Businesses manage listings and reviews. Most tools either overload small teams or are too expensive for what they offer.
Many small teams pay for global features or complex tools. Larger companies outgrow simple tools and need automation.
This post compares Moz Local and Yext. We explain what they offer, their costs, and who should use each one.
We also show when WiserReview is the smarter pick for collecting reviews.
Feature | Moz Local | Yext | WiserReview |
---|---|---|---|
Best for | Small businesses | Enterprises, multi-location teams | Local businesses, online stores |
Review Management | Basic monitoring, AI reply prompts | Automated replies, campaign tools | Text, photo, and video reviews |
Directory Listings | 90+ (US, UK, Canada) | 200+ global listings, voice search | Not included |
Social Media Tools | Basic posts, limited scheduling | AI content, advanced scheduling | Not included |
API Access | Limited (50 calls/month) | Full access, high limits | Not needed |
Starting Price | $16/month | $199/year (can be $500+) | Free plan available |
Setup & Ease of Use | Quick setup, low learning curve | Complex setup, steep learning curve | Easy, no setup required |
Extra Features | Competitor analysis (Elite plan) | Analytics, automation, integrations | Auto-reminders, display widgets |
Overview: What Each Tool Offers
Moz Local targets small businesses. It helps teams list business info and monitor reviews. It supports 90+ directories. It starts at $16/month.
Yext targets large companies. It supports 200+ directories. It includes automation, analytics, voice search, and AI. It starts at $199/year but often costs more.
Feature Comparison
This section compares key features. It shows which tool best fits your business.
Review Monitoring and Responses
Moz Local tracks reviews on major platforms. It sends alerts, suggests replies, and includes templates.
Yext tracks 80+ platforms. It automates replies, requests reviews, and supports bulk actions.
Verdict: Yext is best suited for high review volumes. Moz Local fits simple review needs.
Directory Listings and Reach
Moz Local lists your business on key US, UK, and Canadian directories.
Yext adds global listings, voice search, and AI integrations.
Verdict: Use Yext for global reach. Use Moz Local for regional needs.
Social and Content Tools
Moz Local posts to Google and Facebook. Its Elite plan adds more platforms and basic scheduling.
Yext creates and schedules content across platforms. It uses AI and tracks engagement.
Verdict: Yext gives more control. Moz Local keeps it simple.
API and Integration
Moz Local gives basic API access and 50 monthly requests.
Yext gives full API access with high limits and full integration options.
Verdict: Yext fits tech-heavy teams. Moz Local fits basic needs.
Pricing Breakdown
This section lists the cost and features of each plan.
Moz Local Plans
Lite: $16/month – Listings and review tracking
Preferred: $24/month – Adds social posting and replies
Elite: $32/month – Adds AI tools and competitor tracking
Yext Plans (Yearly)
Emerging: $199/year – Basic listings
Essential: $499/year – Adds major platforms
Complete: $499/year – Full listing network
Premium: $999/year – Adds reviews and analytics
Note: Yext often costs $500–$1000+ per year.
Verdict: Moz Local is ideal for small budgets. Yext works for large teams.
User Experience
This section shares what users like and dislike about the product.
Moz Local Pros
- ✓Setup is quick
- ✓The dashboard is clean
- ✓Good for small teams
Moz Local Cons
- −Directory sync is slow
- −Reports are limited
- −Automation is missing
Yext Pros
- ✓The dashboard is powerful
- ✓Listings update fast
- ✓The data is accurate
Yext Cons
- −Learning takes time
- −The price is high
- −Listings vanish if you cancel
Who Should Use Each Tool?
This section helps you choose based on your business size.
Use Moz Local if you:
Run 1–5 locations
Want basic listings and review tracking
Prefer simple tools with clear pricing
Use Yext if you:
Manage many locations or operate globally
Need automation and API access
Want full control of listings and reviews
Where WiserReview Fits Best
If you only want to collect and show reviews, choose WiserReview.
WiserReview supports:
WordPress, Wix, Webflow, and other integrations
Businesses using links or messages to collect reviews
Teams that want video, photo, and text reviews
WiserReview gives:
Custom forms
Email and WhatsApp invites
Video review uploads
Review widgets for your site
Automation tools
Most tools work in the free plan. You don’t need a developer.
Just Reviews. Nothing Extra.
Skip the SEO tools. Collect and show reviews without the clutter.
Final Thought
Moz Local provides affordable and straightforward review tools. It works best for small teams.
Yext gives advanced features and global control. It suits large businesses.
WiserReview provides fast review collection at no additional cost. It fits any team that wants a clean, review-only tool.
Choose the tool that matches your size and goals, not the one with the most features.