Videos are an effective way to grab attention, deliver messages, and increase user engagement. Adding a video popup to your Divi-powered WordPress site can help you showcase product demos, tutorials, or promotions in a dynamic and interactive format.
With Divi’s intuitive Visual Builder and flexibility for custom code, creating a professional video popup is straightforward.
In this guide, learn how to add a video popup to your Divi website and discover best practices to ensure it enhances your user experience.
Benefits of Adding a Video Popup to Your Website
Video popups are more than just engaging elements—they’re strategic tools to improve your site’s performance.
➲ Capture Instant Attention
- Videos naturally draw focus, making it easier to highlight key content.
➲ Simplify Complex Information
- Videos convey ideas quickly and effectively, reducing the need for lengthy text explanations.
➲ Boost Conversions
- A well-placed video popup with a clear call-to-action (CTA) can encourage users to take action, such as signing up or making a purchase.
➲ Highlight Promotions
- Video popups are ideal for showcasing limited-time offers or exclusive announcements.
➲ Enhance User Experience
- A sleek and well-timed video popup adds an interactive and modern touch to your website.
Add Video Popup to Divi Website
Adding video popups to Divi is simple and doesn’t require advanced coding skills. Platforms like WiserNotify make the process seamless.

WiserNotify makes creating and displaying professional video popups simple and fully customizable to match your website’s branding and audience needs. Whether you want to showcase a product, make an announcement, share a tutorial, or drive conversions with engaging videos, WiserNotify streamlines the process with its powerful features. Here’s how it works:
- Easy to Use: WiserNotify’s intuitive interface makes creating video popups quick and simple.
- Customizable Designs: Match your popup to your brand with personalized colors, fonts, and layouts.
- Smart Triggers: Show popups at the perfect time, like on page load, after a delay, or user interaction.
- Mobile-Friendly: Popups look great and function smoothly on all devices, including smartphones.
- Dynamic Personalization: Tailor popups based on visitor behavior, location, or time spent on-site.
- Strong CTAs: Add action-driven buttons like “Shop Now” or “Learn More” to encourage engagement.
- Real-Time Analytics: Monitor views, clicks, and conversions to optimize performance.
- Fast Loading: Lightweight popups won’t slow down your website’s speed.
- Responsive Support: Tutorials and a helpful team are available whenever you need assistance.
- Advanced Targeting: Show popups to specific audiences based on behavior, location, or page visits.
Let’s start by bringing your website to an interactive video popup! First, Sign up for a free WiserNotify account, log in to your dashboard, add your website, and generate a unique pixel code for seamless integration.
Customize the Widget Design
- Log in to the WiserNotify dashboard, navigate to the Social Proof section, and click on the Widget tab.
- Click the Add Notification to get started. Then, select the Video Popup Widget from the templates.
- In the design editor, upload your video file or paste a YouTube or Vimeo link, and click Preview to ensure the video is uploaded or linked correctly.

- Add a headline like ‘Exclusive Sale: Watch and Save!’ or ‘Discover How Our Products Work.’
- Customize colors, fonts, and sizes to match your store’s branding, and adjust the popup position.
- Include a clickable CTA button (e.g., ‘Shop Now,’ ‘Explore Deals,’ or ‘Watch Demo’) linking to a product page, sale collection, or checkout.
Configure Widget Display Settings
- Configure when the video popup appears immediately on page load, after a delay (e.g., 5 seconds), or based on user actions like scrolling or clicking.

- Enable autoplay for the video if you want it to start playing as soon as it pops up.
- Choose how often the popup appears per session, and preview its responsiveness on desktop and mobile.
After finalizing the design and settings, click Save and Activate, enable the widget, and check your website to confirm the video popup works as intended.
WiserNotify offers a variety of live popup widgets. Explore and see how you can use them to enhance your website!

See how to add a Video Popup to your website with this detailed video tutorial.
Best Practices for Creating an Engaging Video Popup
Follow these tips to make your video popup effective and user-friendly:
1. Keep Videos Short and Engaging
Why: Users prefer concise content that quickly delivers value.
- Limit your video to 30–60 seconds and focus on a single message or call-to-action.
2. Set Triggers Strategically
Why: Poorly timed popups can annoy users and lead to higher bounce rates.
- Trigger the popup when a button is clicked or after a user scrolls a certain percentage of the page.
3. Optimize for Mobile Devices
Why: Many visitors access websites on mobile devices.
- Use responsive designs and test your popup on various screen sizes.
4. Provide Easy Dismiss Options
Why: Users should feel in control of their experience.
- Add a clear close button and allow users to dismiss the popup by clicking outside of it.
5. Match Branding
Why: Consistency enhances trust and improves user experience.
- Style the popup to match your site’s colors, fonts, and overall design.
6. Test and Optimize
Why: Analytics and A/B testing help improve your popup’s effectiveness.
- Experiment with different designs, triggers, and video content to see what resonates best with your audience.
Conclusion
Adding a video popup to your Divi-powered WordPress site is a fantastic way to engage visitors, convey your message, and boost conversions. Whether you use Divi’s built-in Video Module, a plugin, or custom code, creating an interactive and professional video popup is straightforward.
By following the best practices outlined in this guide, you’ll ensure your video popups are both visually appealing and effective. Start integrating video popups into your Divi website today to enhance your site’s performance!