Bynder is built for digital asset management and brand consistency. But when you’re showcasing assets or presenting product information, trust is everything—and that’s where Amazon reviews come in.
Adding Amazon reviews to your Bynder-powered portals or brand hubs reinforces credibility using third-party validation. Whether you’re promoting books, products, or visual content assets, Wisernotify makes embedding these reviews seamless and code-free.
Why Add Amazon Reviews on Bynder?
Bynder is excellent at organizing and displaying branded content. But to build user trust and boost conversion for product showcases or affiliate resources, Amazon reviews provide authentic, crowd-sourced proof.
Increase Content Credibility: Amazon reviews are easily recognized and influence decisions. Featuring them alongside your digital product information improves trust.
Improve Engagement in Brand Portals: Whether it’s a campaign kit or product detail portal, reviews help humanize and validate the assets you’re distributing.
Support Product Rollouts With Social Proof: If you’re using Bynder to host content for new product launches, Amazon reviews offer a way to complement specs with customer sentiment.
Use Case Example
A company using Bynder to showcase retail marketing kits embeds Amazon reviews of their hero product to reassure internal teams and third-party partners.
How to Add Amazon Reviews on Bynder
Adding Amazon reviews to your website can help you build trust and get more customers. Here’s an easy guide to setting up a Amazon review widget on your site using WiserNotify.
Step 1: Sign Up for Free
First, sign up for WiserNotify. It’s free for the first 1,000 visitors, and you can choose a paid plan later if you need more.
Step 2: Set Up WiserNotify on Your Website
After signing up, you need to add a small piece of WiserNotify code to your website. This code lets WiserNotify show Amazon reviews on your site.
Step 3: Add Amazon Reviews
Go to your WiserNotify dashboard to add a Amazon review popup to your site. Here’s a simple guide on how to do it:

You can also watch this video to learn how to change how the reviews look:
This is what the review notification looks like on a website:

More Than Just Reviews
WiserNotify does more than show reviews. It helps over 11,000 businesses worldwide build trust and urgency, which can lead to more sales.
For a full guide on using WiserNotify:
How to Embed Amazon Reviews on Bynder
After generating your Amazon review widget with Wisernotify, follow these steps:
1. Access your Bynder environment and choose the content portal or asset page where you’d like to display reviews.
2. Locate a section that allows HTML blocks or custom embed scripts.
3. Paste the Wisernotify embed code directly into the designated embed field.
4. Save or publish the changes.
Your Amazon reviews will now appear in the selected Bynder portal or environment.
Best Practices for Showcasing Amazon Reviews on Bynder
Prioritize Review Placement
- Place reviews on asset landing pages for high-impact visibility.
- Feature them near CTAs like “Download Toolkit” or “View Asset Specs.”
- Use on product page templates for consistent trust signals.
Maintain Visual Alignment
- Customize fonts and colors in Wisernotify to match your brand guidelines.
- Use compact or carousel layouts to conserve space.
- Avoid over-branding—let the Amazon validation stand out naturally.
Choose Relevant Reviews
- Select Amazon reviews that match the asset theme or product use-case.
- Use feedback that mirrors questions your audience may have.
- Rotate seasonal or campaign-specific reviews to match timing.
Add Contextual Headers
Use clear titles to frame the section:
- “What Customers Say on Amazon”
- “Verified Amazon Feedback”
- “Trusted by Thousands of Buyers”
Common Mistakes to Avoid When Adding Amazon Reviews to Bynder
Placing Reviews on Low-Traffic Sections
Keep Amazon reviews in areas with high visibility. Don’t hide them in deep asset folders or footers.
Not Customizing the Widget
Default widget styling may clash with Bynder’s clean UX. Match your color and font settings via Wisernotify’s design tools.
Skipping Mobile Optimization
Even internal stakeholders or brand users may view content on tablets or phones. Preview embedded reviews on multiple screen sizes.
Ignoring Section Titles or Introductions
If reviews appear without explanation, users may miss their value. Always include a short heading.
Using Unrelated Reviews
Stay relevant. Don’t pull reviews from unrelated products—especially in a professional brand setting.
Wrap-Up
Amazon reviews offer verified, conversion-driving social proof that fits perfectly into Bynder’s content and product hubs. With Wisernotify, you can embed them with ease, match your brand style, and help stakeholders and users build confidence in your assets.
Let your best reviews do the talking—and let Bynder deliver them effectively.