Trustpilot has been a go-to for reviews, but many businesses now face issues like fake reviews, limited control, and reputation risks.
When reviews lack trust, it affects sales and customer confidence.
Relying on just one platform often leads to problems with accuracy and visibility.
Thankfully, tools like WiserReviews and WiserNotify offer better control, real results, and flexible ways to collect or display reviews.
This blog will explore 11 top Trustpilot alternatives and why more brands are switching.
Why Consider Alternatives to Trustpilot?
Many are rethinking their Trustpilot reliance due to several big issues.
1. Fake Reviews
In 2023, Trustpilot removed 3.3 million fake reviews, that is 6% of all reviews on the platform.
Despite efforts to combat fake content, fake reviews are still a problem.
2. Limited Control Over Reviews
Businesses find it hard to manage their online reputation on Trustpilot.
For example, they can’t remove or respond to negative reviews even if they suspect they’re fake.
Lack of control can be frustrating and harmful to a brand.
3. High Costs and Rigid Contracts
Trustpilot’s pricing is expensive, especially for small to medium-sized businesses.
Essential features like automated review invites and advanced analytics are only available in higher-tier plans, which can be costly.
Businesses are also locked into long-term contracts, which can be inflexible.
4. Review Authenticity
Some users have reported experiences where genuine positive reviews were removed and questionable ones left.
This inconsistency raises questions about the review moderation policy and the content being displayed.
5. Aggressive Sales Tactics
Trustpilot has been reported to use aggressive sales tactics, pressuring businesses into paid plans by highlighting negative reviews or offering better visibility for positive ones.
This can strain relationships and erode trust between the platform and its customers.
Check Out: Wiserreview vs Yotpo vs Trustpilot: Honest Comparison
Now let’s look into the best Trustpilot alternatives ranked based on their features and helpfulness.
1. WiserReview
Wiserreview is a user-friendly review management platform designed to help businesses collect, manage, and showcase customer feedback.
It’s built to streamline the review generation process and easily boost online credibility.
Main Features:
Full control over collection, moderation, and display
Accepts photo and video reviews
Works with any website – no platform lock
Built-in AI for moderation and review tagging
Real-time sync with platforms like Google, Facebook, WooCommerce, and Shopify
Analytics that show real review impact on sales
250+ integrations to power up your review strategy
Rating: ⭐ 4.8/5
Pricing: Free plan available, Plan starts at $9/month
Show Real Reviews That Build Trust
Collect and display photo, video, and text reviews with full design control.
2. WiserNotify
While WiserReviews is leading the way in review collection and display, WiserNotify earns its spot as the #2 alternative for one key reason: it turns your reviews into conversion-driving, real-time proof.
Why WiserNotify is Better:
Displays reviews as popups to build instant trust
Adds urgency with countdowns, stock alerts, and FOMO widgets
Works with 250+ platforms like Shopify, Wix, and WooCommerce
Fully customizable design and easy setup
Uses your existing reviews—no need to collect again
Why WiserNotify Beats Trustpilot in Display & Conversion
While Trustpilot focuses only on collecting and showing reviews on its own platform, WiserNotify helps you bring that social proof to life on your website at key decision points.
This helps reduce bounce rates, build trust in seconds, and convert more visitors into customers.
Rating: ⭐ 4.7/5
Pricing: Starts at $16/month
Boost Conversion Instantly
Add Social Proof & Urgency to your website
3. Boast
Boast helps businesses collect and showcase customer reviews and video testimonials to build trust and improve conversions.
It’s especially useful for service-based and B2B companies looking to highlight social proof on their websites.
Main Features:
Collect video, photo, and text testimonials
Automated review requests
Embeddable widgets for websites
CRM and marketing integrations
Analytics and feedback tracking
Rating: ⭐ 4.6/5 (G2)
Pricing: 14-day free trial, starts at $59/month
You Can Also See: 13 Best Boast Alternatives to Consider
4. Reviews.io
Reviews.io is a trusted review management platform that helps businesses collect and showcase authentic customer feedback.
It’s built to boost credibility and conversions, with flexible integrations and tools for video, SMS, and social proof.
Main Features:
Collect reviews via email, SMS, and in-app
Google Seller Ratings integration
Video reviews support
Customizable review widgets
Powerful API and third-party integrations
Rating: ⭐ 4.7/5
Pricing: Starts at $99/month with a free trial
5. Stamped.io
Stamped.io is a powerful eCommerce-focused review platform designed to help brands collect, manage, and showcase customer reviews and user-generated content.
It’s especially popular among Shopify stores for its automation and customization features.
Main Features:
Collect product and site reviews via email and SMS
Supports photo and video reviews
Loyalty and rewards integration
Net Promoter Score (NPS) surveys
Customizable review widgets
Rating: ⭐ 4.7/5
Pricing: Free plan available, Paid plans start at $23/month
Get to Know: Top 9 Stamped.io Alternatives You Should Try
6. Bazaarvoice
Bazaarvoice helps brands collect and amplify customer reviews to build credibility and drive sales.
