Bynder users often face challenges convincing stakeholders, prospects, or collaborators of their brand’s value, as digital assets alone don’t always establish trust.
Without trust signals, even a well-organized digital asset library might struggle to gain traction, reducing user engagement and potential conversions.
Adding testimonials to your Bynder platform creates social proof, enhances credibility, and reinforces your brand’s success stories, making your assets more impactful.
Why Add Testimonials to Bynder?
Testimonials on Bynder go beyond simple reviews. Here’s why they’re critical:
Showcase Brand Value: Highlight how Bynder has improved workflows, brand consistency, or ROI for existing clients.
Increase User Confidence: Testimonials reassure prospects about the platform’s usability and effectiveness.
Enhance Client Retention: By sharing success stories, you reinforce client trust and encourage long-term partnerships.
Build Social Proof: When prospects see that others trust your digital assets and campaigns, they are more likely to engage.
Boost Conversion Rates: Displaying testimonials near CTAs or key decision points can increase conversions significantly.
Build trust & FOMO
Highlight real-time activities like reviews, sales & sign-ups.
How to Add Testimonials to Bynder
Alright, let’s dive into the main topic: adding testimonials to your website or platform.
It’s simple with WiserNotify. We’re a full-fledged social proof and FOMO tool that helps you build trust and credibility through reviews and testimonials.
Here’s a step-by-step guide to adding testimonials:
You can also showcase testimonials on a social wall featuring reviews from various platforms:
Embed Testimonials on Bynder
1. Use Bynder’s Branding Options
- Go to your Bynder dashboard and access your portal branding settings.
- Add a dedicated “Testimonials” section or page within your portal using custom HTML or design tools.
2. Integrate WiserNotify
- Copy the testimonial widget code from WiserNotify.
- Access Bynder’s portal settings and paste the code into a custom section to showcase real-time testimonials.
3. Upload Testimonial Assets
- Create a folder within Bynder to store video, text, or image testimonials.
- Tag and categorize testimonials by project, campaign, or client for easy access.
3 Testimonial Optimization Tips for Bynder
Align Testimonials with Brand Goals: Use testimonials that highlight how your brand solutions align with your audience’s needs, such as “Streamlined our digital asset management by 60%.”
Incorporate Multimedia: Use video testimonials or case studies to add authenticity and engagement.
Maintain Design Consistency: Ensure testimonials match Bynder’s sleek, professional aesthetic by aligning fonts, colors, and layouts.
Best Places to Show Testimonials on Bynder
Dashboard Welcome Screen
- Place testimonials on your dashboard to greet users and establish instant credibility.
Brand Guidelines Page
- Integrate testimonials about your brand’s consistency and efficiency within the guidelines section.
Client-Specific Portals
- Include personalized testimonials in client-facing portals to reinforce your brand’s success in similar use cases.
Marketing Resource Pages
- Add testimonials to collateral or asset download pages to showcase user satisfaction and the impact of your assets.
Call-to-Action Areas
- Position testimonials near buttons like “Explore Assets” or “Request a Demo” to reduce decision hesitancy.
Other Ways to Add Testimonials to Bynder
Create Testimonial Collections
- Use Bynder’s folder structure to create dedicated testimonial collections for specific use cases, such as product launches or rebranding projects.
Embed Social Proof Widgets
- Use WiserNotify to display real-time updates like “John from Company X downloaded our branding kit.”
Leverage Bynder’s Sharing Tools
- Share testimonial-based assets directly with stakeholders or prospects using Bynder’s secure link feature.
Incorporate Testimonials in Training Materials
- Add testimonials to onboarding or training guides to motivate new users with success stories.
Highlight Testimonials in Campaign Recaps
- Include testimonials in performance reports or recaps to demonstrate the value of campaigns managed through Bynder.
3 Testimonial Mistakes on Bynder
Ignoring Relevance
- Avoid generic testimonials. Use specific success stories tied to Bynder’s features, such as “Reduced asset search time by 40%.”
Underutilizing Formats
- Don’t rely solely on text. Combine video, images, and written testimonials to diversify your presentation.
Overloading Testimonial Pages
- A cluttered page can overwhelm users. Highlight key testimonials and rotate them dynamically for better impact.
Wrap-Up
Testimonials are a powerful way to enhance your Bynder platform, building trust, credibility, and engagement. By strategically placing and optimizing testimonials, you can elevate user confidence and maximize the value of your digital assets.
