ClickFunnels is built for funnels that convert—but no matter how optimized your copy or layout is, visitors still need trust to take the leap. That’s where Amazon reviews shine.
Amazon reviews are a powerful form of third-party validation that can increase confidence and accelerate purchase decisions. With Wisernotify, adding these reviews to your ClickFunnels pages is quick, simple, and no coding is required.
Why Add Amazon Reviews on ClickFunnels?
ClickFunnels is optimized for direct response, but most funnels don’t include third-party reviews. Amazon reviews fill that gap.
Build Trust Instantly: Amazon reviews are well-recognized and credible. Featuring them gives visitors extra confidence during their funnel journey.
Reduce Drop-Off at Conversion Points: Adding reviews just before checkout or lead capture moments helps lower bounce and cart abandonment.
Reinforce Sales Messaging: By embedding real customer feedback, you reinforce key benefits without adding extra copy.
Use Case Example: A business coach using ClickFunnels to promote a webinar adds Amazon reviews of their book on the landing page to increase sign-ups.
How to Add Amazon Reviews on ClickFunnels
Adding Amazon reviews to your website can help you build trust and get more customers. Here’s an easy guide to setting up a Amazon review widget on your site using WiserNotify.
Step 1: Sign Up for Free
First, sign up for WiserNotify. It’s free for the first 1,000 visitors, and you can choose a paid plan later if you need more.
Step 2: Set Up WiserNotify on Your Website
After signing up, you need to add a small piece of WiserNotify code to your website. This code lets WiserNotify show Amazon reviews on your site.
Step 3: Add Amazon Reviews
Go to your WiserNotify dashboard to add a Amazon review popup to your site. Here’s a simple guide on how to do it:
You can also watch this video to learn how to change how the reviews look:
This is what the review notification looks like on a website:
More Than Just Reviews
WiserNotify does more than show reviews. It helps over 11,000 businesses worldwide build trust and urgency, which can lead to more sales.
For a full guide on using WiserNotify:
How to Embed Amazon Reviews on ClickFunnels
Once you’ve generated your Amazon review widget in Wisernotify, follow these ClickFunnels-specific steps:
1. Log in to ClickFunnels and choose the funnel and step you want to edit.
2. Click Edit Page.
3. Drag a Custom JS/HTML element onto the page where you want the reviews.
4. Click Open Code Editor.
5. Paste the Wisernotify embed code into the box.
6. Click Save, then Preview to check placement.
Your Amazon reviews will now appear live on the funnel page.
Best Practices for Showcasing Amazon Reviews on ClickFunnels
Add Reviews in Conversion Hotspots
Place reviews:
- On lead capture and opt-in pages to warm up cold traffic
- Next to call-to-action buttons like “Enroll Now” or “Buy Today”
- On checkout steps to reduce last-minute hesitation
Style the Widget for Funnel Consistency
Wisernotify widgets should match your funnel’s tone:
- Use your funnel’s font and color palette
- Match spacing, padding, and container width
- Avoid clashing elements that distract from your CTA
Highlight Reviews That Mirror Objections
Use Amazon reviews that:
- Address doubts your audience might have
- Mention transformation or results
- Use language familiar to your target audience
Keep It Lean and Focused
Stick to 3–5 top-tier reviews. Use a carousel layout for compact, swipe-friendly content.
Add a Heading to Set Context
Examples:
- “What Amazon Readers Are Saying”
- “Rated 5 Stars by Verified Buyers”
- “Why Customers Trust This Offer”
Common Mistakes to Avoid When Adding Amazon Reviews to ClickFunnels
Placing Reviews After the Fold
ClickFunnels users often skim. Keep reviews visible within the first two scrolls.
Using Reviews Without Introductions
A section title adds structure. Reviews placed without context may be skipped.
Mismatching Widget Style
ClickFunnels pages are often themed. Customize your Wisernotify widget to look native.
Ignoring Mobile Responsiveness
Most funnel traffic is mobile. Use ClickFunnels preview tools and Wisernotify’s responsive settings to ensure optimal display.
Embedding Too Many Widgets
Multiple review sections on the same page can clutter the flow. Stick to one focused widget per funnel step.
Wrap-Up
Amazon reviews build instant trust—and trust builds conversions. With Wisernotify, you can easily embed these powerful social proof elements into any ClickFunnels step.
Whether you’re running webinars, selling books, or promoting a digital product, let your best customer feedback seal the deal.