It’s built for large-scale businesses that want to distribute user-generated content across major retail channels and influence buyer decisions with authentic feedback.
Main Features
Product and site review collection
Retail syndication network
Visual content support (photos/videos)
AI-driven moderation tools
Campaigns for review generation
Rating: ⭐ 4.5/5
Pricing: Custom pricing
7. Feefo
Feefo is a customer review platform that collects verified reviews from real buyers, helping brands build credibility and trust.
It’s especially useful for eCommerce and service-based businesses that want to ensure review authenticity and gain insights to improve customer experience.
Main Features
Verified buyer reviews only
Customizable review requests
Google Seller ratings integration
Insightful analytics dashboard
Multi-language support
Rating: ⭐ 4.6/5
Pricing: Custom pricing based on business size and needs
Related: Best 8 Feefo Alternatives to Boost Your Ecommerce Reviews
8. ResellerRatings
ResellerRatings is built for eCommerce brands that want to turn customer feedback into a growth tool.
It helps you collect verified reviews, boost your visibility on Google, and drive more conversions.
It is ideal for online stores serious about building trust at scale.
Main Features:
Verified buyer reviews
Google Shopping and Ads integration
Product and seller ratings
On-site review display widgets
Review request automation
Rating: ⭐ 4.3/5
Pricing: Custom pricing based on business size and needs
Don’t Miss: 11 Best ResellerRatings Alternatives
9. Opinew
Opinew is a Shopify-focused review app that helps eCommerce businesses collect and display product reviews with ease.
It supports imports from Amazon, eBay, and AliExpress, making it ideal for drop shippers and store owners who want to build trust quickly.
Main Features:
Import reviews from Amazon, AliExpress & eBay
Automated review request emails & SMS
Video and photo review support
Customizable widgets for Shopify stores
Google Shopping review integration
Rating: ⭐ 4.8/5
Pricing: Free plan available, Paid plans start at $19/month
Learn More: Top 10 Opinew Alternatives You Must Try These Tools
10. Loox
Loox is a powerful Trustpilot alternative that helps eCommerce brands collect photo and video reviews that boost trust and drive sales.
It’s built for Shopify and simplifies review automation. With eye-catching widgets, it turns customer content into conversion tools.
Main Features:
Visual reviews with photos/videos
Automated review request emails
Post-purchase upsells and referrals
Customizable, brand-friendly widgets
Google Shopping review sync
Rating: ⭐ 4.7/5
Pricing: Starts at $12.99/month
11. Trustmary
Trustmary helps businesses collect and showcase customer feedback, with an emphasis on video testimonials and automated review collection.
It’s designed to boost credibility and conversions through easy-to-implement social proof tools.
Main Features:
Video and text testimonial collection
Automated review invites
Review widgets for websites
CRM and Zapier integrations
Performance Analytics
Rating: ⭐ 4.6/5
Pricing: Starts at $19/month
Read More: 11 Best Trustmary Alternatives
How to Choose the Best Trustpilot Alternative for Your Needs
Not every business needs the same review solution. Start by asking:
What’s your main goal?
Are you looking to collect more reviews, or do you want to show existing ones better?
If you want to collect, manage, and display detailed reviews, look for:
📝 Customizable forms (text, photo, video)
🌐 Multi-platform review campaigns (Google, Facebook, etc.)
🎨 Widgets like Wall of Love, carousels, or star blocks
📩 Easy email or post-purchase automation
✅ Full moderation and approval control
A tool like WiserReviews fits well here, built to help you collect and show reviews from anywhere, all in one place.
If you want to show real-time proof and boost conversions, look for:
🟢 Live popups showing recent reviews or signups
⏳ Countdown timers or stock alerts to create urgency
🧩 Easy integration with Shopify, Wix, WooCommerce, and others
🎯 Smart targeting and custom design settings
🔄 Works with your existing reviews from other platforms
This is where WiserNotify shines; it is ideal for using your current reviews to build trust and increase site activity.
Tip: You don’t always have to choose one.
Many brands use both, collecting reviews with one tool and displaying them with another.
Choose what matches your stage and your visitors’ behavior.
The more natural and timely your social proof looks, the more trust it creates.
Conclusion
Trustpilot is popular, but it’s not one-size-fits-all. Solid alternatives exist if you’re after more control, better support, or just a platform that fits your business. For a clearer comparison, you can also check this Judge.me vs Trustpilot guide.
Some allow more freedom in collecting reviews. Others shine regarding automation, integrations, or value for money.
The key is to pick a review platform that works for your brand, not just the biggest name.
Take the time to compare features, test the experience, and choose a tool that helps you build real trust and grow with confidence.
