HubSpot CMS is a powerful platform for building personalized websites and landing pages, especially for businesses focused on inbound marketing. However, static pages alone may not build enough trust to convert visitors into customers.
Adding a Tumblr Feed to your HubSpot CMS site brings in real-time social proof, dynamic content, and authentic engagement—helping you build credibility, increase engagement, and drive more conversions.
The easiest and most effective way to embed a Tumblr Feed into HubSpot CMS is by using Wisernotify. It allows you to create stylish, mobile-responsive Tumblr Feeds without needing any technical knowledge.
Why Add Tumblr Feed on HubSpot CMS?
Showcase Real-Time Engagement: Visitors are reassured when they see active, current social content on your site.
Increase Time-on-Site and SEO: Dynamic feeds encourage users to spend more time exploring your pages, improving SEO metrics.
Strengthen Brand Credibility: Tumblr Feeds showcasing customer interactions, testimonials, and success stories validate your brand’s reputation.
Boost Conversions: Landing pages with real user content can increase conversion rates by up to 29%, according to social proof research.
Use Case Examples:
- A tech company highlights customer success with their SaaS tool.
- A clothing brand features real customers showcasing their outfits.
- A nonprofit shares live event stories and community highlights.
How to Add Tumblr Feed on HubSpot CMS
Now, let’s go over how to add a Tumblr Feed to your website or store.
First, sign up for a WiserNotify account. You can start with a 7-day free trial or choose an affordable plan.
After signing up, you’ll land on the WiserNotify dashboard. Look for the “Social Wall” icon, like this:

Click on the Social Wall icon. You’ll be redirected to a new tab where you’ll see two options:
- Social Wall
- Review Wall

Under the Tumblr Feed option, click on “Add Wall.”
Connect your Tumblr account to WiserNotify to pull your data.
Customize the wall based on youaCustomize the wall based on your needs.r needs.
Once done, click the “Get Code” button. Copy the code and paste it wherever you want the Tumblr Feed to appear on your site.

Here’s an example of a Tumblr feed in action:

How to Embed Tumblr Feed on HubSpot CMS
After creating your Tumblr Feed widget in Wisernotify, here’s how to add it to your HubSpot CMS pages:
1. Copy the Embed Code from Wisernotify
- Log in to your Wisernotify dashboard and copy the Tumblr Feed’s embed code.
2. Open HubSpot CMS
- Sign in to HubSpot and go to the website pages or landing pages section.
3. Edit the Desired Page
- Select the page you want to edit and click Edit.
4. Add a Custom HTML Module
- Drag and drop a Custom HTML module into the desired section.
- Paste the Wisernotify Tumblr Feed embed code into this module.
5. Save and Publish
- Click Save and Publish the page. Preview to ensure the Tumblr Feed displays properly.
Best Practices for Showcasing Tumblr Feed on HubSpot CMS
Blend the Feed Into Your Brand Aesthetic
- Use Wisernotify’s extensive customization tools to ensure your Tumblr Feed mirrors your HubSpot CMS site’s look and feel. Adjust font styles, button shapes, spacing, and colors to maintain a consistent visual flow. A seamless design enhances credibility and prevents the feed from appearing “bolted on.”
Position the Feed Where Trust Matters Most
Strategically placing your Tumblr Feed can amplify its impact:
- On product or service pages, just above or below the CTA.
- On testimonial pages as live proof.
- Near lead capture forms to reinforce decision-making. Positioning your feed where users make critical choices builds trust exactly when needed.
Optimize for Mobile-First Experiences
With a growing portion of HubSpot CMS users accessing sites via smartphones, it’s crucial to:
- Adjust padding and margins for mobile.
- Ensure fonts remain legible without zooming.
- Keep images lightweight for fast loading. Preview your page across devices to confirm the Tumblr Feed enhances the user journey, not disrupts it.
Curate High-Impact, Relevant Content
Use Wisernotify’s filtering system to spotlight Tumblr posts that best align with your site’s goals:
- Customer milestones.
- Product usage highlights.
- Event success stories. A highly curated feed improves perceived quality and relevance.
Maintain Fast Loading and Light Footprint
- Start by displaying only 3-5 posts to keep your landing pages snappy. Wisernotify’s “Load More” feature offers deeper exploration without hurting performance, ensuring your pages stay conversion-optimized.
Common Mistakes to Avoid When Adding Tumblr Feed to HubSpot CMS
Pasting Code into Incorrect Modules
Embedding Wisernotify code into text or rich-text modules will break functionality. Always insert your Tumblr Feed code into a Custom HTML module designed to handle raw HTML scripts.
Skipping Mobile Responsiveness Checks
Don’t assume your feed will automatically adapt perfectly. Preview and tweak layouts, margins, and font sizes for the best mobile experience. Mobile usability is critical for SEO and user satisfaction.
Displaying Too Many Posts at Once
An overpopulated Tumblr Feed can clutter your HubSpot CMS pages and slow loading times. Prioritize quality over quantity and keep the feed lightweight with Wisernotify’s pagination features.
Forgetting to Customize Feed Visuals
Leaving the Tumblr Feed in its default styling can clash with your brand’s visual identity. Take full advantage of Wisernotify’s customization options to seamlessly match your brand colors, fonts, and design principles.
Failing to Save and Verify Changes
After embedding your feed, always Save your HubSpot CMS page and use Preview mode to verify that the Tumblr Feed displays correctly and loads without issues before publishing live.
Wrap-Up
Adding a Tumblr Feed to your HubSpot CMS website with Wisernotify is a simple and effective way to enhance your site’s trustworthiness, engagement, and conversion potential. Real-time social proof creates a more vibrant, convincing user experience.
Ready to energize your HubSpot CMS pages? Start embedding your Tumblr Feed with Wisernotify today!