Designing a visually stunning website on Framer is only half the battle. Without trust and credibility, even the most engaging designs may fail to convert visitors into customers.
When potential customers land on your Framer site, they want reassurance that your product or service is reliable. Without visible proof of customer satisfaction, they might hesitate or leave your site entirely.
Google Reviews provide the social proof needed to build trust and credibility. Embedding Google Reviews on your Framer website enhances user trust, improves engagement, and ultimately drives more conversions.
Why Add Google Reviews to Framer?
Google Reviews are vital for establishing credibility and trustworthiness. Here’s why you should integrate them into your Framer website:
1. Establish Trust Quickly
- Authenticity: Google Reviews are written by verified users, making them credible and trustworthy.
- Reassurance: A collection of positive reviews can immediately reassure visitors about the quality of your business.
2. Enhance SEO
- Improved Visibility: Google’s algorithm rewards user-generated content, including reviews.
- Rich Snippets: Displaying reviews in search results increases click-through rates and boosts traffic.
3. Drive Conversions
- Social Proof: Reviews act as endorsements, influencing visitors to take action.
- Reduced Hesitation: Genuine feedback addresses potential concerns and helps visitors feel confident in their decisions.
4. Engage Your Audience
- Customer Feedback Loop: Displaying reviews shows that you value your customers’ opinions, encouraging further engagement.
- Viral Potential: Satisfied customers sharing reviews can expand your brand’s reach.
5. Build a Strong Brand Presence
- Transparency: Displaying reviews demonstrates honesty and openness.
- Competitive Edge: Stand out by showcasing the positive experiences of your customers.
All your Google reviews in one place
Collect Google reviews, manage every response, and display them where they matter most.
How to Add Google Reviews to Framer
Now, let’s see how to add Google reviews to your website or store.
First, sign up for WiserReview. There is a free plan if you are just starting, but there are also upgrades available for medium and enterprise businesses.
Once you sign up for your account, you can see the WiserReview dashboard.
This dashboard is your control center, where you can manage all aspects of your review management. It provides a clear overview of your review collection, moderation, and display processes.
Don’t be overwhelmed. WiserReview is a comprehensive Google review management software that not only helps you add Google reviews but also collects and moderates them.
And the best part? It’s designed to be user-friendly, so you’ll find it easy to navigate and use.
From the dashboard:
Go to → Manage review section and click on the “Import” button.
From there, you have many options to import reviews from, select “Google review” or “Import Reviews via CSV”
Once done, you have a review showing in the manage review section.
Now let’s go to the “Widget” section.
Here, you have a wide range of widgets to choose from. Simply click on “configure” for any widget you need.
Each one is designed to build trust, credibility, and drive more conversions and sales through immediate consumer decision-making.
For example, we chose the “Review wall” widget for our second product.
This widget displays a dynamic wall of your Google reviews, creating a visually appealing and trustworthy display for your potential customers. And yes, we use Wiserreview’s Google review widget for this purpose.
Once you click on configure, you can see the widget customization dashboard. In it, click on “Filter”.
In it, select the “Review source” as Google review or CSV.
Now your review appears on the widget, and you can easily customize the widget to match your brand’s style.
It’s a straightforward process, and we’re confident you’ll find it intuitive and user-friendly.
Now, once it’s done, click on “Install” and choose from any of the three options.
- Javascript – Insert this script where you want the review widget to appear on your website.
- Iframe – Use this iframe code to embed the review widget in a specific section of your site.
- URL – Share this URL to display the review widget on a separate page.
Now the widget is live and ready to build trust and drive conversions.
We are also using this on our site, WiserReview and Wisernotify.
Here is an example of it:
And wait, that’s just the tip of the iceberg of what Wiserreview can do for Google review management.
WiserReview can:
1. Automated Review Collection
Create a smart Google review form with the following setup:
- Set up your Google review link.
- Add buttons for easy interaction.
- Display a star rating on the first screen to assess intent. If the rating is low, prompt for feedback. If the rating is high, direct the user to post their review on Google.
WiserReview simplifies the process of requesting Google reviews, automating personalized requests via email, SMS, or other messaging channels, making it easier for businesses to collect reviews.
Integrate the review form link with your existing POS, email, and SMS systems.
You can also post new sales data to the WiserNotify webhook API to automate the process. This streamlines review requests and enhances customer engagement through your existing channels.
