Big Cartel is a user-friendly platform tailored for independent creators and small businesses to sell online.
Embedding Capterra reviews on your Big Cartel site allows you to showcase authentic testimonials, establish credibility, and encourage visitors to take action.
This guide will walk you through seamlessly adding reviews to your store.
Why Add Capterra Reviews to Big Cartel?
Build Credibility and Trust: Capterra reviews provide genuine, verified feedback that assures visitors of your product or service’s reliability.
Increase Conversion Rates: 93% of consumers read reviews before making a purchase. Displaying positive testimonials helps overcome hesitations and drives sales.
Enhance User Engagement: Social proof like reviews encourages customers to stay on your site longer and engage more meaningfully with your content.
How to Add Capterra Reviews to Big Cartel
If you’re looking to add customer reviews from Capterra directly to your website, WiserNotify offers two distinct widgets that can seamlessly integrate these testimonials.
Let’s walk you through the setup process for each.
Getting Started with WiserNotify
First, sign up for WiserNotify—it’s free! Once you’ve created your account and logged in, you’ll need to install a pixel code. After installation, your dashboard will appear like this:

Creating and Integrating the Reviews Widget
In your dashboard, you can easily create a reviews widget. Once the widget is created, integrate it with Capterra reviews so that WiserNotify can pull up the testimonials.
You can do this integration from here:

After completing the setup, click on the “Publish” button. If you wish to further customize this notification, you can do so by watching the following tutorial:
Here’s how the notification will look on your website:

That’s just one type of notification. Let’s explore the second method.
Adding a Capterra Review Social Wall

Click on the “Social Wall” in your dashboard to access this feature.
Here’s what the dashboard looks like and how you can add a Capterra review social wall to your website:

This widget allows extensive customization. Once you’re satisfied, click on “Save” and then on the “Get Code” button to implement it on your site.
Discover More with WiserNotify
That’s just the tip of the iceberg. We have much more to offer. Watch this introductory video to explore further:
How to Embed Capterra Reviews on Big Cartel
Follow these steps to seamlessly integrate Capterra reviews into your Big Cartel store:
1. Obtain the Capterra Reviews Widget Code
- Log in to your Capterra vendor account.
- Navigate to the Marketing Toolkit section.
- Copy the embed code for your reviews widget or a specific review snippet.
2. Log in to Your Big Cartel Dashboard
- Access your Big Cartel admin panel and navigate to the Design section.
3. Edit Your Store’s Code
- In the Customize Design editor, locate the page or template where you want to add the reviews (e.g., homepage, product pages, or a dedicated testimonials section).
- Open the HTML editor for that page.
4. Paste the Capterra Embed Code
- Identify the area in the HTML where you want the reviews to appear.
- Paste the Capterra embed code into the desired section, such as below the product description or near CTAs.
5. Preview and Save Changes
- Use the preview feature to ensure the reviews display correctly and align with your store’s design.
- Save the changes to make the reviews live.
Best Practices for Showcasing Capterra Reviews on Big Cartel
Strategic Placement
Position reviews in key areas, such as:
- Below product descriptions for trust-building.
- Near CTAs to reinforce purchase decisions.
- On the homepage for general credibility.
Match Your Store’s Branding
- Customize the reviews widget (if possible) to align with your store’s colors, fonts, and layout for a cohesive look.
Highlight Key Testimonials
- Use reviews that emphasize your product’s unique features or address common customer concerns.
Update Reviews Regularly
- Refresh the reviews periodically to reflect the latest customer feedback and maintain relevance.
Common Mistakes to Avoid When Adding Capterra Reviews to Big Cartel
Overloading the Page
- Avoid adding too many reviews in one section. Focus on a few impactful testimonials.
Ignoring Mobile Responsiveness
- Ensure the reviews display correctly on mobile devices, as many Big Cartel shoppers browse on their phones.
Poor Placement
- Don’t hide reviews in hard-to-find areas. Place them prominently where they can influence buying decisions.
Inconsistent Design
- Ensure the reviews widget integrates seamlessly with your site’s design for a professional appearance.
Neglecting Site Speed
- Test your store’s loading speed to ensure the reviews widget doesn’t negatively impact performance.
Wrap-Up
Adding Capterra reviews to your Big Cartel store is a simple yet effective way to build trust and drive conversions.
With Big Cartel’s intuitive editor, embedding reviews is quick and ensures a professional presentation.
For an even easier integration, consider using Wisernotify, a tool designed to simplify review management and display.