Table of Contents

Build Credibility! Add G2 Reviews to Unbounce

In the competitive world of digital marketing, trust is a key factor in driving conversions.

For Unbounce users, integrating G2 reviews into landing pages is a powerful way to build credibility and enhance user confidence.

G2 reviews showcase authentic feedback from real customers, helping to establish your brand as a trusted solution.

With Wisernotify, embedding G2 reviews on Unbounce pages is a seamless process that can significantly impact your conversion rates and engagement.

Why Add G2 Reviews to Unbounce?

Unbounce is a leading platform for creating high-converting landing pages, but even the best designs need trust signals to maximize effectiveness. Here’s why adding G2 reviews to your Unbounce pages is essential:

Build Trust and Credibility: G2 reviews are verified and trustworthy, offering potential customers social proof of your product or service’s quality. Studies show that 84% of buyers trust online reviews as much as personal recommendations.

Increase Conversion Rates: Displaying positive reviews reduces hesitation and reassures prospects, resulting in higher conversion rates. Many businesses report a 3% increase in conversions by leveraging G2 reviews.

Enhance Engagement: Adding G2 reviews creates an interactive element on your page, encouraging visitors to stay longer and explore more.

Reinforce Brand Authority: High ratings and glowing testimonials on G2 help position your brand as a leader in your industry.

SEO Benefits: Dynamic content such as review widgets can improve on-page engagement metrics, which contributes to better search engine rankings.

How to Add G2 Reviews to Unbounce

Let me show you how to integrate G2 reviews into your website using WiserNotify, improving credibility and trust with honest user feedback.


Step 1: Sign Up and Install

 

First things first, sign up for a WiserNotify account on our signup page. Once you’re set up, proceed to install the WiserNotify pixel on your website.

 

This small piece of code is crucial as it powers the notifications and data gathering.

 

Step 2: Access the Dashboard

 

Log into your WiserNotify dashboard. Here, you’ll navigate to the ‘Social Proof’ section where you can manage and add new notifications.

 

Step 3: Create Your Notification

 

Add g2 reviews step 2

 

Click the ‘Add’ button to start creating your notification. You’ll need to provide a unique name for your notification and specify the website it will be used on.


Step 4: Customize Your Notification

 

Add g2 reviews step 2

 

After setting up the basics, it’s time to customize. Click on ‘Data Sources’, then ‘Add Integration’, and select ‘Reviews’. Here, you’ll integrate your G2 reviews.

 

For a visual walkthrough on customizing your review notifications, check out our helpful video:

 

 

Real-Life Example


Curious how it looks in action? Here’s a glimpse of G2 reviews displayed via WiserNotify on a live website:

 

G2 reviews example in real life

 

Expand Your Capabilities


This is just one way to use notifications. WiserNotify also offers a variety of social proof and urgency widgets to help improve conversion rates.

 

From recent sales pop-ups to limited-time offer alerts, these tools are designed to encourage quicker customer actions.

 

For more details on our social proof notifications and urgency widgets, visit: 

 

 

Feel free to explore these resources and start transforming visitor interactions into conversions today!

How to Embed G2 Reviews on Unbounce

Follow these detailed steps to seamlessly integrate G2 reviews into your Unbounce landing pages:

1. Generate Your G2 Review Widget Code

  • Log in to your G2 account and navigate to the “Review Collection Widgets” section.
  • Customize the widget to match your Unbounce page’s design.
  • Copy the generated embed code.

2. Log in to Your Unbounce Account

  • Access your Unbounce dashboard and select the landing page where you want to display G2 reviews.
  • Click “Edit Page” to open the page editor.

3. Add a Custom HTML Element

  • Drag and drop the “Custom HTML” element to the desired section of your page.
  • Paste the G2 widget embed code into the HTML editor.

4. Preview and Adjust

  • Use the preview feature to ensure the widget displays correctly.
  • Adjust the placement or size of the widget for optimal alignment with other page elements.

5. Publish Your Page

  • Once satisfied with the display, publish the page to make the reviews live.
  • Test the live page to confirm proper functionality and responsiveness.

Best Practices for Showcasing G2 Reviews on Unbounce

Strategic Placement

Position reviews where they can influence user decisions, such as:

  • Near call-to-action (CTA) buttons
  • Above-the-fold sections
  • Pricing or product feature sections

Design for Consistency

  • Ensure the G2 widget aligns with your Unbounce page’s overall branding, including fonts, colors, and layout.

Highlight Impactful Testimonials

  • Feature reviews that emphasize your unique selling points, such as ease of use, exceptional support, or ROI.

Use Filters for Relevance

  • Leverage G2’s filtering options to display the most relevant and recent reviews for your audience.

Encourage More Reviews

  • Include a call-to-action encouraging visitors to leave their own reviews on G2, enriching your review collection over time.

Common Mistakes to Avoid When Adding G2 Reviews to Unbounce

Ignoring Mobile Optimization

  • Ensure the widget is responsive and displays correctly on all devices, particularly mobile, which accounts for a significant portion of web traffic.

Overloading the Page

  • Avoid cluttering your landing page with too many reviews. Showcase only the most impactful ones to maintain focus.

Displaying Only Positive Feedback

  • Including a mix of positive and constructive reviews adds authenticity and builds trust with your audience.

Failing to Update Reviews

  • Keep your reviews fresh by regularly updating the widget to reflect recent feedback.

Misaligned Design

  • Ensure the widget blends seamlessly into your page layout, avoiding any disruptions to the user experience.

Wrap-Up

Integrating G2 reviews into your Unbounce landing pages is a proven way to build trust, enhance engagement, and boost conversions.

Wisernotify simplifies the process, allowing you to embed and customize G2 reviews effortlessly.

By following the steps and best practices outlined in this guide, you can create high-converting landing pages that stand out from the competition.

Ready to transform your Unbounce pages with G2 reviews? Try Wisernotify today and watch your conversions soar!

FAQ's

G2 reviews are user-generated testimonials and ratings from the G2 platform, a trusted resource for software and service reviews. Adding them to your Unbounce landing pages builds credibility, boosts trust with potential customers, and improves conversion rates by showcasing social proof.

 

Integrating G2 reviews is simple. You can use G2’s review widget or embed code to display reviews directly on your Unbounce pages. By copying and pasting the provided HTML code into the custom HTML section of your Unbounce page editor, you can quickly embed real-time reviews.

Yes! G2’s review widget offers customization options, allowing you to choose which reviews to display, filter by rating, and adjust layout styles to align with your landing page design. Unbounce also provides flexibility to further style the integration using CSS.

Displaying G2 reviews on your Unbounce landing pages can:

  • Increase trust and credibility with prospective clients.
  • Highlight your product’s strengths through authentic feedback.
  • Enhance your page’s overall user experience with dynamic, relevant content.
  • Improve conversion rates by addressing customer concerns with real testimonials.

When implemented correctly, G2 review widgets are optimized to load efficiently, ensuring minimal impact on your page speed. Additionally, showcasing reviews can improve SEO by increasing engagement and dwell time, which search engines consider as positive ranking signals.

 

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
Wisernotify
Struggling with low conversions?
Use Social Proof & FOMO
Social Media icon