Nowadays, an e-book is a convenient tool to learn online for people who want to upgrade themselves in this rapidly changing world. The E-book is also a critical strategic tool for people who offer online courses. An e-book regarding your course will give you an extra edge as an online course creator. Many well-known online teachers from different fields have made a switch to e-books from paperback format.
Many of them became bestselling writers first, which helped them become successful online or offline mentors. Some of them charge thousands of USD for their online courses. Having an e-book for your online course also gives a unique impression in the mind of the audience you want to target.
Today, we’re going to discuss a few ways to give a headstart on your journey to sell e-books online.
Well, before moving to that, you’re gonna need an e-book first.
Do you have the latest book that your readers will enjoy? Great.
Do you have it available as an e-book? Also fantastic.
Do you have a problem with e-book sales?
Don’t worry; we’ve compiled a list of the few critically essential ideas to help you boost your e-book sales right away.
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Highlight real-time activities like reviews, sales & sign-ups.
Create a professional-looking cover
The first point of contact for probable buyers is your book cover. It is the best way to capture readers’ curiosity and encourage them to read your e-book.
There are a few typical mistakes to avoid while choosing your cover.
- Put attractive information on the cover in limited words.
- Choose a background that appeals to the subject of your e-book.
- Use an appealing mass title.
Remember that a decent cover is a vital advertising tool for your e-book, which keeps you one step ahead of the crowd. So keep things simple and tidy.
Create an Ebook Landing Page That Converts
Establish a homepage on your website for users to visit before the launching, and begin optimizing it for SEO. Make sure it contains an email registration form to help you capture more leads. Nurture those leads with newsletters and blogs before you launch your e-book. They will be the first ones who get notified when your e-book is launched.
Writing an attractive blog is another excellent strategy to improve your site’s SEO and attract more visitors who may become your future customers.
A good blog related to your e-book helps to increase traffic to your website that increases the probability of your ebook sales.
Also read: 17 Landing Page Builder Software For Any Business
Promote Your eBook on Social Media
Social media is the most popular way to connect with your audience, half the population on earth uses social media, read it again. Half the population, that’s 3.6 billion people, you can’t miss out on this.
Reach out to them, join a Facebook group, get into their inbox, collaborate with influencers, build a community, before you start doing it, make sure that….
- You’ve updated your social media bio by adding a link directing to your e-book landing page.
- You share that link in the story of different social media platforms where you are actively involved in catching more eyes towards your websites.
Leverage Social Proof to Drive Online e-book Sales
Do you know what social proof is? How does it work?
Let me explain it to you.
Have you ever been to a newly opened store, which was empty but you still made a purchase from it?
No, right!!!
But what if that store was WalMart? Would you make a purchase?
Yes, you would.
So, what made you make a decision here? Both stores were empty but you’ll make a purchase from one store and not from the other one.
Well, as you know most people talk about buying groceries from WalMart. Walmart has built trust among the people and that is why people buy from it.
The same thing might happen on your landing page, thousands of people visit your e-book webpage daily, yet just a handful take advantage of your e-book. Because people still require social evidence to feel secure.
Social proof can help you here. It helps you build trust and credibility for your website with live visitor counts, recent sales count, reviews and many more.
Its like giving your website life.
What you can do with it?
- Build trust by showing live visitor count on your website
- Show ebook popularity by showing recent sales notification
- Show reviews from your customers and experts
- Show discount offers and create urgency with countdown timers
- Show off your social media following and Youtube Subscribers
Wisernotify can help you automate your social proof. You can connect your landing page with 250+ integrations including WordPress, WooCommerce, EasyDigitalDownloads & other content selling platforms like Thinkific, Kajabi, Teachable & many more.
It will turn every visitor action into high-converting social proof notifications automatically. Moreover, you can also collect e-mails with its in-built e-mail collector tool and let your visitor download your e-book right on your landing page.
Related: 50+ real examples of social proof
Advertise your ebook online
Advertising your ebook online through social platforms and paid search engine promotions bring users to your website. You must set some budget for it because it has lots of potentials.
You can expand your online visibility by targeting new people who would be interested in reading your Ebook.
You can drive visitors to your latest offers, apps, and other services by incorporating a clear call to action in your eBook. These will surely increase your ebook sales.
Also read: How to Increase E-Book Downloads?
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Highlight real-time activities like reviews, sales & sign-ups.
Sell your ebook in multiple online stores.
Diff
erent online platforms allow ebook creators and publishers to sell ebooks without the need for multiple intermediaries and logistical fees. Selling ebooks online also saves money from printing and transporting physical copies, which is ultimately good for the environment.
Online stores attract more users than physical stores as the advancement of technology increases rapidly day by day. Thus it is a sage idea to sell Your ebook in multiple online stores to increase sales of your ebooks.
Plan to market your ebook early
Starting your promotional activity early is one of the most important aspects of launching your Ebook. Your target audience must be aware of what you’re selling and when it will be accessible.
Use social media to increase curiosity for your Ebook by aggressively posting about it. Engage your audience by continuously updating about your ebook to increase its immediate sales after launching.
Get your ebook reviewed by experts
Reviews are key factors to increase your ebook sales. If you’re writing an e-book on selling online courses, get it reviewed by someone who already has an established name in the online course community. When experts review your ebook you can publish it in your book as well as on different platforms to attract more buyers. Reach out to influencers, their social accounts have more followers. When they publish your ebook review there, more eyes notice your ebook.
Publish Ebook reviews on your website, blog, and social media to let potential consumers know what they’re missing out on. You can also use WiserNotify to pop up top reviews whenever users visit your website to convert visitors into customers.
Offer your ebook preview to your visitors.
You can increase your ebook sales by offering a preview of your ebook to your potential buyers.
By reading a preview, they get to see what they’re about to buy.
This curiosity helps you to convert those visitors into buyers. You can also use ebook preview to promote your ebook on different digital platforms to increase ebook sales.
Get feedback and reviews from readers.
Reviews are must need a strategical aspect that you need to increase Ebook sales. Establish easy options on your webpage so that your customer can review your ebook.
These reviews are good social proof, they can do miracles if you use them right. You can post the best reviews in your other social media accounts as part of promotional activity for your ebook so that your potential customer know about your ebook.
So, these were some proven ways to help you increase your e-book sales. Among all these, social proof can be a game-changer for you. There are tools available that can help you automate this process without writing even a single line of code.
WiserNotify is one such tool, which can help you get started with your social proof journey. It’s more than just a social proof tool. It also offers a wide range of widgets that can help you collect e-mails, show social media counters, chat widgets, e-book download widgets, and many more. You should give it a try.
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