Flatsome is a versatile and popular WordPress theme for building eCommerce websites.
While Flatsome excels in design and customization, adding Trustpilot reviews can take your site to the next level by boosting trust and credibility.
Trustpilot’s verified reviews serve as powerful social proof, helping customers feel confident in making purchases from your website.
In this guide, we’ll explore how to integrate Trustpilot reviews into your Flatsome website, the benefits of doing so, and best practices for maximizing their impact.
Why Add Trustpilot Reviews to Flatsome?
Here are the key reasons why Trustpilot reviews are essential for Flatsome-powered websites:
Build Credibility: Trustpilot’s verified reviews reassure visitors that your business is reliable and trustworthy.
Increase Conversion Rates: Customer reviews can boost conversions by up to 270%.
Enhance SEO: Trustpilot reviews generate user-generated content, which can improve your site’s search engine rankings.
Engage Visitors: Reviews provide relatable content, keeping visitors on your site longer.
Complement Flatsome’s Design: Trustpilot widgets integrate seamlessly with Flatsome’s sleek and modern design, enhancing your site’s professional appearance.
How to Add Trustpilot Reviews to Flatsome
First things first, sign up for WiserNotify—it’s free! Once you’re logged in, you’ll need to add a few lines of code called “pixels” to your website.
These pixels make it possible for notifications to appear on your platform.
In your dashboard, you’ll see options like this where you can start creating your Trustpilot review widget.
Next, integrate Trustpilot by selecting it from the data sources. This connection allows WiserNotify to pull reviews directly from Trustpilot and display them on your site.
Now, it’s time to personalize your review widget. Customize it to match your site’s style and hit ‘Publish’ when you’re ready.
Here’s how you can tweak your notifications:
And here’s what it looks like live on a website:
Remember, there are loads of customization options and templates that you can adapt to fit the look and feel of your website.
Want more? Display a Trustpilot Review Wall
Navigate to the ‘Social Wall’ section in your dashboard like this:
Here, you can add Trustpilot reviews one by one. Here’s what it looks like:
And that’s just a glimpse! WiserNotify is a comprehensive social proof and FOMO tool that helps online businesses boost their conversion rates through strategic social proof and FOMO tactics.
How to Embed Trustpilot Reviews on Flatsome
Follow these steps to integrate Trustpilot reviews into your Flatsome website:
1. Generate a TrustBox Widget
- Log in to your Trustpilot Business account.
- Navigate to the “Widgets” section and choose a widget style (e.g., Carousel, Grid, or Inline).
- Customize the widget’s color, size, and layout to match your site’s design.
- Copy the generated embed code.
2. Access Your WordPress Admin Panel
- Log in to your WordPress dashboard.
- Navigate to the “Appearance” > “Widgets” section or the page editor for specific pages.
3. Add the Embed Code to Flatsome
- Use the Flatsome UX Builder to edit the desired page or section.
- Add a “Text” or “Custom HTML” element to the page.
- Paste the Trustpilot embed code into the HTML editor.
4. Preview and Adjust
- Use Flatsome’s preview mode to ensure the widget displays correctly.
- Adjust placement, margins, or styling for a seamless look.
5. Publish Your Changes
- Save and publish your page.
- Verify that the reviews are live and functioning as expected.
Best Practices for Showcasing Trustpilot Reviews on Flatsome Websites
To make the most of your Trustpilot reviews, follow these best practices:
Strategic Placement
- Highlight reviews on high-impact pages, such as the homepage, product pages, and checkout pages.
- Use a dedicated “Testimonials” section to showcase customer feedback in detail.
Maintain Design Consistency
- Customize the TrustBox widget to align with your Flatsome theme’s color palette and typography.
Leverage Product-Specific Reviews
- Display reviews for individual products on their respective pages to provide targeted social proof.
Ensure Mobile Optimization
- Verify that the widget is responsive and looks great on all devices.
Encourage More Reviews
- Include a call-to-action in your emails or website encouraging customers to leave their feedback on Trustpilot.
Common Mistakes to Avoid When Adding Trustpilot Reviews to Flatsome
Overloading Pages with Reviews
- Too many reviews in one area can overwhelm visitors.
- Solution: Use a carousel or limit the number of visible reviews.
Ignoring Widget Customization
- A generic-looking widget may not match your site’s professional appearance.
- Solution: Take time to customize the widget to align with your branding.
Neglecting Review Updates
- Displaying outdated reviews can harm credibility.
- Solution: Regularly refresh the widget to feature recent feedback.
Wrap-Up
Adding Trustpilot reviews to your Flatsome website is a straightforward way to build trust, improve user engagement, and increase conversions.
With Flatsome’s advanced customization options and Trustpilot’s reliable review system, you can create a seamless integration that enhances your site’s credibility.
Ready to elevate your Flatsome site with Trustpilot reviews? Use Wisernotify for easy integration and real-time updates of your testimonials.
