Oxygen Builder is a powerful WordPress website builder that offers unmatched customization and performance. While it allows you to create stunning, fast-loading websites, the challenge of visitors leaving without taking action remains universal.
Cart abandonment, incomplete form submissions, or missed opportunities to convert can hinder your site’s potential.
Exit intent popups are a proven solution to retain visitors. These smart notifications detect when a user is about to leave your site and display a targeted message to encourage them to stay, complete an action, or take advantage of an offer.
For Oxygen Builder users, integrating exit intent popups can reduce bounce rates, recover lost leads, and drive conversions.
This guide will explore the benefits of exit intent popups for Oxygen Builder, how to integrate them, and strategies to maximize their effectiveness.
What and Why: Creating Exit Intent Popups on Oxygen Builder
Exit intent popups are triggered when a visitor’s behavior suggests they are about to leave your site. For Oxygen Builder users, these popups offer a dynamic way to recover lost visitors and increase engagement.
Why Exit Intent Popups Are Essential for Oxygen Builder Websites
Recover Abandoned Carts: Entice visitors to complete their purchase with exclusive discounts or free shipping.
Capture Leads: Grow your email list by offering lead magnets like free guides, eBooks, or coupons.
Promote Limited-Time Offers: Highlight flash sales or time-sensitive deals to create urgency.
Reduce Bounce Rates: Redirect visitors to other pages, products, or resources to keep them engaged.
Align with Oxygen Builder’s Customization: Seamlessly integrate popups into your website’s design and branding.
Stat Spotlight: Exit intent popups can recover up to 15% of abandoning visitors, making them a valuable tool for maximizing conversions on Oxygen Builder sites.
How to Create the Exit Intent Popup for Oxygen Builder
Now That We Understand the Importance of Exit Intent Popups.
Exit intent popups are crucial for engaging website visitors right before they leave, potentially converting them from passive browsers into active leads or customers.
Let’s dive into how you can create an exit intent popup on your website using WiserNotify, simplifying the entire process.
Types of Popups and Notifications You Can Create
WiserNotify allows for a variety of popup notifications, which you can view in detail here:
These popups are designed to reduce bounce rates, increase user engagement, and capture more leads—essential for nurturing potential customers later.
If you’re looking for more types of notifications, check out this video for additional insights:
Setting Up an Exit Intent Popup
Log into your wisernotify dashboard and hit the ‘Add Notifications’ button. You can select the notification that best fits your needs by adding your website name.
Customization and Display Rules: A live preview of the notification will appear after adding your website. You can adjust many settings here, but for exit intent specifically, navigate to the ‘Timing Control’ section.
Within this section, find the ‘Display Rule’ option, select it, and activate your exit intent notification popup.
Customize to Match Your Brand: Customizing your exit intent popups to align with your brand’s style is essential. Make them persuasive, and don’t forget to A/B test different versions to see which performs best.
For more on A/B testing, you can view this video:
Interested in more? We highly recommend checking out this post for fresh ideas: 15 Fresh Exit Intent Popup Examples to Capture More Customers.
How to Embed Exit Intent Popups on Oxygen Builder
Step-by-Step Guide for Integration
1. Design Your Popup with Wisernotify
- Use Wisernotify’s platform to create a custom exit intent popup tailored to your Oxygen Builder site’s goals and branding.
2. Generate the Embed Code
- After finalizing the popup, Wisernotify provides a JavaScript snippet for embedding.
3. Access Your WordPress Dashboard
- Log in to your WordPress admin area.
4. Insert the Script Using Code Blocks
- Navigate to Oxygen > Templates and open the template that applies to your site (e.g., your global header or footer).
- Add a Code Block element where you want the script to run.
- Paste the Wisernotify script into the JavaScript section of the Code Block.
5. Set Popup Triggers in Wisernotify
- Configure the popup to trigger on exit intent and customize its behavior for specific pages or user actions.
6. Test and Preview
- Save and preview your site to ensure the popup triggers correctly.
7. Publish and Monitor
- Once satisfied, publish the changes and track popup performance using Wisernotify’s analytics.
Exit Intent vs. Other Popups
Why Exit Intent Popups Work Best on Oxygen Builder
Behavior-Driven Timing
- Exit Intent: Triggers as users prepare to leave, offering timely and relevant messages.
- Standard Popups: Appear based on timers or scrolling, which can disrupt the user experience.
Higher Conversion Rates
- Exit intent popups target visitors at critical moments, leading to better engagement and higher conversion rates.
Seamless Integration
- Oxygen Builder’s flexibility allows for full customization, ensuring popups blend perfectly with your site’s design.
Enhanced User Experience
- Exit intent popups feel natural and helpful, enhancing rather than disrupting the visitor journey.
Common Exit Popup Triggers: Words and Phrases
Crafting compelling messaging is key to effective exit intent popups. Here are some ideas tailored for Oxygen Builder sites:
Urgency: “Wait! Complete your purchase now and save 15%!”
FOMO (Fear of Missing Out): “Don’t miss this deal—offer expires in 24 hours!”
Lead Generation: “Subscribe today to unlock exclusive resources and discounts!”
Cart Recovery: “You left items in your cart—finish your order now and enjoy free shipping.”
Supportive Messaging: “Need help? Contact us before you go for personalized assistance!”
Best Places to Show Exit Intent Popups on Oxygen Builder Websites
Strategic placement ensures your popups reach the right audience. On Oxygen Builder sites, consider these high-conversion locations:
Homepage
- Welcome first-time visitors with a discount or lead magnet.
Product Pages
- Highlight benefits, customer reviews, or limited-time offers.
Cart Pages
- Recover abandoned carts with incentives like free shipping or discounts.
Checkout Pages
- Address objections or offer reassurance to encourage purchase completion.
Blog Pages
- Convert readers into subscribers with exclusive content or newsletters.
404 Pages
- Redirect visitors to popular products or categories with a helpful popup.
3 Exit Intent Popup Mistakes to Avoid on Oxygen Builder Websites
Overusing Popups
- Too many popups can frustrate visitors. Use them sparingly and only at key moments.
Ignoring Mobile Optimization
- Ensure your popups are responsive and provide a smooth experience on mobile devices.
Generic Messaging
- Tailor popup content to match the visitor’s journey. A cart recovery popup may not resonate with a blog reader.
Wrap Up
Exit intent popups are a powerful addition to any Oxygen Builder website. They help recover lost visitors, boost engagement, and drive conversions. By integrating Wisernotify, you can create visually stunning and high-performing popups that align seamlessly with your site’s design.
Ready to elevate your Oxygen Builder site? Start creating exit intent popups with Wisernotify today and watch your conversions soar!