Want More Sales? Add Google Reviews to instapage in 5 Minutes

Instapage is a premier platform for creating high-converting landing pages. While its features are tailored to maximize conversions, adding trust elements like Google Reviews can further enhance your landing page’s effectiveness.

Social proof is a powerful motivator, and Google Reviews provide genuine, user-generated content that can influence visitor behavior.

Whether you’re capturing leads or selling products, integrating Google Reviews on your Instapage can significantly boost trust and drive action.

Why Add Google Reviews to Instapage?

1. Establish Instant Credibility

Landing pages often face skepticism since they’re designed to prompt immediate action. Displaying Google Reviews reassures visitors about your legitimacy.

• Example: Imagine running an ad campaign for a new service. When potential customers land on your page, seeing positive reviews can ease doubts and push them to sign up.

2. Increase Conversion Rates

Google Reviews directly influence purchasing decisions. Including reviews on your Instapage landing page addresses objections and builds confidence, ultimately boosting your conversion rate.

3. Boost SEO for Campaign Pages

Even though landing pages are often standalone, embedding reviews contributes to on-page keyword relevance, potentially improving your search visibility.

4. Highlight User-Generated Content

Google Reviews are authentic and come from real customers. Featuring them prominently shows transparency and fosters trust.

5. Optimize Ad Spend ROI

When you’re spending on ads to drive traffic to an Instapage landing page, every element matters. Reviews can improve your ROI by increasing the likelihood of visitor conversions.

Build trust & FOMO

Highlight real-time activities like reviews, sales & sign-ups.

Add to My Website Now

Try for free (No card required)

How to Add Google Reviews to Instapage

Embedding Google Reviews into your website or store might sound complicated, but with WiserNotify, it’s incredibly simple.

WiserNotify is a powerful tool designed to help businesses showcase their social proof, including Google Reviews, in a seamless and visually appealing way.

Here’s how WiserNotify makes it easier: 1. Customizable Widgets WiserNotify offers various widget options to match your store’s branding and layout:

• Wall of Love: A grid-style display to show all your reviews in one place.
• Floating Notifications: Show live pop-ups of customer reviews to grab attention instantly.

2. Real-Time Updates

Your Google Reviews update automatically, ensuring your site always displays the freshest feedback without manual effort.

3. Easy-to-Use Interface

No coding skills? No problem. WiserNotify’s drag-and-drop design tools make it simple to customize your review widgets, including colors, fonts, and layout styles.

4. Quick Integration

WiserNotify is designed for seamless website compatibility. Whether you want to add reviews to your homepage, product pages, or checkout pages, the process is fast and straightforward.

5. Bonus Social Proof Features

Beyond Google Reviews, WiserNotify helps showcase live visitor counts, recent purchases, and other trust-building notifications to enhance your store’s credibility.

FOMO widgets:

Adding Google Reviews with WiserNotify

Adding Google Reviews to your website begins with creating a widget in WiserNotify. Follow these simple steps:

Step 1: Log in to WiserNotify

• Visit WiserNotify and log in to your account. If you don’t have one, sign up for free to get started.

Step 2: Connect Your Google Account

• Navigate to the Integrations tab.
• Find and select Google Reviews from the list of available integrations.
• Log in with your Google account and grant the necessary permissions to access your reviews.

Once you click on that, you’ll see this:

 

Step 3: Customize Your Review Wall

After clicking, you’ll see the customization options:

• Adjust the colors, fonts, and layout to match your website’s branding.
• Decide how many reviews to display and whether to show reviewer names and dates.
• Preview your widget to ensure it looks perfect.

Step 4: Save and Copy Embed Code

• Once you’re satisfied with your widget design, click Save and copy the provided embed code.

Here’s a real-life example of a Google reviews wall:

That’s not all—we’ll also show you how to add Google reviews to your site. This will show your authenticity 24/7 on your website.

If you want to show google review a floating notfiication popup then follow this step

Once you click the “Add” button you’ll need to enter the URL of the site where you want the notifications to appear:

Then you’ll see many options to customize to your website or brand:

Here’s a real life example of how Google reviews will look on a website and there are many ways to display the notifications.

