Add Social Media Feed on Oxygen Builder in Just a Few Clicks

Oxygen Builder gives you full creative control over your WordPress site, offering unmatched flexibility. But even the best-designed pages need real-world validation to build trust and drive conversions.

Embedding a live social media feed with Wisernotify into your Oxygen Builder site lets you showcase authentic engagement from real customers—making your site more credible, dynamic, and conversion-optimized.

Why Add Social Media Feed on Oxygen Builder?

Oxygen Builder allows you to craft custom experiences, and a live social media feed brings trust and freshness into the mix. Here’s why it’s important:

Build Immediate Trust: Displaying real customer posts and social interactions builds credibility instantly, giving visitors the confidence to engage or buy.

Keep Your Pages Dynamic: Wisernotify automatically refreshes your live feed with your newest social media posts, keeping your Oxygen pages feeling lively and up-to-date.

Boost Engagement and Time-on-Site: Interactive social content captures attention, encourages scrolling, and increases the time visitors spend on your site.

Expand Your Social Reach: Embedding your feed acts as a subtle invitation for visitors to follow your brand on Instagram, Facebook, or TikTok.

Drive Higher Conversions: Social proof at critical points of the buyer journey helps visitors feel secure and more willing to complete their purchases.

Use Case Example: A lifestyle brand using Oxygen Builder added a Wisernotify Instagram feed to product pages, increasing completed purchases by 29% after showcasing real customer posts.

How to Add Social Media Feed on Oxygen Builder

Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.

1. Sign Up for WiserNotify

You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.

2. Access the Social Wall

After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

 3. Choose Wall Type

Once you click the button, you’ll see a dashboard like this.

 

Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.

4. Add a Social Wall

Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.

Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code

Paste the embed code wherever you want to display the social wall on your site.

💡 Example:

Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!

How to Embed Social Media Feed on Oxygen Builder

After setting up your Wisernotify widget and copying the embed code, here’s how to add it to your Oxygen Builder website:

1. Log in to WordPress and Launch Oxygen Builder

• Access your site and launch the Oxygen editor.

2. Select the Page or Template

• Choose the page or template where you want to embed the feed.

3. Add a Code Block

• Drag and drop the “Code Block” element into the desired section of your layout.

4. Paste the Wisernotify Embed Code

• Inside the PHP & HTML tab of the Code Block, paste your Wisernotify embed code.

5. Save and Preview

• Save your layout and preview your page to ensure the social feed displays properly.

6. Publish Your Changes

• Once satisfied, publish your page to make your social media feed live.

Best Practices for Showcasing Instagram Feed on Oxygen Builder

Place Feeds Near Conversion Hotspots

• Strategically embedding your social feed near product showcases, checkout CTAs, or service highlights strengthens user trust right at decision-making points. Seeing authentic user experiences boosts confidence and increases the likelihood of conversion.

Choose Lightweight Wisernotify Layouts

• Speed is critical for SEO and user experience. Opt for a Wisernotify layout that keeps your Oxygen pages lightweight, ensuring your site loads quickly without sacrificing the visual appeal or functionality that engages visitors.

Match Feed Styling to Your Custom Design

• An unstyled feed can disrupt your site’s polished look. Customize your Wisernotify widget’s colors, fonts, and spacing to blend seamlessly with your Oxygen Builder design, maintaining consistent branding and a professional visual experience.

Highlight the Best User-Generated Content

• Focus your social feed on the strongest, most relatable customer moments. Featuring curated posts like product unboxings, testimonials, or customer wins helps visitors emotionally connect with your brand and builds deeper loyalty.

Prioritize Mobile Optimization

• With much of the traffic coming from mobile devices, it’s critical to ensure your Wisernotify feed scales beautifully across all screen sizes. Always preview your site and optimize the social feed for smooth mobile browsing and quick load times.

Common Mistakes to Avoid When Adding Social Media Feed to Oxygen Builder

Using the Wrong Element for Embedding

In Oxygen Builder, embedding your Wisernotify code into a Text Block instead of a Code Block can cause rendering problems. Always use a proper Code Block to avoid display issues and ensure that your social feed works as intended.

Hiding the Feed Too Far Down

Social proof is only effective if it’s easily visible. Don’t bury your feed at the bottom of long pages; place it near key sections like featured products, customer testimonials, or sign-up forms to maximize its trust-building impact.

Displaying Too Many Posts

Overloading your site with an endless feed of social posts can slow down your page and overwhelm visitors. Curate your feed to showcase a select few high-quality posts that reinforce trust without distracting from your main messaging.

Ignoring Feed Customization

A default-looking feed can clash with your custom Oxygen designs. Take time to match your Wisernotify widget’s look to your site’s typography, color palette, and spacing to create a unified and professional user experience.

Skipping Mobile Testing

Oxygen Builder offers excellent responsive control, but you must still manually preview your feed on mobile devices. Ensuring your social feed loads quickly, scales correctly, and maintains clean formatting is crucial for a smooth mobile experience.

Wrap-Up

Adding a live social media feed to your Oxygen Builder site with Wisernotify is an easy, impactful way to build trust, increase engagement, and drive more conversions.

With minimal effort, you can showcase real-world proof that your brand is active, authentic, and valued by customers.

Start using Wisernotify today and elevate your Oxygen Builder site’s trust and conversion power with dynamic social proof!