Google Sites offers a simple yet powerful platform to create websites effortlessly.
Adding Capterra reviews to your Google Site allows you to showcase authentic customer feedback, build credibility, and encourage visitors to take action.
This guide will walk you through the steps to seamlessly embed reviews.
Why Add Capterra Reviews to Google Sites?
Build Trust with Visitors: Capterra reviews provide genuine, verified feedback, reassuring visitors of your product or service’s reliability.
Increase Conversion Rates: 93% of consumers rely on reviews before purchasing. Highlighting positive testimonials can drive hesitant visitors to act.
Enhance Engagement: Displaying social proof helps improve engagement by instilling confidence in your offering.
How to Add Capterra Reviews to Google Sites
If you’re looking to add customer reviews from Capterra directly to your website, WiserNotify offers two distinct widgets that can seamlessly integrate these testimonials.
Let’s walk you through the setup process for each.
Getting Started with WiserNotify
First, sign up for WiserNotify—it’s free! Once you’ve created your account and logged in, you’ll need to install a pixel code. After installation, your dashboard will appear like this:

Creating and Integrating the Reviews Widget
In your dashboard, you can easily create a reviews widget. Once the widget is created, integrate it with Capterra reviews so that WiserNotify can pull up the testimonials.
You can do this integration from here:

After completing the setup, click on the “Publish” button. If you wish to further customize this notification, you can do so by watching the following tutorial:
Here’s how the notification will look on your website:

That’s just one type of notification. Let’s explore the second method.
Adding a Capterra Review Social Wall

Click on the “Social Wall” in your dashboard to access this feature.
Here’s what the dashboard looks like and how you can add a Capterra review social wall to your website:

This widget allows extensive customization. Once you’re satisfied, click on “Save” and then on the “Get Code” button to implement it on your site.
Discover More with WiserNotify
That’s just the tip of the iceberg. We have much more to offer. Watch this introductory video to explore further:
How to Embed Capterra Reviews on Google Sites
Follow these steps to integrate Capterra reviews into your Google Sites website:
1. Get the Capterra Reviews Widget Code
- Log in to your Capterra vendor account.
- Navigate to the Marketing Toolkit or similar section.
- Copy the embed code for your reviews widget or specific review snippet.
2. Log in to Your Google Sites Account
- Access your Google Sites dashboard and select the site where you want to embed reviews.
3. Navigate to the Page Editor
- Open the page where you’d like to display the reviews (e.g., homepage, testimonial page, or product details page).
4. Insert an Embed Code
- Click the Embed option from the right-hand menu in the Google Sites editor.
- Select the Embed Code tab.
- Paste the Capterra embed code into the field and click Next.
5. Adjust Placement and Size
- Drag and position the embed widget to the desired location on the page.
- Resize the widget to ensure it fits seamlessly with your site design.
6. Preview and Test
- Use the preview feature in Google Sites to ensure the reviews display correctly across devices, including desktop and mobile.
7. Publish Your Website
- Click Publish to make the changes live on your site.
Best Practices for Showcasing Capterra Reviews on Google Sites
Strategic Placement
Add reviews to high-impact sections, such as:
- Below the headline for immediate trust-building.
- Near CTAs to encourage conversions.
- On a dedicated testimonial page for focused credibility.
Align with Your Brand
- Customize the widget (if possible) to match your website’s style, including colors, fonts, and layout.
Highlight Key Testimonials
- Showcase reviews that address your target audience’s common concerns or highlight your product’s benefits.
Regularly Update Reviews
- Keep the reviews fresh by periodically updating the content to reflect the latest feedback.
Common Mistakes to Avoid When Adding Capterra Reviews to Google Sites
Overloading the Page
- Avoid cluttering the page with too many reviews. Focus on a few high-impact testimonials.
Ignoring Mobile Optimization
- Ensure the reviews display properly on mobile devices, as many Google Sites visitors browse via mobile.
Poor Placement
- Don’t bury reviews in less-visible areas. Position them strategically near CTAs or key decision-making points.
Inconsistent Styling
- Ensure the reviews widget integrates seamlessly with your site’s design for a polished look.
Neglecting Site Speed
- Test your site’s loading speed to ensure the reviews widget doesn’t slow down performance.
Wrap-Up
Adding Capterra reviews to your Google Sites website is a simple yet effective way to build trust and drive conversions.
With Google Sites’ intuitive editor, embedding reviews is quick and ensures a professional presentation.
For a more streamlined solution, consider using Wisernotify, a tool designed to simplify review integration and display.