Wix is a user-friendly website builder that empowers businesses and individuals to create stunning websites with ease. However, like all websites, Wix sites often face a common challenge—visitors leaving without taking action.
Whether it’s cart abandonment, incomplete form submissions, or missed subscription opportunities, these exits represent untapped potential.
Exit intent popups provide a proven solution. These smart popups detect when a visitor is about to leave and deliver a targeted message to re-engage them.
Whether you want to recover lost sales, promote discounts, or capture leads, exit intent popups can turn lost visitors into loyal customers.
This guide will explore the benefits of exit intent popups for Wix, provide step-by-step integration instructions, and share actionable strategies to optimize their impact.
What and Why: Creating Exit Intent Popups on Wix
Exit intent popups trigger when a visitor’s behavior indicates they are about to leave your site. For Wix users, these popups offer a powerful way to retain visitors and maximize engagement.
Why Exit Intent Popups Are Essential for Wix Websites
Recover Abandoned Carts: Re-engage shoppers by offering discounts or incentives to complete their purchases.
Capture Leads: Build your email list by providing lead magnets like free resources or special offers.
Promote Time-Sensitive Deals: Highlight flash sales or exclusive discounts to drive conversions.
Reduce Bounce Rates: Redirect visitors to explore other pages, products, or resources.
Encourage Engagement: Offer personalized support, free trials, or chat assistance to hesitant visitors.
Stat Spotlight: Websites using exit intent popups can recover up to 10-15% of abandoning visitors, making them a valuable tool for Wix sites.
How to Create the Exit Intent Popup for Wix
Now That We Understand the Importance of Exit Intent Popups.
Exit intent popups are crucial for engaging website visitors right before they leave, potentially converting them from passive browsers into active leads or customers.
Let’s dive into how you can create an exit intent popup on your website using WiserNotify, simplifying the entire process.
Types of Popups and Notifications You Can Create
WiserNotify allows for a variety of popup notifications, which you can view in detail here:
These popups are designed to reduce bounce rates, increase user engagement, and capture more leads—essential for nurturing potential customers later.
If you’re looking for more types of notifications, check out this video for additional insights:
Setting Up an Exit Intent Popup
Log into your wisernotify dashboard and hit the ‘Add Notifications’ button. You can select the notification that best fits your needs by adding your website name.
Customization and Display Rules: A live preview of the notification will appear after adding your website. You can adjust many settings here, but for exit intent specifically, navigate to the ‘Timing Control’ section.
Within this section, find the ‘Display Rule’ option, select it, and activate your exit intent notification popup.
Customize to Match Your Brand: Customizing your exit intent popups to align with your brand’s style is essential. Make them persuasive, and don’t forget to A/B test different versions to see which performs best.
For more on A/B testing, you can view this video:
Interested in more? We highly recommend checking out this post for fresh ideas: 15 Fresh Exit Intent Popup Examples to Capture More Customers.
How to Embed Exit Intent Popups on Wix
Step-by-Step Guide for Integration
1. Design Your Popup in Wisernotify
- Use Wisernotify to create a custom exit intent popup tailored to your Wix site’s branding and objectives.
2. Generate the Embed Code
- Once your popup is finalized, Wisernotify provides a JavaScript snippet for integration.
3. Access Your Wix Dashboard
- Log in to your Wix account and select the website where you want to implement the popup.
4. Add the Script Using Wix Settings
- Navigate to Settings > Advanced Settings > Custom Code.
- Click Add Custom Code and paste the Wisernotify script.
- Select Body – End as the placement and apply it to all pages or specific pages where you want the popup to appear.
5. Set Trigger Rules in Wisernotify
- Configure the popup to activate on exit intent. You can customize its behavior to target specific pages or user actions.
6. Test and Publish
- Save and preview your Wix site to ensure the popup triggers as intended.
7. Monitor and Optimize
- Use Wisernotify analytics to track popup performance and make necessary adjustments.
Exit Intent vs. Other Popups
Why Exit Intent Popups Excel on Wix
Timing and Relevance
- Exit Intent: Engages visitors at the moment they’re about to leave, ensuring a contextually relevant experience.
- Standard Popups: Often interrupt browsing, which can annoy users.
Higher Conversion Potential
- Exit intent popups target user hesitations directly, resulting in better engagement and higher conversions.
Customizable Design
- Wix users can seamlessly integrate popups that align with their website’s aesthetics.
Improved User Experience
- These popups feel less intrusive and more helpful, enhancing overall site satisfaction.
Common Exit Popup Triggers: Words and Phrases
The success of your popup depends on its messaging. Here are some proven triggers tailored for Wix:
Urgency: “Wait! Complete your purchase now and save 15%!”
FOMO (Fear of Missing Out): “Don’t miss this deal—offer expires in 24 hours!”
Lead Generation: “Subscribe today and get exclusive access to premium content!”
Cart Recovery: “You forgot something in your cart—checkout now and enjoy free shipping.”
Supportive Messaging: “Need help? Chat with us before you go for personalized assistance!”
Best Places to Show Exit Intent Popups on Wix Websites
Strategically placing popups ensures they target the right audience at the right time. Here’s where exit intent popups work best for Wix:
Homepage
- Capture first-time visitors with a welcome discount or free resource offer.
Product Pages
- Promote customer reviews, benefits, or limited-time offers to reduce hesitation.
Cart Pages
- Recover abandoned carts with discounts or free shipping incentives.
Checkout Pages
- Address objections or reassure visitors to complete their purchase.
Blog Pages
- Convert readers into subscribers by offering content upgrades or newsletters.
404 Pages
- Redirect visitors to popular categories or products with a helpful popup.
3 Exit Intent Popup Mistakes to Avoid on Wix Websites
Overusing Popups
- Bombarding visitors with multiple popups can frustrate them. Use them sparingly at critical moments.
Ignoring Mobile Optimization
- Ensure your popups are fully responsive and easy to interact with on smaller screens.
Generic Messaging
- Tailor your popup content to match the visitor’s journey. For example, a cart recovery popup may not resonate with a blog reader.
Wrap Up
Exit intent popups are a game-changer for Wix users, helping to recover lost visitors, capture leads, and drive sales.
By integrating Wisernotify-powered popups, you can create visually appealing and highly effective popups that align seamlessly with your Wix site’s goals.
Ready to elevate your Wix site? Start creating high-converting exit intent popups with Wisernotify today and turn your abandoning visitors into loyal customers!