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Moz Local vs Yext: Honest Look at Their Review Tools

Businesses manage listings and reviews. Most tools either overload small teams or are too expensive for what they offer.

Many small teams pay for global features or complex tools. Larger companies outgrow simple tools and need automation.

This post compares Moz Local and Yext. We explain what they offer, their costs, and who should use each one.

We also show when WiserReview is the smarter pick for collecting reviews.

Feature Moz Local Yext WiserReview
Best for Small businesses Enterprises, multi-location teams Local businesses, online stores
Review Management Basic monitoring, AI reply prompts Automated replies, campaign tools Text, photo, and video reviews
Directory Listings 90+ (US, UK, Canada) 200+ global listings, voice search Not included
Social Media Tools Basic posts, limited scheduling AI content, advanced scheduling Not included
API Access Limited (50 calls/month) Full access, high limits Not needed
Starting Price $16/month $199/year (can be $500+) Free plan available
Setup & Ease of Use Quick setup, low learning curve Complex setup, steep learning curve Easy, no setup required
Extra Features Competitor analysis (Elite plan) Analytics, automation, integrations Auto-reminders, display widgets

Overview: What Each Tool Offers

moz local

Moz Local targets small businesses. It helps teams list business info and monitor reviews. It supports 90+ directories. It starts at $16/month.

Yext

Yext targets large companies. It supports 200+ directories. It includes automation, analytics, voice search, and AI. It starts at $199/year but often costs more.

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Focus Only on Reviews

Collect and show reviews – no SEO tools, no hassle.

Feature Comparison

This section compares key features. It shows which tool best fits your business.

Review Monitoring and Responses

Moz Local tracks reviews on major platforms. It sends alerts, suggests replies, and includes templates.

Yext tracks 80+ platforms. It automates replies, requests reviews, and supports bulk actions.

Verdict: Yext is best suited for high review volumes. Moz Local fits simple review needs.

Directory Listings and Reach

Moz Local lists your business on key US, UK, and Canadian directories.

Yext adds global listings, voice search, and AI integrations.

Verdict: Use Yext for global reach. Use Moz Local for regional needs.

Social and Content Tools

Moz Local posts to Google and Facebook. Its Elite plan adds more platforms and basic scheduling.

Yext creates and schedules content across platforms. It uses AI and tracks engagement.

Verdict: Yext gives more control. Moz Local keeps it simple.

API and Integration

Moz Local gives basic API access and 50 monthly requests.

Yext gives full API access with high limits and full integration options.

Verdict: Yext fits tech-heavy teams. Moz Local fits basic needs.

Pricing Breakdown

This section lists the cost and features of each plan.

Moz Local Plans

Lite: $16/month – Listings and review tracking

Preferred: $24/month – Adds social posting and replies

Elite: $32/month – Adds AI tools and competitor tracking

Yext Plans (Yearly)

Emerging: $199/year – Basic listings

Essential: $499/year – Adds major platforms

Complete: $499/year – Full listing network

Premium: $999/year – Adds reviews and analytics

Note: Yext often costs $500–$1000+ per year.

Verdict: Moz Local is ideal for small budgets. Yext works for large teams.

User Experience

This section shares what users like and dislike about the product.

Moz Local Pros

  • Setup is quick
  • The dashboard is clean
  • Good for small teams

Moz Local Cons

  • Directory sync is slow
  • Reports are limited
  • Automation is missing

Yext Pros

  • The dashboard is powerful
  • Listings update fast
  • The data is accurate

Yext Cons

  • Learning takes time
  • The price is high
  • Listings vanish if you cancel

Who Should Use Each Tool?

This section helps you choose based on your business size.

Use Moz Local if you:

Run 1–5 locations

Want basic listings and review tracking

Prefer simple tools with clear pricing

Use Yext if you:

Manage many locations or operate globally

Need automation and API access

Want full control of listings and reviews

Where WiserReview Fits Best

Wiserreview homepage image

If you only want to collect and show reviews, choose WiserReview.

WiserReview supports:

WordPress, Wix, Webflow, and other integrations

Businesses using links or messages to collect reviews

Teams that want video, photo, and text reviews

WiserReview gives:

Custom forms

Email and WhatsApp invites

Video review uploads

Review widgets for your site

Automation tools

Most tools work in the free plan. You don’t need a developer.

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 Just Reviews. Nothing Extra.

Skip the SEO tools. Collect and show reviews without the clutter.

Final Thought

Moz Local provides affordable and straightforward review tools. It works best for small teams.

Yext gives advanced features and global control. It suits large businesses.

WiserReview provides fast review collection at no additional cost. It fits any team that wants a clean, review-only tool.

Choose the tool that matches your size and goals, not the one with the most features.

FAQ's

Moz Local is better for small businesses. It’s easier to use, more affordable, and has the key features most small teams need, like review monitoring and basic listings.

If you cancel Yext, your listings may revert to their previous state. You may lose edits, and some directories might drop your listings.

You can, but both tools include many features beyond reviews. If you only want to collect and show customer reviews, WiserReview is a better and simpler choice.

Look at your business size, budget, and what you need. Use Moz Local if you want low-cost and simple tools. Use Yext if you run many locations and need automation. Use WiserReview if your focus is only on collecting and displaying reviews.

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Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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