The Easiest Way to Add Social Media Feed on HubSpot CMS

Building landing pages or websites on HubSpot CMS gives you powerful marketing capabilities—but even a beautiful page won’t convert if visitors don’t trust you instantly.

Adding a live social media feed to your HubSpot CMS site can bridge that trust gap. Real-time social proof, like Instagram or Facebook posts, shows visitors that real people engage with your brand. With Wisernotify, embedding a dynamic social feed is simple, fast, and highly effective.

Why Add Social Media Feed on HubSpot CMS?

HubSpot CMS is designed for smart marketing—but adding social proof through a live feed can multiply its effectiveness. Here’s why:

Build Instant Credibility: Visitors trust other people’s experiences more than brand claims. Featuring real-time posts gives them immediate confidence in your brand.

Keep Your Website Fresh Automatically: Instead of manually updating pages, let your social feed refresh your HubSpot pages with new content every time you post.

Increase Visitor Engagement: Live feeds draw attention and invite more scrolling, leading to longer session times and higher engagement rates.

Strengthen Brand Authenticity: Showcasing user-generated content, testimonials, or customer photos humanizes your brand, making it more relatable.

Drive Traffic to Social Channels: By embedding a live feed, you encourage visitors to follow your brand on Instagram or Facebook, expanding your online community.

Use Case Example: A B2B company running a HubSpot CMS blog integrates a LinkedIn feed showing customer testimonials and client shoutouts—helping increase demo requests by 20%.

How to Add Social Media Feed on HubSpot CMS

Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.

1. Sign Up for WiserNotify

You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.

2. Access the Social Wall

After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

 3. Choose Wall Type

Once you click the button, you’ll see a dashboard like this.

 

Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.

4. Add a Social Wall

Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.

Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code

Paste the embed code wherever you want to display the social wall on your site.

💡 Example:

Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!

How to Embed Social Media Feed on HubSpot CMS

Once you have created your Wisernotify widget and copied the embed code, here’s how to add it to your HubSpot CMS pages:

1. Log in to Your HubSpot Account

• Go to hubspot.com and log in.

2. Navigate to CMS Pages or Landing Pages

• Choose the page where you want to embed the social feed.

3. Edit the Page

• Click “Edit” to open the page in the HubSpot page editor.

4. Add a Custom HTML Module

• Use the “Custom HTML” module to add a new content block.

5. Paste the Wisernotify Embed Code

• Paste your Wisernotify code into the HTML module.

6. Preview and Publish

• Preview the page to confirm the social feed appears correctly, then hit “Publish.”

Best Practices for Showcasing Instagram Feed on HubSpot CMS

Place Feeds Near CTAs or Testimonials

• Adding your social feed near CTAs or testimonials enhances credibility where it matters most.
• It reassures visitors just as they are considering an action, making it easier for them to commit. This strategic placement can significantly boost your landing page conversion rates.

Choose Lightweight, Fast-Loading Layouts

• HubSpot CMS is optimized for performance, and your social feed should be too.
• Selecting a Wisernotify layout that loads quickly ensures you maintain top page speeds, protect your SEO rankings, and deliver a seamless user experience.

Match Your HubSpot Theme Design

• A well-integrated feed should feel native to your design.
• Customize your Wisernotify widget to mirror your HubSpot fonts, brand colors, and layout style. When visitors experience consistent branding, it builds professionalism and trust.

Highlight Meaningful Content

• Focus on posts that tell a compelling story—like customer success stories, behind-the-scenes glimpses, or major brand events.
• Meaningful content draws emotional connections, making visitors more likely to engage with your brand and move down the funnel.

Prioritize Mobile Responsiveness

• With mobile users making up a significant portion of website traffic, ensuring your social feed displays beautifully across all devices is non-negotiable.
• Wisernotify’s responsive design helps, but it’s important to preview your page and make layout adjustments if needed.

Common Mistakes to Avoid When Adding Social Media Feed to HubSpot CMS

Using the Wrong Module Type

Attempting to paste your Wisernotify code into a rich text or image module can lead to errors or improper display. Always use the “Custom HTML” module to ensure that your feed loads correctly and seamlessly integrates with your HubSpot page design.

Placing the Feed Too Low on the Page

If your social feed is buried in the footer or far down the page, it loses its impact. Position your feed near persuasive elements like testimonials or CTAs to support decision-making processes and maximize visibility where it matters most.

Overloading Pages with Too Many Posts

Showing an endless stream of posts can clutter your landing page and slow down loading times. Wisernotify lets you curate content—so select only the most relevant and impactful posts to keep your page clean, focused, and fast.

Ignoring Brand Styling and Layout

An unstyled or default-looking social feed can stand out in the worst way. Customize your feed’s fonts, colors, and sizing to match your HubSpot CMS layout, ensuring that every visitor’s experience feels seamless and professionally designed.

Forgetting to Test Mobile Performance

Even if a feed looks great on desktop, it might not display correctly on mobile. Test extensively across devices to ensure smooth scrolling, fast load times, and a visually balanced experience that encourages mobile conversions.

Wrap-Up

Adding a live social media feed to your HubSpot CMS site using Wisernotify creates immediate trust, boosts engagement, and supports higher conversion rates.

Real-time social proof isn’t just a trend—it’s a proven way to make visitors feel confident about taking action.

Start using Wisernotify today to supercharge your HubSpot CMS pages with live social media magic!