Almost every online shopper reads product reviews before making a purchase.
If your store lacks a solid system to collect reviews and manage star ratings, you lose social proof, and that means fewer customers.
Without a smart reviews platform, your product pages stay empty and your conversion rate drops. A tool that doesn’t send automated review requests won’t gather enough reviews.
That leaves you with low review volume, weak brand trust, and missed sales.
This guide shows five product review software built for online stores. Each one helps you collect reviews, manage ratings, and display reviews on product pages, in follow-up emails, and ads.
The right tool boosts customer engagement, drives more sales, and supports your marketing efforts with honest customer feedback.
Let’s get started!
| Software | Key Features | Best For |
|---|---|---|
| WiserReview (Top pick) | Collect reviews, automated review requests, photo/video reviews, forms, and widgets | Small to mid-sized ecommerce stores |
| Loox | Photo reviews, referral programs, and display widgets for Shopify | Visual-focused Shopify brands |
| Judge.me | Unlimited reviews, Q&A, SEO snippets, review reminders | Budget-friendly businesses |
| Stamped.io | Email requests, video reviews, loyalty integrations, NPS | Ecommerce teams focused on growth |
| Yotpo | Reviews, SMS, loyalty, visual UGC, and integrations with major platforms | Enterprise and large DTC brands |
Why are product reviews important?
Product reviews help customers make informed decisions about what to buy. In 2025, 95% of online shoppers read reviews before making a purchase.
93% say reviews affect their final decision. Reviews offer real customer feedback and help build trust fast.
When your products display star ratings, photo reviews, or verified reviews, it provides your store with the social proof customers need to take action. This improves your conversion rate and lowers doubts.
Here’s what reviews can do:
Help shoppers trust your product pages faster
Increase sales with proof from real customers
Show great experiences that drive more purchases
Give you actionable insights about what customers like or dislike
Help monitor sentiment and respond to bad reviews before they spread
Support your marketing strategy with content created by users
Improve your store’s visibility on search engines
Smart brands utilize a product review app to collect, manage, display, and transform feedback into increased growth.
Check Out: Importance of Product Reviews for Your Business
Now, let’s examine each software individually, ranked based on its features, human customer support, price, and AI capabilities.
1. WiserReview – #1 product review software
WiserReview is a smart product review tool built for e-commerce brands that want to grow faster with real customer feedback.
It helps you collect reviews, manage them easily, and show reviews where they matter, like your product pages, home page, and email campaigns.
This review app offers a clean, user-friendly interface and supports both photo reviews and video reviews.
Collect Product Reviews
WiserReview makes it easy to collect authentic customer feedback in multiple formats.
You can gather text, star ratings, photos, and even video testimonials. Review forms are simple to customize, so you can ask only the questions that matter for your brand.
Collection options cover both online and offline channels, giving customers the freedom to share feedback their way.
- Collect reviews via email and SMS review requests
- Direct review links for websites, apps, or email signatures
- Support for text, photo, and video reviews
Automate Reviews
Automation keeps reviews flowing without manual work. Once you set the rules, the system takes care of sending requests, reminders, and thank-you notes.
You can schedule requests based on delivery or order status, and even add small incentives, such as discount codes, to motivate customers.
Multi-language automation ensures global brands can collect reviews in every market.
- Triggers based on delivery date, order status, or time gaps
- Follow-up reminders for customers who don’t respond
- Automated thank-you messages with or without coupons
- Language support for international stores
Moderate Reviews
Moderation tools give you full control over what appears on your site.
An AI filter scans reviews for spam, fake entries, or harmful text before they go live.
You can choose to manually approve or reject reviews, or let trusted sources publish instantly.
Insights on negative reviews help you address problems quickly and improve customer satisfaction.
- AI-powered spam and fake review detection
- Manual approval, edit, or reject options
- Highlighting of negative reviews for fast action
- Sentiment analysis to track customer opinions
Show Real Reviews That Build Trust
Collect and display photo, video, and text reviews with full design control.
Display Product Reviews
Displaying reviews is where WiserReview adds the most impact.
The platform offers a wide range of widgets that fit smoothly into product pages and marketing assets.
You can adjust colors, fonts, and layouts to match your brand while boosting trust with customers.
Built-in SEO schema ensures your ratings and review counts appear in Google search and Shopping results, driving more clicks and sales.
- Widgets like grids, sliders, carousels, pop-ups, and badges
- Full customization of design to match store branding
- Schema markup for Google search and shopping visibility
- Multi-store and multi-language display support
Pricing:
2. Loox
Loox is a product review app built for Shopify stores.
It helps online sellers collect photo and video reviews through automated email requests.
You can easily show star ratings and review galleries across product pages and landing pages. Loox also allows you to offer discounts to encourage more reviews from satisfied customers.
