Ecwid offers a simple yet powerful way to add an online store to any website, social media platform, or marketplace. But to truly maximize your sales potential, you need to build trust and credibility—fast.
Embedding a live social media feed with Wisernotify into your Ecwid store showcases real customer interactions, making your storefront more authentic, engaging, and high-converting.
Why Add Social Media Feed on Ecwid?
Ecwid gives you the tools to sell, and adding a real-time social feed amplifies your brand’s credibility and engagement. Here’s why:
Build Trust Instantly: Displaying real posts from Instagram, Facebook, or TikTok shows shoppers that real people are interacting with and loving your brand.
Keep Your Store Fresh and Dynamic: Wisernotify pulls your latest social media content automatically, ensuring your Ecwid storefront stays lively and up-to-date without extra work.
Boost Visitor Engagement: Dynamic, scrolling social feeds capture visitor attention, reduce bounce rates, and increase the time shoppers spend on your site.
Grow Your Social Media Following: Featuring your social feed acts as a soft promotion, encouraging visitors to connect with your brand on their favorite platforms.
Drive More Conversions: Social proof is powerful. Seeing others enjoy your products helps eliminate doubts, nudging visitors closer to completing their purchase.
Use Case Example: A fashion boutique using Ecwid embedded a Wisernotify Instagram feed on its homepage and saw a 34% increase in completed transactions within 30 days.
How to Add Social Media Feed on Ecwid
Now let’s dive into the step-by-step process of adding a social feed to your website or eCommerce store.
1. Sign Up for WiserNotify
You can start with a 7-day free trial to see how it works, or choose a paid plan—whichever suits you best.
2. Access the Social Wall
After signing up, go to your WiserNotify dashboard. Click on the “Social Wall” button as shown below:

3. Choose Wall Type
Once you click the button, you’ll see a dashboard like this.
Here, you’ll find two types of walls:

Inside the Social Wall, you can choose from different social platforms like Facebook, Instagram, and Tumblr.
4. Add a Social Wall
Select the platform you want and click “Add Wall.” Next, you’ll be prompted to add an integration.
Just connect the chosen platform, customize your social feed, and copy the generated embed code.

5. Embed the Code
Paste the embed code wherever you want to display the social wall on your site.
💡 Example:
Here’s a great real-life example of a social media feed in action from Sony’s website:

Let me know if you’d like this optimized for a landing page, support doc, or blog post!
How to Embed Social Media Feed on Ecwid
After setting up your Wisernotify widget and copying the embed code, here’s how to add it to your Ecwid store:
1. Log in to Your Ecwid Admin Panel
- Access your store backend.
2. Go to Website > Edit Site
- Launch the website editor (or the editor for the specific page where you want the feed).
3. Add an HTML Section
- Drag and drop a “Custom HTML” block to your desired location on the page.
4. Paste the Wisernotify Embed Code
- Click “Edit Code” inside the block and paste your Wisernotify embed code.
5. Save and Preview
- Save your changes and preview the page to make sure the feed appears correctly.
6. Publish the Page
- Once you’re happy with the look, publish your page so visitors can see the live social media feed.
Best Practices for Showcasing Instagram Feed on Ecwid
Place the Feed Near Key Shopping Areas
- Position your feed near product listings, best-seller sections, or add-to-cart buttons. This visibility provides social proof exactly when customers are making buying decisions, making them more likely to complete a purchase.
Choose a Lightweight Wisernotify Layout
- Ecwid stores are designed for speed. Pick a lightweight, minimalistic Wisernotify layout to keep your storefront loading quickly without sacrificing performance or customer experience.
Match Your Store’s Design and Branding
- Customize your Wisernotify widget’s fonts, colors, and style to match your Ecwid store’s branding. A cohesive design builds more trust and keeps your storefront looking clean and professional.
Showcase Your Best Customer Posts
- Curate high-impact social media posts—customer testimonials, real product usage, or unboxings. Authentic stories resonate better and create emotional connections that influence buying behavior.
Ensure Mobile Responsiveness
- Ecwid shoppers often browse from mobile devices. Always preview your Wisernotify feed across multiple devices to guarantee fast load times, perfect scaling, and seamless interaction on smartphones and tablets.
Common Mistakes to Avoid When Adding Social Media Feed to Ecwid
Using the Wrong Block for Embedding
Always paste your Wisernotify code into a “Custom HTML” block. Placing it in other types of content blocks might break the layout or prevent the feed from rendering correctly.
Burying the Feed at the Bottom
Social proof needs visibility. Embedding your feed too far down can cause it to go unnoticed. Position it closer to product sections, checkout prompts, or signup CTAs for maximum impact.
Overloading with Too Many Posts
Showing a large number of posts can slow down your page and overwhelm shoppers. Wisernotify allows you to limit posts—showcase only your best, most relevant content to maintain speed and focus.
Ignoring Customization Options
Default-looking feeds can clash with your Ecwid store’s design. Customize your Wisernotify feed settings to perfectly match your site’s theme, ensuring a seamless and professional customer experience.
Forgetting to Test Mobile Experience
Although Wisernotify is responsive, manually testing on mobile ensures everything looks and works perfectly. Make sure scrolling is smooth, images load quickly, and the design remains clean for mobile users.
Wrap-Up
Adding a Wisernotify social media feed to your Ecwid store is a smart, fast way to build trust, increase engagement, and drive more sales.
Social proof bridges the gap between consideration and conversion—and Wisernotify makes integrating it into Ecwid effortless.
Start using Wisernotify today and transform your Ecwid store into a more trustworthy, engaging, and high-converting powerhouse!