Adding offers to your ClickFunnels pages is a powerful way to increase conversions, engage your audience, and drive sales. Whether it’s a limited-time discount, an upsell, or a free trial, ClickFunnels offers intuitive tools to help you create and manage high-converting sales funnels.
ClickFunnels is designed to make creating offers easy by integrating dynamic elements like countdown timers, upsells, downsells, and custom CTAs. This guide will walk you through how to add offers to your ClickFunnels pages and optimize them for maximum impact.
Types of Offers You Can Add to Your ClickFunnels Pages
To appeal to a broad audience, consider implementing these types of offers:
Limited-Time Discounts
Create urgency and encourage immediate action with time-sensitive deals.
- Example: “Flash Sale – 30% Off for the Next 24 Hours!”
- When to Use: Seasonal campaigns, product launches, or clearance events.
- Best Practice: Add a countdown timer to emphasize urgency and boost conversions.
Upsells and Downsells
Increase average order value by offering complementary products or services during checkout.
- Example: “Add This Exclusive Workbook for Just $19!”
- When to Use: After a customer adds a primary product to their cart.
- Best Practice: Use a simple message highlighting the value of the upsell.
Free Trials
Encourage customers to try your product or service risk-free for a limited time.
- Example: “Start Your 14-Day Free Trial Now!”
- When to Use: To promote subscription-based services or software.
- Best Practice: Include testimonials to build trust and encourage sign-ups.
Bundled Offers
Encourage customers to purchase more by offering bundles at discounted rates.
- Example: “Get the Full Course Bundle for $199 (Save $50)!”
- When to Use: For related products or services.
- Best Practice: Clearly highlight the savings and added value.
Membership Discounts
Reward loyal customers or incentivize new memberships with exclusive discounts.
- Example: “Members Save 20% on Every Purchase!”
- When to Use: To promote subscription services or VIP programs.
- Best Practice: Highlight membership benefits with a compelling list.
Event-Specific Promotions
Tie offers to special events or holidays to create excitement.
- Example: “Celebrate Black Friday – Get 40% Off All Products!”
- When to Use: During holidays, anniversaries, or product launches.
- Best Practice: Use festive visuals and messaging to enhance the campaign’s appeal.
Steps to Add Offers to ClickFunnels
Follow these steps to create high-converting offers using ClickFunnels:
With WiserNotify, you can effortlessly create offers that grab attention and drive action, whether promoting a discount, flash sale, or special event.

This powerful tool enables you to design, customize, and optimize offers on your website. It helps you engage visitors, boost conversions, and effortlessly make your promotions stand out. How WiserNotify makes managing offers easy:
1. Pre-Built Templates
- Access a library of professionally designed templates for various types of offers, including announcement bars, pop-ups, and countdown timers.
- Customize templates to match your brand’s colors, fonts, and messaging.
2. Dynamic Widgets
- Announcement Bars: Highlight offers with a static or scrolling bar at the top or bottom of your site.
- Pop-Ups: Use pop-ups with limited-time offers or exclusive deals to grab immediate attention.
- Countdown Timers: Create urgency by displaying the time left for an offer to expire.
3. Real-Time Personalization
- Tailor offers based on user behavior, such as time spent on a page, exit intent, or cart abandonment.
- Display personalized messages to specific segments, like first-time visitors or returning customers.
- Use geolocation to target users with offers relevant to their region.
4. Analytics and Reporting
- Gain actionable insights into your offer campaigns with real-time analytics.
- Monitor metrics like impressions, clicks, and conversions.
- Use data-driven insights to optimize offers and improve performance.
5. Targeted Display Rules
- Define specific conditions for your offers to appear:
- Pages: Show offers on high-conversion pages like the homepage or checkout.
- Timing: Trigger offers based on user actions or set specific schedules.
- Devices: Customize offers for desktop, tablet, or mobile users.
6. A/B Testing
- Test multiple designs, messages, and CTAs to determine which offers perform best.
- Compare results to refine your approach and maximize conversions.
7. User-Friendly Customization
- Drag-and-drop tools make it easy to design offers without any coding knowledge.
- Add images, logos, and CTAs to create visually appealing promotions.
- Adjust font sizes, colors, and layouts to align with your branding.
8. Responsive Design
- All offer widgets are fully responsive, ensuring they look and function flawlessly on desktops, tablets, and mobile devices.
- Optimize user experience by tailoring designs for different screen sizes.
9. Automated Campaign Scheduling
- Set start and end dates for your offers to automate promotions.
- Use holiday or event-specific campaigns without needing to activate them manually.
WiserNotify equips you with all the essential elements to create compelling, high-performing offers on your site.
Below are the steps to effortlessly create and showcase offers on your website. This approach saves time and ensures that your offers are engaging, effective, and backed by actionable insights.
First, Sign up for a free WiserNotify account, log in to your dashboard, add your website, and generate a unique pixel code for seamless integration.
Create an Offer Widget
Step 1. Log in to the WiserNotify dashboard.
Step 2. Navigate to the Create Widget section.

