How to Add Social Media Feed on PrestaShop in 5 Minutes

Running an online store with PrestaShop offers flexibility and strong eCommerce features—but even the best-designed store needs trust signals to drive conversions.

Embedding a live social media feed using Wisernotify can build instant credibility, showcase customer engagement, and keep your storefront dynamic without extra work. It’s a simple yet powerful way to increase shopper confidence and sales.

Why Add Social Media Feed on PrestaShop?

PrestaShop gives you full control over your online store, but adding real-time social proof can dramatically boost your success. Here’s why:

Build Authentic Trust: Seeing real customers interact with your brand through Instagram, Facebook, or TikTok posts gives visitors proof that others love your products.

Keep Your Storefront Fresh: A live social media feed updates automatically with your latest posts, keeping your store lively and up-to-date without manual effort.

Increase Visitor Engagement: Dynamic visual content draws attention, reduces bounce rates, and encourages visitors to stay longer and explore more products.

Drive More Social Media Followers: Embedding your feed creates a natural bridge for shoppers to visit and follow your social profiles, expanding your brand reach.

Boost Conversions with Real-World Validation: Social proof—like customer unboxings, reviews, and testimonials—reduces purchase anxiety and helps push hesitant shoppers toward buying.

Use Case Example: A beauty brand on PrestaShop adds a Wisernotify Instagram feed featuring real customer reviews, resulting in a 27% increase in completed checkouts.

How to Add Social Media Feed on PrestaShop

Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.

1. Sign Up for WiserNotify

You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.

2. Access the Social Wall

After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

 3. Choose Wall Type

Once you click the button, you’ll see a dashboard like this.

 

Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.

4. Add a Social Wall

Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.

Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code

Paste the embed code wherever you want to display the social wall on your site.

💡 Example:

Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!

How to Embed Social Media Feed on PrestaShop

Once you’ve created your Wisernotify widget and copied the embed code, here’s how to add it to your PrestaShop site:

1. Log in to Your PrestaShop Admin Panel

• Access your PrestaShop back office.

2. Navigate to Design > Pages

• Select the CMS page where you want to embed the social feed.

3. Edit the Page Content

• Click to edit the page and switch to “Source” (HTML) mode.

4. Paste the Wisernotify Embed Code

• Paste the code into the desired section of your page content.

5. Save and Preview

• Save your changes and preview the page to ensure the feed displays properly.

6. Publish the Changes

• Publish the updated page to show your live social feed to shoppers.

Best Practices for Showcasing Instagram Feed on PrestaShop

Embed the Feed Near Product or Trust Sections

• Positioning your social feed close to trust elements such as customer reviews or product recommendations enhances visitor confidence.
• This ensures the real-world proof supports decision-making exactly when shoppers are considering a purchase, leading to stronger conversions.

Choose a Lightweight, Fast-Loading Layout

• Page speed is critical for eCommerce stores. Using a lightweight Wisernotify layout keeps your PrestaShop pages loading quickly while adding dynamic content.
• A fast site improves user experience, keeps bounce rates low, and supports better SEO rankings.

Customize Your Feed to Match Your Theme

• An unstyled social feed can break visual consistency. Wisernotify allows deep customization, so adjust fonts, colors, and layouts to mirror your PrestaShop store’s branding.
• This seamless integration creates a professional, trustworthy shopping environment for your visitors.

Highlight the Best User-Generated Content

• Focus on posts that showcase happy customers using your products.
• Highlighting authentic success stories, positive experiences, or user-generated videos builds emotional connections that traditional marketing cannot easily replicate.

Prioritize Mobile Friendliness

• With mobile users making up the majority of online shoppers, your social feed must perform flawlessly on all devices.
• Wisernotify ensures responsiveness, but you should always preview your pages and adjust layouts to maintain fast loading, easy navigation, and a polished look across smartphones and tablets.

Common Mistakes to Avoid When Adding Social Media Feed to PrestaShop

Pasting Code in the Wrong Mode

Always paste your Wisernotify embed code in “Source” (HTML) mode—not the visual editor. Otherwise, PrestaShop could distort or strip parts of the code, leading to broken embeds and a poor display that frustrates visitors and hurts trust.

Hiding the Feed Too Deep on the Page

Social proof needs to be visible at key decision points, not hidden at the very bottom of your pages. Embed your feed strategically near CTAs, checkout sections, or product recommendations to increase its influence on visitor actions.

Adding Too Many Posts

Including too many social posts at once can overwhelm visitors and slow down your page load speed. Curate your Wisernotify feed by selecting a few impactful, brand-aligned posts that create clarity, enhance visual appeal, and keep focus on the shopping journey.

Not Customizing the Feed Style

A default, out-of-the-box feed may look disconnected from your polished PrestaShop design. Always customize your Wisernotify widget’s design settings to align perfectly with your site’s colors, typography, and spacing standards for a unified brand presentation.

Forgetting Mobile Testing

Even though Wisernotify feeds are mobile-optimized by default, it’s essential to manually test across various devices. Confirm that the feed loads quickly, scales properly, and maintains clean, responsive formatting to ensure it supports rather than hurts the mobile shopping experience.

Wrap-Up

Adding a live social media feed to your PrestaShop store using Wisernotify is a smart, simple way to increase trust, boost engagement, and drive more sales.

Real-world social proof helps shoppers feel more confident in their buying decisions—leading to better results for your store.

Start using Wisernotify today and make your PrestaShop store more dynamic, credible, and conversion-focused!