Capturing trust immediately on your Instapage landing pages is crucial when you’re focused on high conversions. Without authentic social proof, visitors may hesitate to take action, leading to lost opportunities.
Embedding a Facebook Feed gives your page real-time credibility. Showing customer reviews, community interactions, and live brand updates helps create an emotional connection with visitors. Wisernotify makes it simple to embed Facebook Feeds into Instapage without coding skills.
This guide will explain why Facebook Feeds are important, how to embed them into Instapage, best practices, and common mistakes to avoid.
Why Add Facebook Feeds to Instapage?
Instapage is known for helping marketers create high-performing landing pages, and a Facebook Feed adds dynamic, real-world validation.
Here’s why it matters:
Instantly Builds Credibility: Real-time social proof reduces hesitation and builds visitor trust from the moment they land on your page.
Keeps Pages Dynamic: Facebook Feeds update automatically, providing fresh content without the need for constant manual changes.
Boosts Conversions: According to Nielsen, 92% of people trust recommendations from others. Facebook Feeds bring those endorsements right into your landing experience.
Highlights Community Engagement: A thriving Facebook presence humanizes your brand and builds stronger emotional bonds.
Use Case Examples:
- Showcasing testimonials for product launches.
- Highlighting customer experiences on event registration pages.
- Featuring brand activity and updates on service promotion pages.
How to Add Facebook Feeds to Instapage
Now, let’s go over how to add a Facebook feed to your website or store.
Now, let’s go over how to add a Facebook feed to your website or storFirst, sign up for a WiserNotify account. You can start with a 7-day free trial or choose a low-cost plan.e.
Once you sign up, you’ll see the WiserNotify dashboard and a Social Wall icon like this:

Click on the Social Wall icon. You’ll be redirected to a new tab where you’ll see two options:
- Social Wall
- Review Wall

Click on “Add Wall” under the Facebook feed option.
Next, connect your Facebook account to WiserNotify to pull the data.
Customize the wall based on your needs.
After customizing, click on the “Get Code” button. Copy the code and paste it wherever you want the Facebook feed to appear on your site.

Here’s an example of a Facebook feed in action:

How to Embed Facebook Feeds on Instapage
Once you have your Wisernotify widget code ready, follow these steps for Instapage:
1. Login to Instapage
- Access your dashboard and choose the landing page you want to edit.
2. Add an HTML Block
- In the page editor, drag an “HTML” widget onto your landing page where you want the feed to appear.
3. Paste Wisernotify Embed Code
- Insert the copied Wisernotify code into the HTML editor.
4. Save and Preview
- Save your changes, preview the page, and ensure the Facebook Feed appears and functions correctly.
5. Publish Your Page
- After verifying everything looks great, publish your page to make the feed live.
- Your Instapage landing page will now showcase a real-time Facebook Feed to enhance engagement and trust!
Best Practices for Showcasing Facebook Feeds on Instapage
Position Close to Conversion Points
- Place your Facebook Feed strategically near CTAs like “Get Started,” “Register Now,” or “Claim Your Offer.” By showcasing social proof right where users are ready to act, you build reassurance at critical decision points, boosting conversion likelihood.
Align with Page Design
- Customize the Facebook Feed’s appearance — including colors, fonts, and borders — to perfectly match your Instapage design. Consistency in visual branding creates a polished, professional impression that reinforces trust and elevates user confidence.
Highlight Positive Social Proof
- Carefully curate Facebook posts that showcase glowing testimonials, brand wins, or impactful community engagement. Prioritizing highly positive and emotionally resonant posts strengthens your credibility and deepens visitor trust.
Update Facebook Content Regularly
- An active, lively Facebook page ensures that your embedded feed remains dynamic and appealing. Regularly posting new content keeps your feed fresh, indicating to visitors that your brand is thriving and engaged.
Optimize for Mobile Visitors
- With mobile users making up a significant share of landing page traffic, ensure your Facebook Feed is responsive. Test it thoroughly across devices to guarantee a flawless, high-quality user experience on both smartphones and tablets.
Common Mistakes to Avoid When Adding Facebook Feeds to Instapage
Embedding in the Wrong Widget
Avoid placing Wisernotify code into standard text or image blocks. Always use the “HTML” widget to embed the feed properly, ensuring smooth functionality and a seamless visual integration without technical glitches.
Overloading Pages
Even lightweight widgets can add up. Overloading your landing page with too many scripts can slow down loading times, frustrating users and hurting conversions. Maintain a streamlined design for faster performance and better engagement.
Skipping Content Moderation
Displaying unmoderated content could expose negative or irrelevant posts that harm your brand image. Wisernotify’s moderation settings let you handpick what appears, maintaining a clean, brand-positive presentation.
Ignoring Mobile Optimization
Skipping mobile testing can result in a Facebook Feed that appears distorted or difficult to navigate on smartphones. Always preview and optimize your feed across devices to preserve a smooth, high-quality experience for all users.
Mismatch in Visual Aesthetics
An uncoordinated feed can clash with your landing page’s design, reducing the overall professionalism. Customize the feed’s visual settings to match your Instapage layout, reinforcing a consistent and polished brand identity.
Wrap-Up
Adding a Facebook Feed to your Instapage landing pages is a powerful strategy to boost trust, engagement, and conversion rates.
With Wisernotify, embedding real-time Facebook Feeds into Instapage is quick, seamless, and highly effective. Ready to power up your landing pages with authentic social proof? Start using Wisernotify today and watch your conversions grow!