In eCommerce, social proof is critical for building trust and encouraging customers to make a purchase.
By embedding Capterra reviews on your PrestaShop store, you can showcase customer feedback and enhance your brand’s credibility.
PrestaShop’s flexibility allows for seamless integration of such features, ensuring your store remains user-friendly and professional.
Why Add Capterra Reviews to PrestaShop?
Build Trust and Credibility: Capterra reviews are trusted by consumers, offering authentic feedback that enhances your store’s reputation.
Increase Conversion Rates: 93% of online shoppers read reviews before making a purchase. Displaying positive feedback encourages potential customers to proceed with their purchase.
Improve SEO: User-generated content like reviews keeps your store updated with fresh, keyword-rich content, improving your site’s visibility on search engines.
How to Add Capterra Reviews to PrestaShop
If you’re looking to add customer reviews from Capterra directly to your website, WiserNotify offers two distinct widgets that can seamlessly integrate these testimonials.
Let’s walk you through the setup process for each.
Getting Started with WiserNotify
First, sign up for WiserNotify—it’s free! Once you’ve created your account and logged in, you’ll need to install a pixel code. After installation, your dashboard will appear like this:

Creating and Integrating the Reviews Widget
In your dashboard, you can easily create a reviews widget. Once the widget is created, integrate it with Capterra reviews so that WiserNotify can pull up the testimonials.
You can do this integration from here:

After completing the setup, click on the “Publish” button. If you wish to further customize this notification, you can do so by watching the following tutorial:
Here’s how the notification will look on your website:

That’s just one type of notification. Let’s explore the second method.
Adding a Capterra Review Social Wall

Click on the “Social Wall” in your dashboard to access this feature.
Here’s what the dashboard looks like and how you can add a Capterra review social wall to your website:

This widget allows extensive customization. Once you’re satisfied, click on “Save” and then on the “Get Code” button to implement it on your site.
Discover More with WiserNotify
That’s just the tip of the iceberg. We have much more to offer. Watch this introductory video to explore further:
How to Embed Capterra Reviews on PrestaShop
Follow these steps to integrate Capterra reviews into your PrestaShop store:
1. Obtain the Capterra Widget Code
- Log in to your Capterra vendor account.
- Go to the Marketing Toolkit or a similar section.
- Copy the embed code for your reviews widget or specific snippet.
2. Log in to Your PrestaShop Back Office
- Access your store’s admin dashboard.
3. Install a Custom HTML Module
- Navigate to Modules > Module Catalog.
- Search for a Custom HTML Module (or equivalent).
- Install and configure the module.
4. Embed the Code in a Block
- Open the installed custom HTML module.
- Create a new block and paste the Capterra widget code into the editor.
- Choose the block’s placement (e.g., homepage, footer, or sidebar).
5. Embed Reviews on Product Pages (Optional)
- To add reviews to specific product pages:
- Go to Design > Pages.
- Edit the desired product page and paste the embed code into the HTML source.
6. Test and Preview
- Save your changes and preview the store to ensure the reviews display correctly.
- Check the design on desktop and mobile devices to confirm responsiveness.
7. Publish Changes
- Once satisfied with the placement and appearance, save and publish your updates.
Best Practices for Showcasing Capterra Reviews on PrestaShop
Place Reviews Strategically
- Highlight reviews on high-traffic pages like the homepage, product pages, and checkout pages.
Align with Your Store’s Branding
- Customize the widget’s appearance to match your store’s design for a cohesive look.
Highlight Key Reviews
- Use testimonials that emphasize your product’s features or address common customer concerns.
Keep Reviews Updated
- Regularly refresh the reviews to showcase the latest and most relevant feedback.
Common Mistakes to Avoid When Adding Capterra Reviews to PrestaShop
Overwhelming Your Page
- Avoid cluttering your store with too many reviews. Focus on showcasing a few impactful testimonials.
Neglecting Mobile Optimization
- Ensure the widget looks great and functions properly on mobile devices, as many shoppers browse on mobile.
Poor Placement
- Don’t bury reviews in hard-to-find areas. Place them prominently near CTAs or product descriptions.
Ignoring Load Speed
- Monitor your store’s performance to ensure the widget doesn’t negatively impact loading times.
Inconsistent Design
- Ensure the reviews integrate seamlessly with your store’s visual style for a polished appearance.
Wrap-Up
Adding Capterra reviews to your PrestaShop store is a simple yet effective way to build trust and drive sales.
With PrestaShop’s flexibility and robust customization options, embedding reviews can be done efficiently.
For an easier integration process, consider using Wisernotify, a tool designed to streamline the display of reviews and optimize their impact.