Embed Google Reviews on Instapage

Adding Google Reviews to Instapage involves using custom code or widgets. Here’s how:

1. Generate Your Google Reviews Code
   • Use a tool like Elfsight, EmbedSocial, or Trustpilot to create a widget displaying your Google Reviews.
2. Log in to Instapage
   • Access the specific landing page editor where you want to add Google Reviews.
3. Insert Custom Code
   • Add an HTML block to your landing page.
   • Paste the Google Reviews widget code into the HTML editor.
4. Adjust Placement and Styling
   • Position the HTML block in a high-visibility area, such as below your headline or call-to-action (CTA).
5. Publish Your Page
   • Preview the changes to ensure proper functionality and design compatibility. Once satisfied, publish the page.

Pro Tip: Test the responsiveness of your Google Reviews widget to ensure it displays well on mobile devices.

Best Places to Show Google Reviews on Instapage

1. Above the Fold

The top section of your landing page is prime real estate. Placing reviews here ensures visitors see them without scrolling.

Example:

• Include a snippet of your average rating (e.g., “Rated 4.9/5 by 200+ customers”) next to your headline.

2. Near the Call-to-Action (CTA)

Positioning reviews near your CTA reinforces the decision-making process. Visitors are more likely to act when they see validation from others.

Example:

• If your CTA is “Start Your Free Trial,” include a review like, “Signing up was the best decision I made this year!”

3. Under the Benefits Section

When listing the benefits of your product or service, add customer reviews that align with those benefits to reinforce your claims.

Example:

• For a landing page promoting fast delivery, feature a review like, “My order arrived within 24 hours — amazing service!”

4. Footer Section

A compact Google Reviews widget in the footer ensures social proof is visible on every scroll.

Benefits:

• Subtle yet effective placement.
• Keeps the main content area uncluttered.

5. Standalone Testimonials Section

Dedicate a section of your landing page to showcase multiple reviews. Use a slider or grid layout for better organization.

Tips:

• Group reviews by themes (e.g., customer service, product quality).
• Highlight the reviewer’s name and photo if available.

Other Ways to Add Google Reviews to Instapage

1. Use Screenshots of Reviews

Adding screenshots of Google Reviews is a quick and easy option for featuring authentic feedback.

Steps:

• Take screenshots of your best reviews.
• Upload them to Instapage as images.
• Position them strategically on your landing page.

Pros:

• No third-party tools needed.
• Preserves the authentic look of Google Reviews.

Cons:

• Static content; doesn’t update automatically.

2. Integrate with Third-Party Widgets

Widgets like Elfsight and EmbedSocial make it simple to add dynamic Google Reviews to your page.

Steps:

• Create a widget using your preferred tool.
• Embed the code in an HTML block on Instapage.
• Customize the widget to match your page’s design.

Pros:

• Fully customizable.
• Updates in real-time.

Cons:

• Subscription fees may apply.

3. API Integration

Advanced users can use Google’s Places API to display reviews dynamically.

Steps:

• Obtain API access from Google Cloud.
• Develop a custom integration for your Instapage.
• Pull reviews directly from your Google My Business profile.

Pros:

• Highly flexible and scalable.

Cons:

• Requires coding knowledge and maintenance.

4. Use a Testimonials Plugin

While Instapage doesn’t have native plugins, you can integrate reviews via external tools like Zapier.

Example:

• Use Zapier to pull Google Reviews into a Google Sheet.
• Sync the sheet to your Instapage using custom code or widgets.

Pros:

• Automated updates.

Cons:

• May require a premium Zapier plan.

3 Google Review Mistakes on Instapage

1. Overloading Your Landing Page

Adding too many reviews can clutter your page and distract from your primary message. Focus on a curated selection of impactful testimonials.

2. Neglecting Negative Reviews

Ignoring or hiding negative reviews can harm your credibility. Address negative feedback professionally to show transparency and commitment to improvement.

3. Poor Placement

Placing reviews in low-visibility areas diminishes their impact. Ensure they are strategically positioned where they can reinforce your CTA or key messaging.

Wrap Up

Google Reviews are a must-have element for any high-performing Instapage landing page. By strategically integrating them, you can build trust, enhance credibility, and drive conversions.

Whether you use widgets, screenshots, or APIs, the key is to keep reviews authentic, relevant, and well-placed. Start leveraging Google Reviews on your Instapage landing pages today and watch your campaign performance soar!