Thinkific is a powerful platform for creating and selling online courses, helping educators and businesses share their expertise with the world.
To further enhance your credibility and increase course enrollments, integrating Trustpilot reviews into your Thinkific website is a strategic move.
These verified reviews act as social proof, building trust and encouraging potential students to take action.
In this guide, we’ll walk you through how to integrate Trustpilot reviews into your Thinkific site, discuss the benefits, and share best practices to ensure maximum impact.
Why Add Trustpilot Reviews to Thinkific?
Here are the key reasons why Trustpilot reviews are a valuable addition to your Thinkific site:
Build Trust and Credibility: Trustpilot’s verified reviews show potential students that your courses are reliable and trusted by others.
Boost Enrollment Rates: Customer reviews can significantly increase conversions, encouraging more visitors to enroll in your courses.
Enhance SEO: Reviews generate unique user-generated content that can help improve your site’s search engine rankings.
Engage Potential Students: Positive testimonials provide relatable content that keeps visitors on your site longer.
Differentiate Your Courses: Highlighting positive reviews can set your Thinkific site apart in a competitive market.
How to Add Trustpilot Reviews to Thinkific
First things first, sign up for WiserNotify—it’s free! Once you’re logged in, you’ll need to add a few lines of code called “pixels” to your website.
These pixels make it possible for notifications to appear on your platform.
In your dashboard, you’ll see options like this where you can start creating your Trustpilot review widget.

Next, integrate Trustpilot by selecting it from the data sources. This connection allows WiserNotify to pull reviews directly from Trustpilot and display them on your site.

Now, it’s time to personalize your review widget. Customize it to match your site’s style and hit ‘Publish’ when you’re ready.
Here’s how you can tweak your notifications:
And here’s what it looks like live on a website:

Remember, there are loads of customization options and templates that you can adapt to fit the look and feel of your website.
Want more? Display a Trustpilot Review Wall
Navigate to the ‘Social Wall’ section in your dashboard like this:

Here, you can add Trustpilot reviews one by one. Here’s what it looks like:

And that’s just a glimpse! WiserNotify is a comprehensive social proof and FOMO tool that helps online businesses boost their conversion rates through strategic social proof and FOMO tactics.
How to Embed Trustpilot Reviews on Thinkific Websites
Follow these steps to seamlessly integrate Trustpilot reviews into your Thinkific site:
1. Generate a TrustBox Widget
- Log in to your Trustpilot Business account.
- Navigate to the “Widgets” section.
- Select a widget style (e.g., Carousel, Grid, or Inline) that aligns with your site’s design.
- Customize the widget’s color, size, and layout.
- Copy the embed code provided.
2. Log in to Your Thinkific Admin Dashboard
- Open your Thinkific admin dashboard and navigate to the “Design Your Site” section.
- Select the page where you want to display the reviews.
3. Add a Custom HTML Section
- Use Thinkific’s built-in page editor to add a new HTML section to your chosen page.
- Paste the Trustpilot embed code into the HTML editor.
4. Preview and Optimize
- Preview the page to ensure the reviews are displaying correctly.
- Adjust the placement or styling to match your site’s design.
5. Publish Your Changes
- Save and publish the updates.
- Verify that the reviews are live on your site and functioning as expected.
Best Practices for Showcasing Trustpilot Reviews on Thinkific
To maximize the impact of your Trustpilot reviews, follow these best practices:
Strategic Placement
- Highlight reviews on high-impact pages, such as your homepage, course landing pages, and checkout pages.
- Create a dedicated “Testimonials” page to showcase customer feedback in detail.
Customize for Branding
- Align the TrustBox widget’s design with your Thinkific theme’s colors, typography, and layout.
Leverage Course-Specific Reviews
- Display reviews for individual courses on their respective landing pages to provide targeted social proof.
Optimize for Mobile
- Ensure the widget is responsive and displays properly on all devices, including smartphones and tablets.
Encourage More Reviews
- Include a call-to-action in your post-enrollment emails or on your website to invite students to leave feedback on Trustpilot.
Common Mistakes to Avoid When Adding Trustpilot Reviews to Thinkific
Overloading Pages with Reviews
- Too many reviews can overwhelm visitors and clutter your design.
- Solution: Use a carousel widget or limit the number of visible reviews.
Ignoring Widget Customization
- A generic widget might not align with your site’s branding.
- Solution: Customize the widget to match your website’s design.
Failing to Update Reviews
- Displaying outdated reviews can harm credibility.
- Solution: Regularly refresh the widget to showcase recent feedback.
Wrap-Up
Adding Trustpilot reviews to your Thinkific website is a powerful way to build trust, engage visitors, and increase course enrollments.
By integrating authentic customer testimonials, you can provide valuable social proof that encourages prospective students to choose your courses with confidence.
Ready to enhance your Thinkific site with Trustpilot reviews? Use Wisernotify for seamless integration and real-time updates of your testimonials.