Need Higher Conversion? Add Testimonial to Clickfunnels

Many ClickFunnels users struggle with low conversion rates, often due to a lack of trust-building elements on their funnels.

Without trust signals, visitors may hesitate, abandon your funnel, or choose a competitor—leading to wasted traffic and missed revenue opportunities.

Incorporating testimonials into your ClickFunnels pages builds credibility, reassures prospects, and drives conversions by showcasing real customer success stories.

Why Add Testimonials to ClickFunnels?

Testimonials are a cornerstone of high-converting funnels. Here’s why they matter for ClickFunnels users:

Build Trust Instantly: Testimonials establish credibility by showing proof of your product or service’s effectiveness.

Reduce Buyer Hesitation: They address common objections and reassure prospects that others have achieved success with your offer.

Increase Conversions: Funnels with testimonials strategically placed near CTAs have been shown to improve conversions by up to 34%​.

Strengthen Your Funnel’s Story: By highlighting relatable customer journeys, testimonials reinforce the emotional and logical appeal of your funnel.

Enhance SEO: Customer testimonials often contain long-tail keywords, improving organic traffic to your funnel.

Build trust & FOMO

Highlight real-time activities like reviews, sales & sign-ups.

Add to My Website Now

Try for free (No card required)

How to Add Testimonials to ClickFunnels

Now let’s get into how to embed a testimonial on your site or store, whether it’s text, photo, or video.

First, sign up for WiserReview. There is a free plan if you are just starting, but there are also upgrades available for SMBs and enterprise businesses.

Once you sign up for your account, you can see the WiserReview dashboard.

This dashboard is your control center, where you can manage all aspects of your testimonial management. It provides a clear overview of your testimonial collection, moderation, and display processes.

Don’t be overwhelmed. WiserReview is a comprehensive testimonial management software that not only helps you add testimonials but also collects and moderates them.

And the best part? It’s designed to be user-friendly, so you’ll find it easy to navigate and use.

From the dashboard:

Go to → Manage reviews section and click on the “Import” button.

From there, you have many options to import testimonials from; select any of them.

Once done, you have a testimonial showing in the manage reviews section.

Now let’s go to the “Widget” section.

Here, you have a wide range of widgets to choose from. Simply click on “configure” for any widget you need.

Each one is designed to build trust, credibility, and drive more conversions and sales through immediate consumer decision-making.

For example, we chose the “Review wall” widget for our second product.

This widget displays a dynamic wall of your testimonials, creating a visually appealing and trustworthy display for your potential customers. And yes, we use Wiserreview’s testimonial widget for this purpose.

Once you click on configure, you can see the widget customization dashboard. In it, click on “Filter”.

In it, select the Review source.

Now your testimonial appears on the widget, and you can easily customize the widget to match your brand’s style.

It’s a straightforward process, and we’re confident you’ll find it intuitive and user-friendly.

Now, once it’s done, click on “Install” and choose from any of the three options.

• JavaScript – Insert this script where you want the testimonial widget to appear on your website.
• Iframe – Use this iframe code to embed the testimonial widget in a specific section of your site.
• URL – Share this URL to display the testimonial widget on a separate page.

Now the widget is live and ready to build trust and drive conversions.

We are also using this on our site, WiserReview, and Wisernotify.

Here is an example of it:

And wait, that’s just the tip of the iceberg of what Wiserreview can do for testimonial management.

WiserReview can:

Automated testimonial collection

Create a smart testimonial form with the following setup:

• Set up your testimonial submission link.
• Add buttons for easy interaction.

Display a star rating or feedback question on the first screen to assess intent. If the feedback is low, prompt for detailed comments. If the feedback is positive, direct the user to submit their testimonial.

WiserReview simplifies the process of requesting testimonials, automating personalized requests via email, SMS, or other messaging channels, making it easier for businesses to collect testimonials.

Integrate the testimonial form link with your existing POS, email, and SMS systems.

