How to Add an Announcement Bar to Thinkific (2 Simple Ways)

Running a course sale, opening enrollment, or sharing an important update?

An announcement bar gives you a simple way to display that message where visitors and students can see it quickly.

Thinkific does not offer a dedicated, site-wide announcement bar feature. However, you can create a similar announcement section with Site Builder.

If you want a floating or sticky bar with features such as scheduling, targeting, countdowns, and campaign tracking, you can use WiserNotify.

This guide explains both options.

Types of Announcement Bars

Here are some common use cases for announcement bars on Thinkific:

Promotional Bars

• Highlight discounts or special offers to boost enrollments.
• Example: “Enroll today and get 20% off—Use Code: SAVE20.”

Urgency Bars

• Create urgency with time-sensitive offers.
• Example: “Flash Sale Ends in 2 Hours—Enroll Now!”

Event Announcements

• Promote upcoming webinars, workshops, or course launches.
• Example: “Join our free webinar on January 25th—Register now!”

Policy Updates

• Share updates to terms, policies, or schedules.
• Example: “New refund policy effective from February 1st—Learn more.”

Course Highlights

• Drive attention to specific courses or bundles.
• Example: “New course just launched: Mastering SEO—Enroll now!”

Method 1: Create an announcement section with Thinkific Site Builder

Thinkific does not provide a dedicated announcement-bar section. However, Site Builder includes sections such as Banner, Call to Action, and Countdown Timer, which you can use to create a simple announcement area.

This method is suitable when you want to add a message to a specific page without installing third-party software.

Step 1: Open Site Builder

Log in to your Thinkific Admin Dashboard.

Go to:

Channels > Website

Open the page where you want to add the announcement.

Select Edit site or the option that opens the page in Site Builder. The exact label may vary depending on your Thinkific site experience and theme.

Step 2: Add an announcement section

Click Add section.

Choose Banner or Call to Action, depending on the layout you want.

If you need a deadline timer, add a Countdown Timer section separately.

Move the section near the top of the page so visitors can see it quickly.

Thinkific Site Builder sections are regular page sections. They are not automatically floating or sticky announcement bars.

Step 3: Add your message

Enter the announcement text.

Keep it short and focused on one message.

If the section supports a button, add a clear call to action and link it to the relevant course page, custom landing page, registration page, or checkout destination.

Before linking directly to checkout, confirm that the destination works correctly for your product, pricing, and enrollment settings.

Step 4: Customize the section

Adjust the available text, colors, background, button, alignment, and spacing settings.

Make the announcement noticeable without making it larger than the main content on the page.

Use colors that match your brand and maintain sufficient contrast for readability.

Step 5: Save and test

Save or publish your changes according to your Thinkific workflow.

Open the page on desktop and mobile.

Method 2: Add an announcement bar to Thinkific with WiserNotify

WiserNotify lets you add a customizable announcement bar to your Thinkific website for promotions, enrollment updates, course launches, and other important messages.

Step 1: Connect WiserNotify to Thinkific

Log in to WiserNotify and copy your installation or pixel code.

Then log in to Thinkific and go to:

Settings > Code & Analytics

Paste the code into Site footer code and click Save.

Step 2: Create your announcement bar

Return to WiserNotify and create a new notification or campaign.

Select Announcement Bar, then add:

• Your announcement message
• A call-to-action button and URL, if needed

• Your preferred colors, position, and layout

Keep the message short and make sure the button links to the correct Thinkific page.

Step 3: Set display rules

Choose where and when the bar should appear.

You can target specific pages, schedule a start and end date, or add a countdown timer for a genuine deadline.

Avoid showing irrelevant messages on every page.

Step 4: Preview and publish

Preview the announcement bar on desktop and mobile.

Check the message, button link, colors, position, and page targeting.

When everything looks correct, click Publish or Activate.

Open your Thinkific website to confirm that the bar appears and that the button works correctly.

Step 5: Monitor performance

Review views, clicks, click-through rate, and conversions in WiserNotify.

If visitors see the bar but do not click it, try changing the message, button text, offer, or targeting.

Best Places to Display Announcement Bars on Thinkific

Where you show the announcement depends on what you are promoting.

Homepage

Use the homepage for messages that apply to most visitors, such as a new course, a site-wide promotion, an enrollment opening, or an important update.

Course Landing Pages

Course pages are a good place for course-specific discounts, enrollment deadlines, bonuses, or updates.

Keep the announcement connected to the course the visitor is already viewing.

Bundle and Membership Pages

Use these pages for messages about bundle pricing, membership enrollment, limited-time offers, or program changes.

Campaign Landing Pages

If visitors arrive from an email, ad, or social campaign, keep the announcement consistent with that campaign.

For example, a visitor who clicks an enrollment promotion should continue to see information related to that promotion after reaching the page.

Student Areas

You may also want to display important updates to existing students.

Thinkific can run Site Footer Code in supported learner areas when the related settings are enabled. However, code does not run the same way on every Thinkific page, so test these areas before using an announcement bar for important student communication.

Common Mistakes to Avoid

• Keep the message concise and easy to read.
• Ensure the bar displays correctly on all screen sizes.
• Regularly update the bar to maintain relevance.
• Include a strong call-to-action to encourage user engagement.
• Align the bar’s style with your site’s overall design.

Conclusion

You have two simple ways to add an announcement to Thinkific.

For a basic message on a specific page, use a Thinkific Banner or Call to Action section.

For a floating announcement bar with page rules, scheduling, countdowns, and tracking, install the WiserNotify pixel through Settings > Code & Analytics > Site footer code and manage the bar from WiserNotify.

You do not need to make the announcement complicated. Keep it short, put it on the right page, and give visitors a clear next step.

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