Webflow gives you stunning design flexibility and control—but converting visitors into customers also depends heavily on building immediate trust.
Adding a live social media feed with Wisernotify to your Webflow site shows real-world brand engagement, making your website feel more authentic, dynamic, and trustworthy—all without heavy coding or complex plugins.
Why Add Social Media Feed on Webflow?
Webflow’s clean designs pair beautifully with dynamic elements like a social feed. Here’s why embedding a live feed matters:
Build Instant Credibility: Displaying real-time posts from Instagram, Facebook, or TikTok shows visitors that real people are interacting with your brand, building trust instantly.
Keep Your Site Fresh: Wisernotify automatically pulls in new social media posts, giving your Webflow site a constantly updated and lively feel without extra work.
Boost Visitor Engagement: Dynamic, visual content like social feeds captures attention and encourages visitors to spend more time on your pages.
Grow Your Social Following: Embedding your feed naturally encourages visitors to click through and follow your brand on various platforms, helping you expand your community.
Increase Conversions: When visitors see others enjoying your product or service, they’re far more likely to trust you—and ultimately, buy from you.
Use Case Example: A fitness coach using Webflow adds a Wisernotify Instagram feed showing client transformations and sees a 26% increase in program sign-ups.
How to Add Social Media Feed on Webflow
Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.
1. Sign Up for WiserNotify
You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.
2. Access the Social Wall
After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

3. Choose Wall Type
Once you click the button, you’ll see a dashboard like this.
Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.
4. Add a Social Wall
Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.
Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code
Paste the embed code wherever you want to display the social wall on your site.
💡 Example:
Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!
How to Embed Social Media Feed on Webflow
Once you’ve created your Wisernotify widget and copied the embed code, follow these Webflow-specific steps:
1. Log in to Webflow and Open Your Project
- Choose the project where you want to add the social feed.
2. Drag in an Embed Element
- In the Webflow Designer, drag an “Embed” element from the “Add Elements” panel to the place on your page where you want the feed.
3. Paste the Wisernotify Embed Code
- Click inside the Embed code box and paste your Wisernotify HTML script.
4. Save and Close the Embed Box
- Once pasted, save your embed settings.
5. Publish Your Site
- Preview and publish your Webflow site to make your live Wisernotify feed visible to visitors.
Best Practices for Showcasing Instagram Feed on Webflow
Place the Feed Where It Matters Most
- Add your feed near CTAs, testimonials, or product showcases to maximize its trust-building power. Strategically positioned social proof strengthens buying decisions at the right moments.
Choose a Lightweight Layout
- Webflow sites are known for their speed. Select a minimalist Wisernotify layout to maintain quick loading times while keeping your feed visually appealing and non-intrusive.
Match Feed Design with Your Brand Style
- Customize your Wisernotify widget’s colors, fonts, and margins to match your Webflow brand style. A fully cohesive design makes your social proof feel like an integrated part of your site, not an add-on.
Showcase Quality User-Generated Content
- Curate posts that tell emotional or success-driven stories about your brand. Highlighting real customer journeys, product reviews, or milestones boosts trust and drives deeper engagement.
Prioritize Mobile Responsiveness
- With much of today’s traffic coming from smartphones, always preview your Wisernotify feed on mobile and tablet views. Optimize for fast loading, clean layouts, and easy scrolling on all devices.
Common Mistakes to Avoid When Adding Social Media Feed to Webflow
Using the Wrong Embed Method
Always use Webflow’s “Embed” element—not rich text blocks—to insert Wisernotify code. Pasting into the wrong field can cause formatting issues or even prevent your social feed from displaying properly.
Burying the Feed Too Low
Social proof only works when it’s visible. Don’t hide your feed at the bottom of long pages; instead, embed it where engagement and decision-making happen, like above fold sections or near purchase CTAs.
Overloading with Too Many Posts
Wisernotify makes it easy to pull in a lot of posts, but less is more. Select a handful of the most impactful posts to prevent clutter, maintain page speed, and ensure the social proof feels focused and effective.
Skipping Customization
Default-looking feeds can hurt the visual consistency of your Webflow design. Always adjust your Wisernotify widget to match your brand’s typography, color schemes, and layout styling.
Ignoring Mobile Optimization
Even responsive widgets need manual checks. Preview your feed across devices and ensure fast loading, smooth layouts, and excellent mobile usability for a seamless visitor experience.
Wrap-Up
Adding a Wisernotify live social media feed to your Webflow site is one of the easiest and most impactful ways to boost trust, engagement, and conversions.
Real-world proof makes visitors more confident—and Wisernotify makes it easy to seamlessly integrate that proof into your beautiful Webflow designs.
Start using Wisernotify today to energize your Webflow site with authentic, real-time social proof!