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Trustpilot Reviews to unbounce

Add Trustpilot Reviews to Unbounce in 5 Minutes

Landing pages are essential for driving conversions, and Unbounce provides the tools you need to create high-performing campaigns.

To further boost trust and credibility, integrating Trustpilot reviews into your Unbounce pages is a game-changer.

Trustpilot reviews provide social proof, helping potential customers feel confident in their decision to engage with your business.

In this blog, we’ll explore how to embed Trustpilot reviews on your Unbounce pages, the benefits of doing so, and best practices for optimizing their impact.

Why Add Trustpilot Reviews to Unbounce Pages?

Trustpilot reviews complement Unbounce’s conversion-focused design by:

Building Credibility: Verified reviews signal authenticity and reliability, which can reduce hesitation among potential customers.

Improving Conversions: Research shows that displaying reviews can increase conversions by up to 270%.

Enhancing Engagement: Reviews make your page more relatable and encourage visitors to stay longer.

Supporting Social Proof: Highlighting positive experiences from real customers validates your product or service.

Boosting SEO: User-generated content, like reviews, can enhance your page’s search engine performance.

How to Add Trustpilot Reviews to Unbounce Pages

First things first, sign up for WiserNotify—it’s free! Once you’re logged in, you’ll need to add a few lines of code called “pixels” to your website.

These pixels make it possible for notifications to appear on your platform.

In your dashboard, you’ll see options like this where you can start creating your Trustpilot review widget.

Wisernotify step 1 for adding the capterra reviews on website

Next, integrate Trustpilot by selecting it from the data sources. This connection allows WiserNotify to pull reviews directly from Trustpilot and display them on your site.

Step 2 of adding capterra reviews on website or platform

Now, it’s time to personalize your review widget. Customize it to match your site’s style and hit ‘Publish’ when you’re ready.

Here’s how you can tweak your notifications:

And here’s what it looks like live on a website:

Capterra review widget example

Remember, there are loads of customization options and templates that you can adapt to fit the look and feel of your website.

Want more? Display a Trustpilot Review Wall

Navigate to the ‘Social Wall’ section in your dashboard like this:

Here, you can add Trustpilot reviews one by one. Here’s what it looks like:

Trustpilot reviews on website

And that’s just a glimpse! WiserNotify is a comprehensive social proof and FOMO tool that helps online businesses boost their conversion rates through strategic social proof and FOMO tactics.

How to Embed Trustpilot Reviews on Unbounce

Here’s a step-by-step guide to seamlessly integrate Trustpilot reviews into your Unbounce landing pages:

1. Generate a TrustBox Widget

  • Log in to your Trustpilot Business account.
  • Navigate to the “Widgets” section and choose a design (e.g., Carousel, Grid, or Inline) that suits your landing page.
  • Customize the widget’s appearance, including colors and layout.
  • Copy the provided embed code.

2. Log in to Unbounce

  • Open your Unbounce account and select the landing page where you want to display reviews.
  • Click “Edit” to open the page builder.

3. Add a Custom HTML Block

  • Drag and drop an “HTML” element to the desired location on your page.
  • Paste the Trustpilot embed code into the block.

4. Preview and Optimize

  • Use the Unbounce preview feature to ensure the widget displays correctly.
  • Adjust the placement and size for a seamless look.

5. Publish Your Page

  • Save and publish your page.
  • Test the live version to confirm that the reviews load properly.

Best Practices for Showcasing Trustpilot Reviews on Unbounce

Maximize the effectiveness of your Trustpilot reviews with these best practices:

Strategic Placement

  • Display reviews near key elements like call-to-action buttons or pricing sections.
  • Add testimonials to high-traffic areas to catch visitors’ attention.

Consistent Design

  • Customize the widget to match your landing page’s branding, ensuring cohesive visuals.

Highlight Key Metrics

  • Showcase your overall star rating and the number of reviews to emphasize credibility.
  • Use filters to display the most relevant testimonials for your audience.

Optimize for Mobile

  • Ensure the widget is responsive and looks great on all devices.

Encourage More Reviews

  • Add a call-to-action prompting customers to leave their own feedback on Trustpilot.

Common Mistakes to Avoid When Adding Trustpilot Reviews to Unbounce

Cluttering the Page

  • Overloading your landing page with too many reviews can distract visitors.
  • Solution: Use carousels or limit the number of reviews displayed.

Ignoring Design Customization

  • A mismatched widget can detract from your page’s overall appearance.
  • Solution: Adjust the widget’s design to align with your Unbounce theme.

Neglecting Updates

  • Outdated reviews can harm your credibility.
  • Solution: Regularly refresh the widget to showcase recent testimonials.

Wrap-Up

Adding Trustpilot reviews to your Unbounce landing pages is a simple yet impactful way to build trust and drive conversions.

By embedding these testimonials, you’ll provide valuable social proof that reassures visitors and encourages them to take action.

Ready to integrate Trustpilot reviews into your Unbounce pages? Use Wisernotify for seamless implementation and management of your customer feedback.

FAQ's

Yes, Trustpilot widgets are fully customizable to match your landing page’s design and branding.

Absolutely. Trustpilot widgets are responsive and optimized for all devices.

Place reviews near key conversion elements, such as CTAs, to maximize their impact.

No, adding reviews is straightforward with the provided embed code and Unbounce’s drag-and-drop editor.

Picture of Krunal Vaghasiya
Krunal Vaghasiya
Krunal Vaghasiya is a marketing tech expert who boosts e-commerce conversion rates with automated social proof and FOMO strategies. He loves to keep posting insightful posts on online marketing software, marketing automations, and improving conversion rates.
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