lightweight scripts have minimal impact; always test performance after adding one.

Most tools allow adjustments to match your store’s theme, like colors and styles.

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
Wisernotify
Struggling with low conversions?
Use Social Proof & FOMO
Social Media icon