Step 3. Choose the Latest Offer widget template from the available options.
Step 4. Customize the Content
- Add your offer title, description, and any promotional text (e.g., “20% Off on All Products”).
- Include a compelling Call-to-Action (CTA) such as “Shop Now” or “Claim Offer.”
Step 5. Adjust the Design
- Customize the font, colors, and background to match your brand’s identity.
- Add images, icons, or logos to enhance the widget’s appearance.
- Preview the offer widget.
Step 6. Save the widget design and move to the next step.
Configure Display Rules
Set where and when the notification will appear:
Step 7. Specific pages (e.g., homepage, checkout page). Targeted user segments based on location, time on site, or behavior.

Step 8. Preview and Publish
- Use the preview option to check how the notification looks on desktop and mobile.
- Once satisfied, activate the notification, and it will go live on your website.
Watch the video below for a visual step-by-step guide to setting up your add offer quickly and easily.
How to Add Offers on ClickFunnels (Other Methods)
1. Add an Offer to a Sales Page
Create a New Funnel
- Go to your ClickFunnels dashboard and click Build Funnel.
- Choose a funnel type, such as Sales Funnel or Product Launch Funnel.
Add a Product or Service
- Go to the funnel’s Order Page and click Add Product.
- Configure product details, pricing, and any associated discounts.
Customize the Offer Section
- Use a Text Element for promotional messaging.
- Add a Button Element for your call-to-action (e.g., “Claim Offer Now”).
- Use an Image Element to showcase the product or highlight the discount.
2. Add a Countdown Timer
Create urgency by adding a countdown timer to your offer:
- Drag and drop the Countdown Timer Element onto your page.
- Set the timer to expire based on your promotion’s duration.
- Style the timer to match your page design.
3. Set Up One-Click Upsells and Downsells
Increase revenue by offering additional products during checkout:
- Go to the Upsell Page or Downsell Page in your funnel.
- Add a product or service that complements the primary offer.
- Include a clear message, such as “Add This to Your Order for Only $29!”
4. Use Pop-Ups for Limited-Time Offers
- Enable the Pop-Up Element in your funnel settings.
- Add your promotional message and a call-to-action button (e.g., “Claim Your 20% Discount!”).
- Set triggers, such as exit intent or time on page, to display the pop-up.
5. Promote Offers via Email Campaigns
Leverage ClickFunnels’ Follow-Up Funnels to notify customers about your offers:
- Create a follow-up funnel targeting specific audience segments.
- Design email sequences promoting your offer, including direct links to the sales page.
- Schedule emails to align with your campaign’s timeline.
6. Use ClickFunnels Integrations
Enhance your offers with third-party integrations:
- Stripe or PayPal: Enable flexible payment options.
- Zapier: Automate workflows, such as sending discount codes to new leads.
- Shopify: Sync your ClickFunnels pages with your Shopify store.
Common Mistakes to Avoid
- Too Many Offers: Avoid overwhelming your audience with multiple offers on a single page. Focus on one primary promotion.
- Unclear CTAs: Ensure buttons and links are clear and guide users to the correct pages.
- Neglecting Mobile Optimization: Test your offers on mobile devices to ensure they’re user-friendly.
- Expired Offers: Regularly update or remove outdated promotions to maintain credibility.
Conclusion
Adding offers to ClickFunnels is a simple yet powerful way to boost sales, engage your audience, and increase conversions. With features like countdown timers, upsells, and pop-ups, ClickFunnels provides everything you need to design high-performing promotions.
Start creating your offers today and watch your ClickFunnels campaigns deliver incredible results!