Synup vs Yext: Listings, Reviews and Pricing (2026)
Synup suits agencies and small multi-location brands, from $39 per location a month with AI review replies and no long-term contract. Yext suits larger brands that need listings on 200+ publishers, with self-serve plans from $199 a year.
Both tools manage business listings and reviews across many locations. The real differences are reach, pricing model, and how much each one does for you.
Here’s how they compare on listings, reviews, and price, and which one fits your business.
Synup vs Yext at a Glance
| Synup | Yext | |
|---|---|---|
| Directories synced | Google, Apple Maps, Bing, Facebook, and other major directories | 200+ publishers through direct integrations |
| Review replies | AI drafts replies you approve, plus review request campaigns | Monitor and reply to reviews from one dashboard |
| Price per location | $39/mo for one location, about $24/mo each at 10 (billed yearly) | $199 to $999 a year per location on self-serve plans |
| Contract term | Monthly or yearly, cancel anytime | Billed yearly; 10+ locations through sales |
| Free trial | 14 days | No self-serve trial listed |
| Best for | Agencies and small multi-location brands | Large brands with many locations |
Listings Management
Yext pushes updates directly to 200+ publishers, including Google, Apple, and Yelp, without going through data aggregators. Enterprise teams get audit trails, role-based access, and bulk updates across thousands of locations.
Synup covers the directories most local businesses rely on, like Google Business Profile, Apple Maps, and Bing. Its AI agent spots outdated details and fixes them, which saves agencies time across client accounts.
Review Management
Synup collects reviews from across its network for each location, drafts replies with AI, and lets you approve them before they post.
It also runs review request campaigns, so you can ask customers for new reviews from the same tool.
Yext lets you monitor and reply to reviews from its dashboard, alongside your listings data. For more on writing replies, see these tips on AI review responses.
Build trust & FOMO
Highlight real-time activities like reviews, sales & sign-ups.
Pricing Compared
Synup prices by location, and every plan includes all features:
- Solo: $39 a month for one location, billed yearly ($49 month to month).
- Premium: $239 a month for up to 10 locations, billed yearly.
- Pro: $399 a month for up to 25 locations, billed yearly.
- Enterprise: custom pricing for 50+ locations.
Yext’s self-serve plans run from $199 to $999 a year per location, billed yearly. Brands with more than 10 locations buy through Yext’s sales team.
Synup Overview
Synup is built for agencies and brands with a handful to a few dozen locations. Its AI agent handles listings, reviews, social posts, and local SEO from one place.
- Listings: keep details accurate across major directories.
- Reviews: AI-drafted replies and review request campaigns.
- White labeling: available on Premium and above for agencies.
- Local SEO: rank tracking and SEO reports per location.
Yext Overview
Yext is an enterprise platform for brands that manage large location networks. It focuses on accurate business data across search engines, maps, and AI assistants.
- Listings: direct updates to 200+ publishers.
- Analytics: impressions, clicks, calls, and directions by publisher and location.
- Controls: audit trails and role-based access for large teams.
- Reviews: monitoring and replies alongside listings.
If Yext is more than you need, these Yext alternatives cover lighter options.
Which One Should You Choose?
- Choose Synup if you’re an agency or a brand with up to 50 locations and want listings, reviews, and social in one tool without a long contract.
- Choose Yext if you manage hundreds of locations and need enterprise controls and the widest publisher reach.
Comparing Synup with other tools? See Synup vs BrightLocal.
If You Only Need Review Collection
If you don’t need listings management and just want to collect reviews and show them on your website, WiserReview is a lighter fit.
It sends review requests after each order or visit and displays photo, video, and text reviews with widgets. Plans start at $6.75 a month billed yearly, with a 7-day free trial.
Collect and show reviews without the enterprise price
Automatic review requests and website widgets for photo, video, and text reviews.
Wrap Up
Synup gives smaller multi-location teams a flexible, all-in-one tool. Yext gives large brands the reach and controls they need at scale.
Pick the one that matches your location count and how much you want handled for you.
Turn happy customers into reviews
Ask after every order and show the results anywhere on your site.
Related comparisons
Frequently Asked Questions
Is Synup cheaper than Yext?
For one location, Yext’s self-serve plans start lower at $199 a year, but Synup gets cheaper per location as you add more, and has no long-term contract.
Which has more directories, Synup or Yext?
Yext pushes updates to 200+ publishers through direct integrations. Synup covers the major directories most local businesses need.
Can Synup reply to reviews with AI?
Yes. Synup drafts review replies with AI, and you approve them before they post.
Does Synup have a free trial?
Yes. Synup offers a 14-day free trial, and you can cancel anytime.
What if I only need to collect and show reviews?
A review tool like WiserReview is a lighter fit, starting at $6.75 a month billed yearly.
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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