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Capterra Reviews + Squarespace = More Credibility

In the eCommerce and service-based industry, trust is a key factor in driving conversions.

Adding Capterra reviews to your Squarespace website provides authentic social proof that builds credibility and reassures potential customers.

Squarespace’s user-friendly tools and customization options make integrating reviews seamless and impactful.

Why Add Capterra Reviews to Squarespace?

Establish Trust and Credibility: Capterra reviews are known for their authenticity, providing genuine insights that enhance your brand’s reputation.

Boost Conversion Rates: 93% of consumers read online reviews before making a purchase​. Displaying positive feedback encourages hesitant visitors to take action.

Enhance SEO: User-generated content, such as reviews, keeps your site dynamic with fresh, relevant keywords, improving its ranking on search engines.

How to Add Capterra Reviews to Squarespace

If you’re looking to add customer reviews from Capterra directly to your website, WiserNotify offers two distinct widgets that can seamlessly integrate these testimonials.

Let’s walk you through the setup process for each.

Getting Started with WiserNotify

First, sign up for WiserNotify—it’s free! Once you’ve created your account and logged in, you’ll need to install a pixel code. After installation, your dashboard will appear like this:

Wisernotify step 1 for adding the capterra reviews on website

Creating and Integrating the Reviews Widget

In your dashboard, you can easily create a reviews widget. Once the widget is created, integrate it with Capterra reviews so that WiserNotify can pull up the testimonials.

You can do this integration from here:

Step 2 of adding capterra reviews on website or platform

After completing the setup, click on the “Publish” button. If you wish to further customize this notification, you can do so by watching the following tutorial:

Here’s how the notification will look on your website:

Capterra review widget example

That’s just one type of notification. Let’s explore the second method.

Adding a Capterra Review Social Wall

Click on the “Social Wall” in your dashboard to access this feature.

Here’s what the dashboard looks like and how you can add a Capterra review social wall to your website:

Capterra review wall showing GIF

This widget allows extensive customization. Once you’re satisfied, click on “Save” and then on the “Get Code” button to implement it on your site.

Discover More with WiserNotify

That’s just the tip of the iceberg. We have much more to offer. Watch this introductory video to explore further:

How to Embed Capterra Reviews on Squarespace

Follow these steps to integrate Capterra reviews into your Squarespace website:

1. Get the Capterra Reviews Widget Code

  • Log in to your Capterra vendor account.
  • Go to the Marketing Toolkit or similar section.
  • Copy the embed code for your reviews widget or a specific snippet.

2. Log in to Your Squarespace Account

  • Access your Squarespace dashboard and open the site editor.

3. Select the Page to Add Reviews

  • Navigate to the page where you want to display the reviews (e.g., homepage, testimonials section, or product pages).

4. Insert an Embed Block

  • Click the + button to add a new block.
  • Select Embed from the block options.

5. Paste the Widget Code

  • In the Embed block, click </> Code.
  • Paste the Capterra embed code into the field.
  • Click Apply to save your changes.

6. Adjust Placement and Design

  • Drag the block to the desired location on the page.
  • Use Squarespace’s design tools to ensure the widget aligns with your website’s overall layout.

7. Preview and Test

  • Use the preview feature to check how the reviews look on desktop and mobile devices.
  • Ensure the widget is responsive and functions as intended.

8. Publish the Changes

  • Once satisfied with the placement and appearance, publish your site to make the reviews live.

Best Practices for Showcasing Capterra Reviews on Squarespace

Prioritize Strategic Placement

  • Add reviews to high-visibility areas like the homepage, pricing sections, or near CTAs to maximize impact.

Customize for Consistency

  • Match the widget’s appearance with your site’s branding for a cohesive and professional look.

Highlight Impactful Testimonials

  • Use reviews that emphasize key benefits or address common pain points of your audience.

Keep Content Fresh

  • Regularly update the reviews displayed to reflect the most recent customer feedback.

Common Mistakes to Avoid When Adding Capterra Reviews to Squarespace

Overloading Pages

  • Avoid cluttering your site with too many reviews. Showcase a few impactful testimonials instead.

Ignoring Mobile Optimization

  • Ensure the reviews display well on mobile devices, as many visitors browse Squarespace sites on their phones.

Poor Placement

  • Don’t bury reviews in obscure sections. Place them where they’ll have the most influence, such as near CTAs.

Inconsistent Design

  • Reviews that clash with your website’s design can detract from your professionalism. Ensure seamless integration.

Neglecting Site Performance

  • Monitor your website’s speed after adding the widget to ensure it doesn’t slow down the user experience.

Wrap-Up

Adding Capterra reviews to your Squarespace website is a strategic way to build trust and improve conversions.

Squarespace’s intuitive tools make it easy to embed and customize reviews for maximum impact.

For a streamlined setup, consider using Wisernotify, a tool designed to simplify the process of integrating and displaying reviews.

FAQ's

Displaying Capterra reviews builds trust and credibility with potential customers by showcasing genuine feedback from satisfied users. It helps establish your brand’s reputation, improve conversions, and provide social proof of your product or service.

While Squarespace doesn’t have a built-in feature for Capterra integration, you can embed reviews using widgets, third-party tools, or custom HTML. Capterra or review widget providers often supply an embeddable code snippet that can be added to your Squarespace site.

You can add Capterra reviews to Squarespace through:

  • Using Capterra’s own embeddable review widget (if provided).
  • Third-party tools like Elfsight, EmbedSocial, or similar platforms.
  • Custom HTML blocks with review excerpts or links to your Capterra profile.

Embedding reviews using high-quality tools or widgets typically has a minimal impact on performance. However, poorly optimized widgets or excessive scripts might slow your site. It’s best to test the widget’s effect on loading speeds and optimize your site as needed.

 

Yes! If embedding isn’t an option, you can manually display reviews by:

  • Copying and pasting customer testimonials with proper attribution.
  • Creating a dedicated “Customer Reviews” page with links to your Capterra profile.
  • Using screenshots of reviews with proper permissions.
Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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