An announcement bar is a simple and effective way to draw attention to key messages, promotions, or updates on your Leadpages landing pages. Whether you’re announcing a sale, sharing an event, or encouraging sign-ups, an announcement bar ensures your visitors see your message without interrupting their browsing experience.
With Leadpages’ user-friendly platform, you can easily create and customize an announcement bar. This guide will walk you through the steps to add and optimize an announcement bar on your Leadpages pages.
Types of Announcement Bars
Here are common use cases for announcement bars on Leadpages:
Promotional Bars
- Highlight discounts or special offers to boost conversions.
- Example: “Get 20% off your first purchase—Use Code: SAVE20.”
Urgency Bars
- Create urgency for time-sensitive promotions.
- Example: “Flash Sale! Ends in 2 hours—Shop Now!”
Event Announcements
- Promote upcoming webinars, launches, or workshops.
- Example: “Join our free webinar on January 25th—Register now!”
Content Highlights
- Drive traffic to a specific blog post, video, or resource.
- Example: “Read our latest guide: 10 Steps to Boost Conversions—Click Here.”
Policy Updates
- Share essential updates like terms, schedules, or policy changes.
- Example: “Our return policy has been updated—Learn more.”
Add Announcement Bar to Leadpages
Adding an announcement bar to your Leadpages website is incredibly easy and requires no coding knowledge. Many platforms offer plugins and tools with simple drag-and-drop interfaces to create and customize announcement bars effortlessly. Create Announcement Bars the Easy Way with WiserNotify.
Using WiserNotify, you can quickly add an announcement bar to your Leadpages website to grab visitors’ attention and share essential updates, promotions, or calls to action.
With advanced features like A/B testing and analytics, WiserNotify allows you to create visually engaging and highly targeted announcement bars that boost user engagement and drive conversions. Key features include:
Type of Widgets:
- Anncoment Bar Widgets
- Recent Activity Notifications
- Reviews and Ratings Widgets
- Countdown Timer Widgets
- Form Submission Notifications
- Inline Widgets
- Exit-Intent Pop-Ups
- Live Visitor Count Widgets
Customizable Design
- Adjust colors, fonts, and styles to align with your brand.
Real-Time Updates
- Automatically display live or dynamic data like visitor counts or recent
activities.
Targeted Messaging
- Personalize bars for specific audiences or user segments.
Urgency and Scarcity Elements
- Include countdown timers or stock alerts to drive quick action.
A/B Testing
- Experiment with different designs and messages to optimize performance.
Multi-Language Support
- Customize announcement bars in various languages for global reach.
Behavioral Triggers
- Show bars based on user behavior like exit intent or time spent on a page.
Compliance-Friendly
- Includes options for GDPR and cookie consent notifications.
Integration with Social Proof Widgets
- Combine with social proof notifications to amplify trust and engagement.
Adding an announcement bar to your site with WiserNotify is seamless. Sign up for a free plan to explore its features, then log in to your dashboard. Add your site to generate a unique pixel code for integration.
To add an announcement bar to your website, create a widget in WiserNotify. Follow these straightforward steps.
1. Create an Announcement Bar
- Log in to the WiserNotify dashboard.
- Navigate to the Create Notification section and select the Announcement Bar template.
- Customize the design by:
- Adding a compelling message such as “Exclusive Discount! Limited Time Only.”
- Choosing the appropriate font, colors, and background to align with your branding.
- Including a clear Call-to-Action (CTA) button like “Shop Now” or “Learn More.”
- Preview the design to ensure it matches your preferences.
- Save the widget design and press Next.
2. Set Display Rules
- Configure display settings, such as showing the bar on specific pages or targeting users based on location or behavior.
- Schedule the announcement bar for a particular timeframe if needed.
Here’s a real-life example of how an announcement bar will look on a website.
3. Preview and Activate
- Preview the announcement bar to ensure it looks and functions correctly.
- Publish the bar to make it live on your website.
Steps to Install WiserNotify on Leadpages
- Log in to your WiserNotify dashboard. Start with the free plan to explore the platform’s features.
- Add your Leadpages site, and copy the unique pixel code provided.
- Log in to your Leadpages admin panel.
- Navigate to Plugins > Add New and search for “WiserNotify.”
- Install and activate the plugin.
- Paste the copied pixel code into the WiserNotify plugin settings.
Using WiserNotify, you can easily create and manage announcement bars on your Leadpages website. This ensures that your key messages reach your audience effectively and drive the desired actions.
How to Add an Announcement Bar to Leadpages Other Ways
- Log in to Your Leadpages Account
- Navigate to the dashboard and select the landing page you want to edit.
- Add a New Section for the Announcement Bar
- In the editor, click + Add Section and place it at the top of the page.
- Insert a Text Widget
- Add a Text Widget to the new section and type your announcement message, such as “Limited Time Offer: Save 20% Today!”
- Customize the Bar Design
- Use the design settings to:
- Change the background color to a bright or contrasting shade for visibility.
- Adjust the font style and size to make the message readable and prominent.
- Center-align the text for a clean look.
- Use the design settings to:
- Add a Call-to-Action (CTA)
- Include a Button Widget if your announcement has a CTA, such as “Shop Now” or “Learn More.”
- Link the button to the relevant page or resource.
- Optimize for Mobile
- Preview your page on mobile devices to ensure the announcement bar is responsive and unobtrusive.
- Save and Publish
- Click Save and Publish to make your announcement bar live.
Best Practices for Announcement Bars
Position at the Top
- Ensure the announcement bar is the first thing visitors see when they land on your page.
Use High-Contrast Colors
- Choose colors that stand out but still align with your branding.
Keep It Simple
- Focus on one key message to avoid confusing visitors.
Include a Clear CTA
- Add a button or link to guide visitors to the next step.
Test on Mobile
- Ensure the bar is responsive and doesn’t disrupt the mobile user experience.
Common Mistakes to Avoid
- Avoid adding too much text or unnecessary elements to the bar.
- Test the bar on different devices to ensure it’s user-friendly.
- Regularly update or remove expired announcements to maintain credibility.
- Match the announcement bar’s design with your overall page style.
- Ensure visitors know what action to take next.
Conclusion
Adding an announcement bar to your Leadpages landing pages is an effective way to communicate key messages and drive user action. Whether you use the drag-and-drop editor, custom HTML and CSS, or a third-party integration, Leadpages provides flexible options for creating visually appealing and functional announcement bars.
Follow the steps outlined in this guide to enhance your landing pages and boost engagement today!