2. Centralized Review Management
- Review Aggregation: WiserReview aggregates reviews from various platforms (Google Reviews, Yelp, Facebook, etc.), bringing them into one central dashboard. This helps businesses track their reviews and see insights in real-time.
- Review Monitoring: The platform notifies businesses whenever a new review is posted, allowing them to stay up-to-date with feedback.
- AI reply: WiserReview helps businesses respond to customer reviews automatically with AI.
3. AI-powered review display and sharing
- Automatically select positive sentiment reviews.
- Publish them live on your site.
- Convert these reviews into graphics and post them on your social media channels.
This enhances customer trust and promotes positive feedback across platforms.
Embed Google Reviews on Framer
Adding Google Reviews to Framer can be achieved through a custom code block or a third-party widget. Here’s how:
Steps to Embed Google Reviews on Framer
- Choose a Google Review Widget: Use tools like Wisernotify, Elfsight, or EmbedSocial.
- Generate Embed Code: After connecting your Google My Business account, customize the widget and generate the embed code.
- Insert Code in Framer:
- Open your Framer project.
- Add a code block where you want the reviews to appear.
- Paste the JavaScript embed code.
4. Preview and Publish: Test the functionality to ensure reviews display correctly, then publish your site.
Best Places to Show Google Reviews on Framer
Strategically placing Google Reviews on your Framer website ensures they have maximum impact. Here are the top spots:
1. Homepage
- Why: Visitors often form their first impression of your business on the homepage.
- How: Use a carousel or grid to display standout reviews prominently.
- Example: Highlight reviews that mention overall satisfaction or standout features.
2. Service or Product Pages
- Why: Reviews relevant to specific products or services can directly influence buying decisions.
- How: Embed reviews below descriptions or near call-to-action buttons.
- Tip: Use filters to display reviews related to the featured product or service.
3. Contact Page
- Why: Visitors checking your contact page are likely close to making a decision.
- How: Include reviews that emphasize excellent customer support or reliability.
4. Footer Section
- Why: The footer is visible on every page, ensuring reviews are consistently accessible.
- How: Include a snippet of your best reviews with a link to “See All Reviews.”
5. About Page
- Why: This page builds your brand story and credibility.
- How: Show reviews that highlight your company’s values and customer success stories.
Other Ways to Add Google Reviews to Framer
If you’re looking for alternative methods to showcase Google Reviews, consider the following options:
1. Static Screenshots
How:
- Capture and upload screenshots of your best Google Reviews.
- Display them as images on a dedicated “Testimonials” section or page.
Pros:
- Easy to implement.
- No external tools required.
Cons:
- Static and not dynamic.
- Doesn’t contribute to SEO.
2. Framer Integrations via Third-Party Tools
Popular Tools:
- Elfsight: Offers widgets tailored for Framer and other platforms.
- EmbedSocial: Syncs directly with Google Reviews and provides customization.
- Wisernotify: Adds dynamic, real-time reviews to your site.
Pros:
- Fully customizable.
- Dynamic updates without manual effort.
Cons:
- Subscription fees may apply.
- Reliant on third-party services.
3. API Integration
How:
- Use Google’s Places API to fetch and display reviews in real-time.
Pros:
- Fully dynamic and customizable.
- Allows seamless integration with your design.
Cons:
- Requires developer expertise.
- Potential API costs and limits.
All your Google reviews in one place
Collect Google reviews, manage every response, and display them where they matter most.
3 Google Review Mistakes on Framer
Avoid these common pitfalls to ensure your Google Reviews strategy is effective:
1. Neglecting Negative Reviews
- Impact: Ignoring or deleting negative feedback can harm your reputation.
- Solution: Respond professionally and resolve issues publicly to build trust.
2. Overloading Pages with Reviews
- Impact: Too many reviews can overwhelm visitors and clutter your design.
- Solution: Focus on quality by showcasing the most relevant and impactful reviews.
3. Using Fake Reviews
- Impact: Inauthentic reviews are easily spotted and can damage credibility.
- Solution: Encourage genuine reviews from satisfied customers and emphasize authenticity.
Wrap Up
Adding Google Reviews to your Framer website enhances trust, engagement, and conversions. By embedding reviews strategically and leveraging the right tools, you can create a user-friendly experience that builds credibility and drives results.
Start incorporating Google Reviews today to elevate your Framer site to new heights.
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