An announcement bar is a simple yet effective way to share key information with your website visitors. Whether promoting a sale, announcing an event, or providing urgent updates, an announcement bar grabs attention without disrupting the browsing experience.
If you’re using Wix, adding an announcement bar is straightforward, thanks to its versatile design tools and third-party integrations. This guide will walk you through the process of creating and customizing an announcement bar on Wix to suit your branding and marketing goals.
Types of Announcement Bars
Wix users can leverage announcement bars for a variety of purposes:
Promotional Bars
- Highlight discounts or special offers to boost sales.
- Example: “Get 20% off sitewide – Use Code: SAVE20!”
Event Notifications
- Announce upcoming events or webinars.
- Example: “Join us for a free webinar this Thursday at 6 PM – Register now!”
Urgency Bars
- Encourage quick action with countdowns or limited-time offers.
- Example: “Flash Sale! Ends in 2 hours.”
Seasonal Announcements
- Align messages with holidays or seasons for relevance.
- Example: “Celebrate Spring with 15% off!”
Updates and Alerts
- Share important updates, such as new store hours or policy changes.
- Example: “We’re now open on Sundays from 10 AM to 4 PM.”
Add Announcement Bar to Wix
Adding an announcement bar to your Wix website is incredibly easy and requires no coding knowledge. Many platforms offer plugins and tools with simple drag-and-drop interfaces to create and customize announcement bars effortlessly. Create Announcement Bars the Easy Way with WiserNotify.
Using WiserNotify, you can quickly add an announcement bar to your Wix website to grab visitors’ attention and share essential updates, promotions, or calls to action.
With advanced features like A/B testing and analytics, WiserNotify allows you to create visually engaging and highly targeted announcement bars that boost user engagement and drive conversions. Key features include:
Type of Widgets:
- Anncoment Bar Widgets
- Recent Activity Notifications
- Reviews and Ratings Widgets
- Countdown Timer Widgets
- Form Submission Notifications
- Inline Widgets
- Exit-Intent Pop-Ups
- Live Visitor Count Widgets
Customizable Design
- Adjust colors, fonts, and styles to align with your brand.
Real-Time Updates
- Automatically display live or dynamic data like visitor counts or recent
activities.
Targeted Messaging
- Personalize bars for specific audiences or user segments.
Urgency and Scarcity Elements
- Include countdown timers or stock alerts to drive quick action.
A/B Testing
- Experiment with different designs and messages to optimize performance.
Multi-Language Support
- Customize announcement bars in various languages for global reach.
Behavioral Triggers
- Show bars based on user behavior like exit intent or time spent on a page.
Compliance-Friendly
- Includes options for GDPR and cookie consent notifications.
Integration with Social Proof Widgets
- Combine with social proof notifications to amplify trust and engagement.
Adding an announcement bar to your site with WiserNotify is seamless. Sign up for a free plan to explore its features, then log in to your dashboard. Add your site to generate a unique pixel code for integration.
To add an announcement bar to your website, create a widget in WiserNotify. Follow these straightforward steps.
1. Create an Announcement Bar
- Log in to the WiserNotify dashboard.
- Navigate to the Create Notification section and select the Announcement Bar template.
- Customize the design by:
- Adding a compelling message such as “Exclusive Discount! Limited Time Only.”
- Choosing the appropriate font, colors, and background to align with your branding.
- Including a clear Call-to-Action (CTA) button like “Shop Now” or “Learn More.”
- Preview the design to ensure it matches your preferences.
- Save the widget design and press Next.
2. Set Display Rules
- Configure display settings, such as showing the bar on specific pages or targeting users based on location or behavior.
- Schedule the announcement bar for a particular timeframe if needed.
Here’s a real-life example of how an announcement bar will look on a website.
3. Preview and Activate
Steps to Install WiserNotify on Wix
- Log in to your WiserNotify dashboard. Start with the free plan to explore the platform’s features.
- Add your Wix site, and copy the unique pixel code provided.
- Log in to your Wix admin panel.
- Navigate to Plugins > Add New and search for “WiserNotify.”
- Install and activate the plugin.
- Paste the copied pixel code into the WiserNotify plugin settings.
Using WiserNotify, you can easily create and manage announcement bars on your Wix website. This ensures that your key messages reach your audience effectively and drive the desired actions.
How to Add an Announcement Bar to Wix Other Ways
Wix provides built-in tools to create announcement bars easily:
- Log in to Your Wix Account
- Open the Wix dashboard and select the site where you want to add the announcement bar.
- Access the Editor
- Click Edit Site to open the Wix Editor.
- Add a Strip for the Announcement Bar
- Go to the left-hand toolbar and select Add > Strip.
- Drag and drop the strip to the top of the page to serve as the announcement bar.
- Customize the Strip
- Use the Text tool to add your message, such as “Free shipping on orders over $50!”
- Customize the font, colors, and background to align with your branding.
- Add a Call-to-Action (CTA)
- Include a button or link to direct visitors to the relevant page, such as “Shop Now.”
- Set Visibility Rules
- Use the Settings panel to control which pages display the announcement bar.
- Save and Publish
- Preview your changes, then click Publish to make the announcement bar live.
Best Places to Display an Announcement Bar on Wix
At the Top of the Homepage
- Ensure maximum visibility for all visitors.
On Product Pages
- Use promotional bars to drive sales by emphasizing discounts or free shipping.
On the Checkout Page
- Reinforce urgency or provide coupon codes to encourage conversions.
Specific Landing Pages
- Highlight targeted campaigns for better engagement.
Exit-Intent Popups
- Combine the bar with an exit-intent feature to capture visitors before they leave.
Common Mistakes to Avoid
- Keep the announcement bar clean and visually appealing. Avoid overcrowding it with too much text.
- Limit the number of active bars to prevent distracting your visitors.
- Ensure the announcement bar is responsive and doesn’t interfere with navigation on mobile devices.
- Regularly update the content to avoid displaying expired promotions or events.
- Always include a clear call-to-action to guide users to the desired action.
Conclusion
Adding an announcement bar to your Wix website is a powerful way to capture your audience’s attention and communicate key messages. Whether you use Wix’s native tools or integrate third-party apps, the process is simple and offers ample room for customization.
By following the steps and best practices outlined in this guide, you can create an effective announcement bar that enhances user engagement and drives conversions. Start experimenting today and watch your website’s performance improve!
