Best Way to Add Social Media Feed on Flatsome in 2025

Flatsome is one of the most popular WooCommerce themes because of its clean design and fast performance. But even with a great theme, winning trust and boosting conversions requires real-world validation—social proof.

Embedding a live social media feed with Wisernotify into your Flatsome store shows shoppers that real people love and engage with your brand. It’s a simple, effective way to make your storefront more trustworthy, dynamic, and conversion-focused.

Why Add Social Media Feed on Flatsome?

Your Flatsome store already looks polished, but a live social feed can add another layer of trust and engagement. Here’s why:

Build Immediate Trust: Real-time Instagram or Facebook posts provide social proof that others love your brand, making visitors more confident to buy.

Keep Your Store Fresh: Wisernotify automatically pulls your latest social posts into your Flatsome pages, keeping your store dynamic without extra updates.

Boost Time on Site: Visitors interact more and stay longer when you add live, dynamic content, giving you more chances to convert them.

Drive Social Growth: Showcasing your feed encourages visitors to follow you on Instagram, Facebook, or TikTok, growing your social audience.

Increase Conversions: When shoppers see real people using your products, it validates their buying decision and helps reduce cart abandonment.

Use Case Example: A home decor store built on Flatsome embeds a Wisernotify Instagram feed with customer showcase photos, leading to a 35% rise in completed checkouts.

How to Add Social Media Feed on Flatsome

Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.

1. Sign Up for WiserNotify

You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.

2. Access the Social Wall

After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

 3. Choose Wall Type

Once you click the button, you’ll see a dashboard like this.

 

Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.

4. Add a Social Wall

Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.

Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code

Paste the embed code wherever you want to display the social wall on your site.

💡 Example:

Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!

How to Embed Social Media Feed on Flatsome

After you create your Wisernotify widget and copy the embed code, follow these Flatsome-specific steps:

1. Log in to Your WordPress Dashboard

• Access your WordPress site where Flatsome is installed.

2. Open Pages or UX Builder

• Choose the page you want to edit, or launch the UX Builder if you want to add it visually.

3. Add a New Element

• Drag and drop a “Text” element (for Pages) or “HTML” block (in UX Builder).

4. Switch to HTML Mode

• Make sure you’re pasting into the “Text” or “HTML” section.

5. Paste the Wisernotify Embed Code

• Insert your Wisernotify code exactly where you want the feed to appear.

6. Save and Update Your Page

• Save your changes and preview the page to ensure your live social feed looks great.

Best Practices for Showcasing Instagram Feed on Flatsome

Position the Feed Strategically

• Place your feed near featured products, testimonial sections, or CTAs to maximize its influence. When visitors see happy customers near conversion points, they are more likely to trust your brand and take action.

Choose a Lightweight, Fast Layout

• Flatsome is designed for speed, so don’t let a bulky feed slow it down. Select a minimal, streamlined Wisernotify widget to keep your site running smoothly and ensure optimal user experience and SEO performance.

Match the Feed’s Look with Your Store Design

• Customizing your Wisernotify feed to mirror your Flatsome fonts, colors, and layout keeps your brand presentation consistent and professional. A visually cohesive site builds trust and helps visitors feel more comfortable purchasing.

Highlight High-Impact UGC

• Use the feed to show your best user-generated content—like real customer reviews, unboxing videos, or creative product uses. Emotional storytelling through UGC has a much stronger effect than traditional product descriptions.

Prioritize Mobile Performance

• With Flatsome sites receiving a large volume of mobile traffic, ensuring that your Wisernotify feed is fully responsive and loads fast on smartphones is critical. Always preview and optimize for flawless mobile shopping experiences.

Common Mistakes to Avoid When Adding Social Media Feed to Flatsome

Using the Wrong Content Block

Don’t paste your embed code into a visual editor like a “Text” block without switching to HTML mode first. Always paste Wisernotify codes in the “Text” view or “HTML” blocks to avoid rendering issues and broken layouts.

Burying the Feed Deep in the Footer

If your social proof is hidden too low, it won’t have the intended effect. Embed the feed higher up near featured products, CTAs, or even in sidebars to keep it highly visible and impactful.

Adding Too Many Posts

While Wisernotify lets you show many posts, avoid overwhelming visitors with endless scrolling. Showcase a curated, tight set of your most impressive posts to keep the feed valuable without cluttering your layout.

Ignoring Brand Customization

A feed that looks out of place can hurt your site’s credibility. Customize your Wisernotify feed so that fonts, colors, and styling match your Flatsome theme, delivering a seamless and polished customer experience.

Skipping Mobile Optimization

Even if your Wisernotify feed is responsive, always manually check its display across multiple devices. Ensure that it loads quickly, resizes properly, and integrates smoothly with Flatsome’s mobile layouts to maintain high conversion rates.

Wrap-Up

Adding a Wisernotify social media feed to your Flatsome store can significantly boost trust, engagement, and conversions. Social proof is a must-have tool to connect emotionally with your audience and help them move from browsing to buying.

Wisernotify makes it incredibly easy to showcase your best real-world interactions—without slowing down your beautiful Flatsome site.

Start using Wisernotify today to build a more credible, engaging, and high-converting Flatsome store!