You can also post new sales data to the WiserNotify webhook API to automate the process. This streamlines testimonial requests and enhances customer engagement through your existing channels.

Centralized Testimonial Management

Testimonial Aggregation: WiserReview aggregates testimonials from various platforms (emails, forms, social, etc.), bringing them into one central dashboard. This helps businesses track their testimonials and gain real-time insights.

Testimonial Monitoring: The platform notifies businesses whenever a new testimonial is submitted, allowing them to stay up-to-date with feedback.

AI reply: WiserReview helps businesses respond to customer testimonials automatically with AI.

AI-powered testimonial display and sharing

• Automatically select positive sentiment testimonials.
• Publish them live on your site.
• Convert these testimonials into graphics and post them on your social media channels.

This enhances customer trust and promotes positive feedback across platforms.

Embed Testimonials on ClickFunnels

1. Use the Testimonial Element

• Navigate to the ClickFunnels editor.
• Drag and drop the “Testimonial” element into your desired section.
• Customize the text, layout, and styling to align with your funnel’s design.

2. Integrate WiserNotify Widgets

• Copy your WiserNotify widget code.
• In ClickFunnels, go to Settings > Tracking Code and paste the script into the footer or header of your funnel.
• Save and preview to ensure the widget displays correctly.

3. Embed Video Testimonials

• Use the “Video” element to upload or embed customer testimonial videos.
• Position these videos near key decision points, such as just above a pricing table or CTA.

4. Design a Dedicated Testimonials Section

• Use columns to display multiple testimonials in a visually appealing format.
• Add profile photos, names, and specific outcomes to boost authenticity.

3 Testimonial Optimization Tips for ClickFunnels

Use Testimonials with Specific Results: Focus on testimonials that quantify success, such as “Increased my revenue by 50% in 30 days.”

Leverage Video Content: Videos are more engaging and trustworthy than text alone, and customers retain 95% of a message delivered via video​.

Personalize Testimonials: Include customer names, businesses, or locations to make testimonials more relatable.

Best Places to Show Testimonials on ClickFunnels

Above the Fold

• Add a standout testimonial slider or video at the top of your funnel to grab attention immediately.

Near the CTA

• Place testimonials next to buttons like “Buy Now” or “Sign Up” to reassure prospects at the decision-making stage.

Sales Pages

• Include testimonials near pricing tables to reinforce the value of your offer.

Order Confirmation Pages

• Showcase testimonials about product delivery or service success to reduce buyer’s remorse and encourage upsells.

Webinar Funnels

• Add testimonials from past attendees to highlight the value of your webinar.

Other Ways to Add Testimonials to ClickFunnels

Real-Time Notifications

• Use WiserNotify to display recent customer actions, such as “John just purchased this course!”

Testimonial Carousels

• Design a rotating testimonial carousel using ClickFunnels’ slider features for dynamic engagement.

Countdown Timers with Testimonials

• Pair countdown timers with urgent testimonials like “This deal transformed my business—don’t miss it!”

Social Proof Widgets

• Display customer milestones, such as “Over 5,000 people have joined our program!”

Email Campaign Integration

• Include testimonials in your ClickFunnels email sequences to nurture leads and drive them back to your funnel.

3 Testimonial Mistakes on ClickFunnels

Using Vague Testimonials

• Avoid generic phrases like “Great product!”—focus on detailed and relatable success stories.

Ignoring Mobile Optimization

• Ensure that testimonial sections are fully responsive and look great on mobile devices, where most users access funnels.

Overloading with Too Many Testimonials

• Display the most impactful testimonials and rotate them dynamically to maintain a clean layout.

Wrap-Up

Incorporating testimonials into your ClickFunnels pages can drastically improve trust and conversions. By strategically placing testimonials and optimizing them for impact, you create a persuasive funnel that moves visitors confidently toward action.

Related Posts:

• Add Testimonial to Joomla
• Add Testimonial to Shopify
• Add Testimonial to Bynder