Main Features:
Photo and video review collection
Automated email requests
Discount offers for reviews
Custom display widgets
One-click publishing
Pros
- Great for visual reviews (especially photos).
- Easy setup and Shopify-native.
- Boosts trust with review galleries.
Cons
- Limited platform support outside Shopify.
- Lacks advanced tagging or filtering options for managing reviews.
Pricing:
3. Judge.me
Judge.me is a review software built for e-commerce stores that want to collect, manage, and display star ratings and customer feedback easily.
It supports photo and video reviews, works across multiple platforms like Shopify and WooCommerce, and helps build trust with real customer content on product pages.
Main Features:
Unlimited review requests
Photo and video reviews
Automatic review collection via email
Q&A feature for products
Rich snippets for SEO
Pros
- Free plan includes core features.
- Fast, helpful support team.
- Works well for small and growing stores.
Cons
- Design customization is limited on the free plan.
- Interface feels basic compared to newer tools.
Pricing:
4. Stamped.io
Stamped.io is a review platform that helps e-commerce brands collect and show customer reviews, ratings, photos, and videos.
Many Shopify and BigCommerce sellers trust it and focus on helping businesses turn reviews into social proof that drives sales.
Main Features:
Email and SMS review requests
Photo and video reviews
Net Promoter Score (NPS) tracking
AI-based sentiment insights
Google Shopping and SEO integration
Pros
- Easy to use for beginners.
- Clean display widgets for product pages.
- Helpful for tracking customer sentiment
Cons
- Some advanced features are locked in higher plans.
- Load time may vary with heavy widgets on the site.
Pricing:
5. Yotpo
Yotpo is an enterprise-grade review and ratings platform built for large e-commerce brands.
It collects text, photo, and video reviews and turns them into social proof across product pages, ads, and search results.
It supports Shopify, WooCommerce, BigCommerce, and Magento.
Main Features:
Automated review requests via email and SMS
Google Shopping and Rich Snippet support
On-site display widgets
Photo and video reviews
Loyalty, referrals, and SMS marketing add-ons
Pros
- Powerful all-in-one platform.
- Strong integrations with marketing tools.
- Trusted by top e-commerce brands.
Cons
- Expensive for small businesses.
- Some users find the dashboard complex to use.
Pricing:
How to pick the best product review software
Choosing the right product review software depends on your store size, the tools you already use, and how you plan to collect and show customer feedback.
A good review platform should make it easy to collect reviews, manage ratings, and turn them into social proof that helps increase your sales.
Here’s what to look for:
Automated review requests: Save time by sending reviews via email, SMS, or WhatsApp without doing it manually.
Photo and video reviews: Let customers post visual feedback. These reviews help new users see your product in real life.
User-friendly interface: Your team should easily manage reviews, reply fast, and publish the best ones.
Custom display widgets: Add star ratings, carousels, and review badges to product pages and landing pages with no coding.
Integrations with your apps: Pick a tool that connects with Shopify, WooCommerce, Google, or email tools like Klaviyo.
Moderation and spam filters: Filter bad reviews or fake reviews. Keep the real feedback from your customers.
If you want a tool that balances automation, ease of use, and clean design, WiserReview is a strong choice. It’s built to meet everyday business needs and grow with your store.
Smart ways to use a product review app
Product reviews do more than just show customer opinions. When used right, they improve your conversion rate, help new customers feel confident, and support your marketing strategy.
Here’s how you can use them across your ecommerce store and marketing channels:
Add reviews to product pages
- Show star ratings, verified reviews, and customer photos right next to your product details.
- Tools like WiserReview let you customize these sections with clean, beautiful widgets.
Use reviews in emails
- Add customer feedback in cart recovery or post-purchase emails.
- This helps build trust and encourages more people to complete their purchase.
Share reviews on social media
- Post photo reviews, video reviews, or quotes as part of your content.
- WiserReview makes it easy to convert top reviews into ready-to-post visuals.
Highlight reviews in ads
- Use 5-star reviews in paid ads to show real results.
- This creates instant social proof and improves ad performance.
Create a review page or “Wall of Love”
- Build a full review page with top-rated reviews, images, and tags like “support” or “fast delivery.”
- This adds transparency and builds trust.
Show reviews at checkout or on thank-you pages
- Help buyers feel confident about their purchase by displaying a few positive reviews right before they pay or after checkout.
WiserReview helps you manage all of this from one platform—making it easier to turn your reviews into trust-building content across your entire site.
Conclusion
Product review software helps you collect, manage, and show them where shoppers look—like on product pages, emails, and social posts.
WiserReview makes the process simple. You can send review requests, share photo and video reviews, and manage star ratings from one place.
Its tools help you get more reviews and use them to build trust.
If you’re running an online store, choose a tool that matches your store’s size, offers clear features, and supports your team’s work.
Show Real Reviews That Build Trust
Collect and display photo, video, and text reviews with full design control.
